Advertising Week Europe 2024 in Audio

Streaming is the Drink of Choice


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Explore the dynamic world of streaming media with insights from Magnite and Heineken. This fireside chat delves into how streaming is reshaping media consumption and influencing brand strategies. Julie Selman and Daniel Glynn discuss the future of streaming, the challenges and opportunities it presents for advertisers, and how brands can leverage streaming platforms to enhance their media plans and connect with consumers in new ways.

Speakers:

  • Julie Selman, SVP, Head of EMEA, Magnite
  • Daniel Glynn, Programmatic Lead, Heineken

Take Aways:

  1. How streaming is influencing media consumption.
  2. Strategies for integrating streaming into brand plans.
  3. Insights into the future of streaming media.


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Stay tuned for our next episode, where we'll dive deeper into the future of digital marketing with more expert guests and cutting-edge insights.

Copyright 2024 Advertising Week Europe

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Advertising Week Europe 2024 in AudioBy Advertising Week Europe