Strategies For The Culture

In this episode, I sit down with the one and only Enoma Owens who built a community known as Before You Hit Send. Before you hit send is a platform for PR pros and media mavens to share new outlets, media moves and on top of the trends to stay one step ahead. With Enoma's experience in the industry, she has been a trailblazer throughout the public relations industry, and even during quarantine she has been dominating. Understanding the importance of providing value to your audience Enoma talks about her journey in how wearing many hats has led her to create her own platform and uses it to enhance her brand and others as well. To stay connected and join the community follow @beforeyouhitsend on all social media platforms. 

In this episode, I sit down with a great friend from College, Tia Dash from Clutch by Tia Dash. She really has been very strategic as she has navigated college not only by becoming an entrepreneur but also by understanding different tools such as a community, and audience a loyal customer following and so much more. Taking advantage of all of her resources, Tia has earned all of her success by defining her why, staying true to who she is, and mastering her craft. You can follow Tia on all platforms @Tia_dash 

In this bonus episode, I discuss how Beyonce Marketing and PR campaigns alike have set the trend for many industries to market their new products and new ventures within their business. From dropping an album to selling a new line of clothing and even to partnerships, Beyonce has really detailed out what alignment looks like when it comes to elevating your business and personal brand that creates longevity in her and your career. 

In this episode, I virtually sit down with the GOAT in PR Candice Nicole from Candice Nicole Public Relations. She has truly become an expert within the field and she has really created a name for herself not only through her many experiences (BET & FOX to name a few) but also by being consistent in mastering her craft. She has always kept the culture in mind and as a top strategist in the industry, she truly knows what it means to provide SFTC as well as protect and provide to the culture as a whole. You can follow her on all platforms @candicenicolepr 

The SFTC Team is super excited to announce that Biden and Harris have both made history in becoming the new President and Vice President of the United States. In this episode, we break down the strategies of their political campaign and how it added to them ultimately winning the election - the popular vote and the electoral college vote. Specifically, we discuss the digital & content strategy of the team, the journey of how things came together and aligned, and how some of their decision makings pushed them far over the edge to win the election. 

In this episode, we sit down with the queen of the galaxy Kayo, who is the founder and CEO of a unique clothing line Authentic Martian. She discusses her journey as she continues to learn that authenticity sells and that quality content will get people to tap in. Starting off blogging, doing interviews, and hosting amazing events and fashion shows, Kayo has learned that during the pandemic being strategic is super important and the culture is to be valued and supported to the fullest. 

Creatives have taken over the world but adding a strategy to the creative process has only been mastered by some. In this episode, we sit down with Cook (@aguynamedcook) who started out as a rapper but quickly transitioned when saw that his why really had changed to helping others discover his creativity. Cook discusses his journey from leaving his job all the way to starting on his own path and making connections along the way. Most of all Cook talks about how the culture needs to be protected but how we add all things and strategies to the collective to ensure we acknowledge the past and nnovate for the future.