They say Every picture tells a story… But when it comes to marketing your business, what kind of images, layout and graphic design will generate the most sales for you?

Listen in for some ideas that may surprise you. 

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Image by Gerd Altmann from Pixabay

Why do so many marketing messages miss the mark?

Listen in and learn the secret the world's all-time best copywriters use to "resonate" with their audience.

For more on this, check out what master copywriter Clayton Makepeace said about surrounding yourself with A-players.

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Image by Gerd Altmann at Pixabay

Is your sales page headline as strong as it could be? Are your emails getting high open rates? Do your video ads pull in clicks and sales?

If your gut response to any of these questions is even slightly negative, listen in as we explore the difference between an offer, a hook and a headline — and a process to help you write stronger headlines every time.

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For more on how to write a stronger headline every time, check out what Eugene Schwartz said about the copywriter's task.

This episode's image by Mohamed Hassan from Pixabay

It's a well known fact that a strong testimonial is one of the most powerful marketing assets you can have.

But your clients and customers don't typically know how to give great testimonials. So how do you help them help you?

Listen in for the 4-part framework for collecting really strong testimonials for your brand.

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Photo by Andrea Piacquadio from Pexels

Visit StrategiCopy.com for even more awesome copywriting and marketing tips.

Have you ever been in the awkward situation of being the first to notice something obvious that nobody else is talking about?

Here's how being truthful can really play to your advantage.

Image by Gerhard G. from Pixabay

Have you ever sat down to write a piece of sales copy and gotten stuck at the blank screen?

In this episode you'll get a whole passel of tips and tricks to banish 'writer's block' from your world forever.

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Photo by Andrea Piacquadio from Pexels

What does it take to become amazing... remarkable... extraordinary in your chosen field?

Listen in and learn the secret — and why most people will never do it.

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Infographic vector created by vectorjuice - www.freepik.com

Have you ever made a major purchase and woke up the next morning with a sense of dread that you'd made the wrong decision?

If it can happen to you, it can happen to your customers. Don't let it.

Listen in and discover how you can dissolve buyer's remorse and create happy enthusiastic customers pitching your products for you.

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Episode photo created by wayhomestudio

So which kind of writing will produce the most sales for you: content or copy?

Let's face it, there’s a BIG difference in persuasion power between content designed to create awareness, and persuasive copy designed to produce a specific response.

More on that in this episode.

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Photo by Judit Peter from Pexels

Trying to use an old website with good authority to start a new venture?

Listen in for some tips on what to do and what not to do for best results.

Hint: Send traffic from the original site to a brand new one with new content on the old site. But listen in for more!