Join Jonny Johnson, owner of Lift Threadz, as he interviews the co-founders of Serve Clothing, Dax and Statler, in the second episode of "Story Behind the Shirts." Discover the fascinating journey behind their innovative dress shirts designed for comfort and low maintenance, perfect for everyone from missionaries to professionals. Learn about their entrepreneurial challenges, the creative process, and their future plans.

In this episode we deep dive into how Lift Threadz was started and the problem Jonny Johnson was solving in the industry. Jesse and Jeremy from Quantifi Live host this episode.