Are you looking for a Third Growth Option ℠ ?

We unpack why strategic planning fails, when leaders confuse the destination with the plan — and how a bold North Star fuels execution.

Key Takeaways:

• AVOID thinking too small (seeing goals as “Finish Lines”)
• INSTEAD, think bigger: set goals as your “North Star”. 
  • SUMMIT VISION – from 3 lenses (marketing, ops, finance)
  • TRANSFORMATIVE PERSPECTIVE from the peak
• “Attainable” goals provide short-term reward, but don’t inspire much
•  BHAG thinking (combined with well-sequenced quick wins) creates real momentum
•  Commit to one system of executing the plan: EOS, OKRs, OGSM, our 1-2-3 Growth Process, etc. 
•  THE ULTIMATE TRAP: the crime of low aim

Always growing.

Benno Duenkelsbuehler

CEO & Chief Sherpa of (re)ALIGN

reALIGNforResults.com

[email protected]