In this episode, Cameron Herold, The CEO Whisperer, shares why you need to stop worthless visioning exercises and how to try vivid visions instead. His approach varies from traditional corporate America's normal methods to develop a businesses' vision. Your company needs to go beyond your core purpose. Imagine what your business would look like three years from now in order to truly envision the future of your company. Describe what this looks like and write it down to develop your vivid vision.