Strategy with Sally

Strategy with Sally

By Sally Sparks-CousinsBusinessEducationMarketingCourses
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Strategy with Sally episodes

  • EPISODE RERUN: How to create a Print on Demand Ecommerce store using Canva and OmniSAM

    🚀 This special rerun episode of Strategy with Sally is perfect if you're looking to launch a Print on Demand (POD) store without the hassle of inventory. We'll walk you through setting up a fully operational ecommerce store using Canva for product designs and OmniSAM to manage and sell effortlessly. You'll learn the basics of this low-cost business model, get a step-by-step guide to creating unique designs with Canva, discover how to integrate and list products efficiently using OmniSAM, and find out how to automate fulfillment to avoid manual processing. We'll also share tips for marketing and scaling your store. 💼 GSD Task: Your mission: Create a design in Canva and upload it to your OmniSAM store during or right after the episode. The goal? Get your first product listed today!

    Stay Connected & Get Exclusive Access: Join the Private OmniSAM Community: omnisam.com.au/gsdgroup Facebook Group: gsdfb.omnisam.com.au Follow on Facebook: facebook.com/sallysparkscousins

    Watch the Live Stream & Subscribe for More Updates: OmniSAM YouTube: youtube.com/@omnisamsoftware Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

    1 hr 11 min
  • Quick Tip on How to Build a High-Converting Sales Pipeline with Automation

    In this Quick Tip episode of Straight Talk with Sally, we walk through the must-have stages of a high-converting sales pipeline — from first contact to long-term nurture. You'll learn why booking the next conversation is non-negotiable, how to trigger automated email sequences at every pipeline stage, and the importance of review requests to build trust and visibility. Sally also explains how to track cancellations and long-term prospects while maintaining a clean, effective CRM. If you're building a coaching or service-based business, this system ensures no lead falls through the cracks — and every conversation has a clear next step.

    Stay Connected & Get Exclusive Access: Join the Private OmniSAM Community: omnisam.com.au/gsdgroup Facebook Group: gsdfb.omnisam.com.au Follow on Facebook: facebook.com/sallysparkscousins

    Watch the Live Stream & Subscribe for More Updates: OmniSAM YouTube: youtube.com/@omnisamsoftware Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

    8 min
  • Networking Nights? How to Collect Leads & Convert Them - The OMNIWAY™

    Stay Connected & Get Exclusive Access: Join the Private OmniSAM Community: omnisam.com.au/gsdgroup Facebook Group: gsdfb.omnisam.com.au Follow on Facebook: facebook.com/sallysparkscousins

    Watch the Live Stream & Subscribe for More Updates: OmniSAM YouTube: youtube.com/@omnisamsoftware Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

    37 min
  • Quick Tip on Growing as a Creative and Finding Inspiration with Ric Gentiluomo

    This Quick Tip episode from Straight Talk with Sally is a snippet from our full conversation with award-winning photographer Ric Gentiluomo. Ric reflects on the people who've supported his journey and how staying inspired comes from looking beyond your local circle — and even your own industry. Whether you're in photography, coaching, or creative business, this bite-sized tip will remind you that personal growth and creative excellence come from always striving to be better than your last project.

    Tune in and get inspired to take your creative work to the next level.

    Stay Connected & Get Exclusive Access: Join the Private OmniSAM Community: omnisam.com.au/gsdgroup Facebook Group: gsdfb.omnisam.com.au Follow on Facebook: facebook.com/sallysparkscousins

    Watch the Live Stream & Subscribe for More Updates: OmniSAM YouTube: youtube.com/@omnisamsoftware Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

    6 min
  • OmniWAY™ Filing: Simplify Your Digital Life & Declutter Your Business

    Drowning in digital clutter? In this episode of Strategy with Sally, Sally Sparks-Cousins shares how to simplify and streamline your digital workspace using the OmniWAY™ Filing System. Learn how to organize your Google Drive folders, tame your inbox, and apply smart categorization strategies that bring clarity and consistency to your business systems. Whether you're running a team or just sick of digital mess, this session will help you reclaim your time and workspace — fast. Tune in and get ready to declutter with ease!

    Stay Connected & Get Exclusive Access: Join the Private OmniSAM Community: omnisam.com.au/gsdgroup Facebook Group: gsdfb.omnisam.com.au Follow on Facebook: facebook.com/sallysparkscousins

    Watch the Live Stream & Subscribe for More Updates: OmniSAM YouTube: youtube.com/@omnisamsoftware Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

    42 min
  • Quick Tip on How to Manage All Your Inboxes in One Place and Save Hours Every Week

    In this quick tip episode of Straight Talk with Sally, we're talking about one of the most overlooked (yet overwhelming) parts of running a business—inbox management. From emails to social DMs to Facebook group messages, the sheer number of communication channels can get chaotic fast. Sally shares her strategy for staying on top of every inbox, how to use automation to streamline reminders, and why you should be building systems now to save hours later. Plus, get a sneak peek into a powerful new software solution her team is developing that brings all your inboxes—Instagram, Facebook, LinkedIn, SMS—into one central app, organized by contact. If you've ever missed a lead because of scattered messages, this is the episode you didn't know you needed.

