In previous episodes, I've explained why I think this $100 million dollar Campaign will, sadly, fail.  No doubt, it is well intentioned but my contention is that it is fatally flawed.  In this episode, I shift gears and begin to share about an approach that really would work because it's worked before.  And, it's based on Jesus' strategy for reaching the lost.  

This is episode four in a series where we explain why we believe the “He Gets Us” Campaign will fail.  More than simply a critique of this particular campaign, these episodes explore fundamental flaws in how contemporary Christian culture approaches evangelism.

Why the “He Gets Us” Campaign will fail (3).  This is the third episode where we are explaining why we think the $100 million dollar campaign will fail.  Take a listen to see why Toni believes that the people behind this Campaign, although certainly well intentioned, have misdiagnosed the problem.

The $100 million dollar "He Gets Us" Campaign recorded 565,000 social media engagements in just 10 weeks.  But, how will they go from engagements to what Jesus said was the goal - disciples?  If they are relying on existing churches to make disciples, the outlook is grim.  People are leaving churches in record numbers.  Isn't it time we paid attention?

Recently, the "Biggest Jesus Campaign Ever" was launched.  Titled "He Gets Us", this carefully crafted marketing campaign is designed to "reintroduce Jesus to those who desperately need him".  The campaign is backed by $100 million dollars—donated by a small group of wealthy anonymous families.  Sounds like a good thing, doesn't it?

Actually, I'm not so sure.  This kind of thing has been tried before (in 1976).  If the goal was disciples, we know that it didn't work then and I'm skeptical that it will work now.  In this episode, I'll share what I think are the two "fatal flaws" to this huge undertaking.   See what you think.

What's the world best question?  I'll share it with you in this episode.

In the spiritual Revolution that is underway, fierce conversations are critical.  In this episode, I explain that "fierce" doesn't mean angry.  But, what does it mean?  Why are fierce conversations so important? Are fierce conversations biblical?  And, how can we be both gently curious (episode #66) and fierce?  

I'm drawing especially on Susan Scott's excellent book, Fierce Conversations:  Achieving Success at Work and in Life One Conversation at a Time

In this episode, I also reference a news article about Celebration Church, one of the biggest churches in Jacksonville, FL.  It's an example of a church where I'm pretty sure fierce conversations were not part of the church culture.

Lots of adults are actually stuck in the child stage of development.  Even some church leaders and pastors.  That is, they have never learned to be both-centered (vs. self-centered).  As a result, they almost always default to talking vs asking questions that matter.  They don't know how to be gently curious.   In this episode, we'll explore this simple but important relational brain skill.  What is gentle curiosity and how is it developed?

At the end of Feb (2022), I had the opportunity to do a Zoom call with five legacy (traditional) church pastors who have transitioned to house churches.  The first half of that call became episode #64 which I posted last week.  In that episode, I was teaching about why the LK10 Community came into being about 15 years ago.  The big idea = the skills needed for "big" church do not translate to house church.  A house church is not just a smaller version of "big" church.  It's a "whole different animal".  LK10 trains leaders with this new skill set.

In this episode, I have the privilege of sharing with a group of legacy pastors.  Here's the "big idea"...What we've learned over the last 25 years is that the skill set necessary to lead a traditional or legacy church does not translate well into the house church setting.  The need for new skills is exactly why LK10 came into being.