Stories That Sell Podcast

In this episode of Stories That Sell, I’m joined by Sandra Garlick MBE, Speaker Mentor and Visibility Strategist, with over 25 years of experience helping business owners step into the spotlight and turn their stories into real opportunities.

Sandra shares how her life took an unexpected turn after her divorce, leading her to retrain as a solicitor, build a law firm, and step into the world of professional speaking. On paper, everything looked solid. But behind the scenes, things had shifted.

A serious accident in 2016 forced her to stop. And in that pause, she realised something many people avoid admitting: she no longer loved the work she had built her life around.
Instead of ignoring it, she made a bold decision to change direction completely.

Recognised with an MBE for her services to women in business, Sandra is the founder of the Woman Who Awards and host of the Mic Drop Moments Podcast. Her work focuses on helping entrepreneurs go from hidden to high profile by using their voice, message, and story to create impact on stages and beyond.

We talk about what it really takes to pivot when something no longer fits, how she built her brand from the ground up, and why visibility isn’t about being everywhere, it’s about being seen for what you stand for.

This conversation is honest, grounding, and a reminder that you’re allowed to change your mind, and your direction.

Connect with Sandra:
Website: https://sandragarlick.com
LinkedIn: https://www.linkedin.com/in/sandragarlick
Instagram: https://www.instagram.com/sandragarlickmbe

Support the show

Thank you for listening to this episode of Stories That Sell. 

Remember to hit that subscribe button and give this podcast a review too.

Please do follow and connect with me on Instagram and LinkedIn. 

If you're interested in working me, take a look at my website.

Welcome to the very first episode of Stories That Sell podcast, formerly known as The Creatie Content Club.

This podcast has been a long time coming, and I wanted to start by sharing exactly what this is, who it’s for, and why it matters — especially right now.

Because we’re in a time where content is everywhere.

It’s faster to create, easier to automate, and let’s be honest… a lot of it sound sthe same.

But the businesses that stand out aren’t the ones posting more.

They’re the ones people actually feel connected to.

And that comes from the person behind the business.

In this first episode, I’m talking about why your story matters more than you think, how connection actually leads to clients, and why relationships, reputation, and referrals are built through the way you show up — not just what you sell.

If you’ve ever felt like your content isn’t quite landing, or like people aren’t fully seeing what makes you different, this episode will give you a different way to think about it.

This isn’t about doing more.

It’s about showing up in a way that people remember.

In this episode, we cover:

– Why content alone isn’t enough anymore
– The difference between being visible and being remembered
– How connection builds relationships (and why that matters for your business)
– Why your story is the most underused part of your content
– How relationships turn into reputation — and why that leads to referrals

Support the show

Thank you for listening to this episode of Stories That Sell. 

Remember to hit that subscribe button and give this podcast a review too.

Please do follow and connect with me on Instagram and LinkedIn. 

If you're interested in working me, take a look at my website.

Welcome to Stories That Sell, the podcast formerly known as The Creative Content Club hosted by Content & Marketing Expert, Naomi Rose.

Stories That Sell is a podcast for business owners who want to create real connection through their content.

This show goes beyond the surface to explore the person behind the business,  the stories, experiences, and decisions that shape how someone shows up and what they’re known for.

Because people don’t just buy what you do, they buy into who you are.

Each episode is an honest conversation with incredible business owners, sharing the parts of their journey you don’t always see online -  the moments that built their confidence, their voice, and their reputation.

In a world full of AI, automation, and content that all sounds the same, connection is what makes you stand out.

And connection starts with your story.

Because when people feel like they know you, they trust you.
When they trust you, they talk about you.
And that’s what leads to relationships, reputation, and referrals.

If you want to create content that actually connects and build a business people come back to and recommend you’re in the right place.

Support the show

Thank you for listening to this episode of Stories That Sell. 

Remember to hit that subscribe button and give this podcast a review too.

Please do follow and connect with me on Instagram and LinkedIn. 

If you're interested in working me, take a look at my website.

Are you ready for the biggest online shift we’ve seen since social media first landed? 2026 is about to change how you show up, sell, and get seen online whether you’re ready or not.

In this week's episode, I’m walking you through the specific changes coming and exactly how to use them to stay ahead.

Support the show

Thank you for listening to this episode of Stories That Sell. 

Remember to hit that subscribe button and give this podcast a review too.

Please do follow and connect with me on Instagram and LinkedIn. 

If you're interested in working me, take a look at my website.

Do your ideal clients actually feel understood when they read your content? Or are you accidentally talking at them instead of speaking to what they see, describe and feel?

In this week's episode, I’m breaking down how to create emotionally aligned content that speaks to symptoms first, connects to real pain points and makes your audience feel genuinely seen.

Support the show

Thank you for listening to this episode of Stories That Sell. 

Remember to hit that subscribe button and give this podcast a review too.

Please do follow and connect with me on Instagram and LinkedIn. 

If you're interested in working me, take a look at my website.

Thinking about creating an offer for Black Friday? Want to know how to cut through all the 'biggest discount ever' noise?

In this week’s episode, I share my top tips and advice on how to get more visibility and sales for your business this Black Friday.

Support the show

Thank you for listening to this episode of Stories That Sell. 

Remember to hit that subscribe button and give this podcast a review too.

Please do follow and connect with me on Instagram and LinkedIn. 

If you're interested in working me, take a look at my website.

Are you still creating content that looks good but doesn’t actually sell? The kind that gets likes but not clients?

In this week’s episode, I’m breaking down the kind of content that’s actually making sales right now - real, relatable, human content that builds trust, connection, and genuine results.

Support the show

Thank you for listening to this episode of Stories That Sell. 

Remember to hit that subscribe button and give this podcast a review too.

Please do follow and connect with me on Instagram and LinkedIn. 

If you're interested in working me, take a look at my website.

Do you ever think about how to maximise your visibility at events when you’re not the one speaking on stage? Events can be a really powerful way to get more eyes on your business and build connections. 

In this week’s episode, I’m sharing how to stand out, connect with the right people, and turn event conversations into lasting visibility for your business.  

Support the show

Thank you for listening to this episode of Stories That Sell. 

Remember to hit that subscribe button and give this podcast a review too.

Please do follow and connect with me on Instagram and LinkedIn. 

If you're interested in working me, take a look at my website.

Ever wondered how much of your personal story you should actually share in your content? Too little and you blend in, too much and it feels uncomfortable. 

In this week’s episode, I’m sharing how to use your personal stories to sell without oversharing, so you can show your personality, build trust, and attract clients who genuinely connect with you.

Support the show

Thank you for listening to this episode of Stories That Sell. 

Remember to hit that subscribe button and give this podcast a review too.

Please do follow and connect with me on Instagram and LinkedIn. 

If you're interested in working me, take a look at my website.

Ever wondered how much of your personal story you should actually share in your content? Too little and you blend in, too much and it feels uncomfortable. 

In this week’s episode, I’m sharing how to use your personal stories to sell without oversharing, so you can show your personality, build trust, and attract clients who genuinely connect with you.

Support the show

Thank you for listening to this episode of Stories That Sell. 

Remember to hit that subscribe button and give this podcast a review too.

Please do follow and connect with me on Instagram and LinkedIn. 

If you're interested in working me, take a look at my website.