    Stay Connected & Get Exclusive Access: Join the Private OmniSAM Community: omnisam.com.au/gsdgroup Facebook Group: gsdfb.omnisam.com.au Follow on Facebook: facebook.com/sallysparkscousins

    Watch the Live Stream & Subscribe for More Updates: OmniSAM YouTube: youtube.com/@omnisamsoftware Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

    8 min
  • OmniWAY™ Tagging Streamline Your Systems & Grow with Ease

    In this episode, Sally is diving into one of the most overlooked but powerful tools in your CRM—tags. Sally shares her signature Omni Way Tagging System, the exact framework used inside OmniSAM to organize automations, track client behavior, and keep your database clean and scalable. You'll learn the six core tag types every business should use, how to name and manage them effectively, and why setting up smart tag conventions now saves you time and stress later. Plus, Sally shares a hot-off-the-presses update inside OmniSAM: a new QR code generator that makes networking easier than ever. Whether you're new to automation or looking to streamline your setup, this episode will help you get organized and use your CRM like a pro.

    Stay Connected & Get Exclusive Access: Join the Private OmniSAM Community: omnisam.com.au/gsdgroup Facebook Group: gsdfb.omnisam.com.au Follow on Facebook: facebook.com/sallysparkscousins

    Watch the Live Stream & Subscribe for More Updates: OmniSAM YouTube: youtube.com/@omnisamsoftware Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

    29 min
  • Quick Tip on Choosing Scalable Software and Building Smart Systems

    In this quick tip episode of Straight Talk with Sally, we talk about the systems behind the scenes that actually grow your business—and how choosing the wrong ones can cost you more than just money. Sally walks through her simple, repeatable framework of environment, systems, implementation, and impact to help you align your software stack, marketing funnel, and content strategy with your goals. You'll learn why cheap or free software often leads to long-term headaches, how to make smarter tech decisions that support scalability, and why investing in the right platforms early can save you countless hours later. Whether you're just getting started or ready to grow to six or seven figures, this is your nudge to stop cutting corners and start building with intention.

    Stay Connected & Get Exclusive Access: Join the Private OmniSAM Community: omnisam.com.au/gsdgroup Facebook Group: gsdfb.omnisam.com.au Follow on Facebook: facebook.com/sallysparkscousins

    Watch the Live Stream & Subscribe for More Updates: OmniSAM YouTube: youtube.com/@omnisamsoftware Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

    8 min
  • PART FOUR: Tech Building TEAM – Your AI Automation & Workflow Engineers| OmniTEAMS Challenge

    In Week 4 of the OmniTEAMS AI Challenge, we're assembling your AI Tech Building TEAM — the behind-the-scenes automation experts that keep your business running like clockwork. Learn how to design powerful workflows with automated email sequences, smart tags, and triggers. You'll also discover how to create fallback paths to avoid dead ends, set up re-engagement campaigns, and connect automations directly to your sales funnels. By the end of this episode, your AI Tech TEAM will be building and optimizing your backend — all while you sleep.

    Stay Connected & Get Exclusive Access: Join the Private OmniSAM Community: omnisam.com.au/gsdgroup Facebook Group: gsdfb.omnisam.com.au Follow on Facebook: facebook.com/sallysparkscousins

    Watch the Live Stream & Subscribe for More Updates: OmniSAM YouTube: youtube.com/@omnisamsoftware Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

    45 min
  • Quick Tip on Using the Hero's Journey to Collect Powerful Testimonials

    In this quick tip episode of Straight Talk with Sally, we explore how to turn a basic testimonial into a captivating, story-driven success narrative using the Hero's Journey framework. By guiding your clients to reflect on their full transformation—from where they started, to the dream they had, to the challenges they overcame—you'll collect testimonials that do more than just praise your program. You'll capture the emotional essence and tangible value of your coaching. Sally walks you through how to ask the right questions to bring out specific, heartfelt responses that resonate with future clients. Whether you're a coach, course creator, or service provider, this approach will help you collect testimonials that inspire action and move people off the fence and into your programs. Stay Connected & Get Exclusive Access: Join the Private OmniSAM Community: omnisam.com.au/gsdgroup Facebook Group: gsdfb.omnisam.com.au Follow on Facebook: facebook.com/sallysparkscousins

    Watch the Live Stream & Subscribe for More Updates: OmniSAM YouTube: youtube.com/@omnisamsoftware Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

    8 min

About Strategy with Sally

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Strategy with Sally (formerly Straight Talk with Sally)