On March 4, WITHIN started tracking the effects of the COVID-19 outbreak on its clients’ ecommerce revenue, conversion rates, and ad spend. They used the pre-COVID period as the benchmark to compare YoY performance before and after COVID.
Meanwhile, WITHIN’s friends at BounceX launched a similar project that tracked daily website visits vs resulting revenue, daily email engagement vs resulting revenue, site visits, conversions by state, and more.
Following two incredibly volatile weeks of reporting and working in the trenches with retailers across verticals, WITHIN and BounceX teamed up to present the performance insights, strategies, and tactics that retailers were employing to protect their revenue.
In this inaugural webinar, cohosted by WITHIN Founder & CEO Joe Yakuel and BounceX (soon to be Wunderkind) Co-founder & CEO Ryan Urban, the duo dive into easily implemented shifts to streamline retail marketing efforts for maximal ROI. The duo is also joined by PetFlow General Manager Andrea Barsk-Roberts to learn what the pure-play retailer has done to maintain growth.
To sign up for the next Retail Pulse Live podcast, visit: http://covidretailpulse2020.splashthat.com/w
For BounceX’s COVID-19 dashboard, visit: https://www.bouncex.com/covid-19/
For WITHIN’s COVID-19 Retail Pulse dashboard visit: https://covid19.within.co/covid-19retailpulse/