One of the biggest struggles for podcasters is growth. Getting more downloads, more engaged listeners, more leads! That’s why I put together a 7-point podcast growth framework. If you want to grow your show, do these 7 things:

1. Make sure you’re in all the podcast directories
2. Review Title and Description
3. Review of Episode titles and descriptions to attract more listeners (and for SEO)
4. Rework your CTA
5. Be intentional with your intro/first 60 seconds
6. Identify podcasts for episode swaps
7. Figure out how you’ll make money

Show Notes

• Get the Podcast Growth Audit
• 6 Ways to Double Your Podcast Downloads in 2023
• 5 Places Where You Can Find Podcasts to Swap with TODAY
• Cortext Podcast

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About Streamlined Podcaster: This is the show for solo podcasters who love their podcast but hate how much time it takes. Each week, host Joe Casabona shares the systems, workflows, and podcast automation that let you run a great show without burning out.

Joe has been a solo podcaster for 15+ years and helps solopreneurs replace manual tasks with reliable systems so they can take time off worry-free. He knows firsthand what it takes to produce a quality show solo — and he's here to help you do the same.

Get Joe's favorite podcasting tools: https://streamlinedpodcaster.com/tools

Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/

Are most of the podcasts you listen to for fun, or for growth? If you're like 74% of podcast listeners, you listen to podcasts to learn new things. That's why your podcast should be a painkiller. And today, I'm going to give you all the reasons why.

Show Notes

• Painkillers vs. Vitamins
• 3 Questions You NEED to Answer to Have a Profitable Podcast (Show's Mission Statement)

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About Streamlined Podcaster: This is the show for solo podcasters who love their podcast but hate how much time it takes. Each week, host Joe Casabona shares the systems, workflows, and podcast automation that let you run a great show without burning out.

Joe has been a solo podcaster for 15+ years and helps solopreneurs replace manual tasks with reliable systems so they can take time off worry-free. He knows firsthand what it takes to produce a quality show solo — and he's here to help you do the same.

Get Joe's favorite podcasting tools: https://streamlinedpodcaster.com/tools

Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/

Tell me if this sounds familiar: you have a great interview with a guest. Now it’s time to edit. You’re using software you’re still kind of learning. And this interview has a slightly different issue you haven’t seen before, so you’re watching YouTube videos on how to remove AC hum from your guest’s audio. You feel like you said “um” too much so you’re trying to remove some, but not all of them. You don’t want to sound unnatural.

Even though the interview was only 30 minutes, the edit takes 2 hours. That’s at least 3 other interviews you could have done.

Instead, you can hire an editor who, for less than $50, can do the full edit and send you back a file that sounds better than anything you’ve done.

And you need to ask yourself: Is your time worth $25/hr?

Show Notes

• 7 Things You can Automate for Your Podcast TODAY
• What Mowing the Lawn has to do with Your Podcast Losing Money

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About Streamlined Podcaster: This is the show for solo podcasters who love their podcast but hate how much time it takes. Each week, host Joe Casabona shares the systems, workflows, and podcast automation that let you run a great show without burning out.

Joe has been a solo podcaster for 15+ years and helps solopreneurs replace manual tasks with reliable systems so they can take time off worry-free. He knows firsthand what it takes to produce a quality show solo — and he's here to help you do the same.

Get Joe's favorite podcasting tools: https://streamlinedpodcaster.com/tools

Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/

Want to know a secret that saves me a TON of time (and can save YOU time too)?

This podcast isn’t the only place you’ll see this content. You’ll see it on Instagram, on LinkedIn, and in my newsletter. The process is easier than you’d think. Here’s how mine works.

Show Notes

• Save Time! 7 Things You Can Automate for Your Podcast TODAY
• How to Add a Google Doc in a Specific Folder with Your Stream Deck
• Switching to Make

First, I put the text of these posts into a Google Doc. This ensures that both my VA and I can access it.

I also have an automaiton that moved that Google Doc into Airtable. Listen to the podcast to learn more about that!

From our project tracker (we use Airtable), she knows to take those docs and use a Canva template to turn the text into a set of images for LinkedIn and Instagram.

Now I have the basic text. I use that as the basis for my next Profitable Podcaster episode.

The Google Doc is basically my outline! I may add more notes and context once I’m on the mic.

Then I copy the text from Google Doc and add it to ConvertKit for my next newsletter.

The only change I’ll make here is including a callout to listen to the episode.

So there you have it! One Google Doc that serves as 4, platform optimized, pieces of content.

Take the topic and main points, and rework them for the platform.

And make sure you point each piece of content to the other!

Give people options and build your cross-platform followings.

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About Streamlined Podcaster: This is the show for solo podcasters who love their podcast but hate how much time it takes. Each week, host Joe Casabona shares the systems, workflows, and podcast automation that let you run a great show without burning out.

Joe has been a solo podcaster for 15+ years and helps solopreneurs replace manual tasks with reliable systems so they can take time off worry-free. He knows firsthand what it takes to produce a quality show solo — and he's here to help you do the same.

Get Joe's favorite podcasting tools: https://streamlinedpodcaster.com/tools

Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/

Podcasting is a TON of work -- it's no wonder 75% don't make it past 7 episodes. But it can be easier through automation...and you don't need to be super technical to automate some aspects of your podcast!

Here are 7 things you can automate for your podcast today.

Get the Podcast Automation Pack

Show Notes

• Calendly
• Buzzsprout
• Descript
• ConvertKit
• Repurpose
• Castos
• Airtable

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About Streamlined Podcaster: This is the show for solo podcasters who love their podcast but hate how much time it takes. Each week, host Joe Casabona shares the systems, workflows, and podcast automation that let you run a great show without burning out.

Joe has been a solo podcaster for 15+ years and helps solopreneurs replace manual tasks with reliable systems so they can take time off worry-free. He knows firsthand what it takes to produce a quality show solo — and he's here to help you do the same.

Get Joe's favorite podcasting tools: https://streamlinedpodcaster.com/tools

Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/

Today’s episode is the first in a new series of coaching calls I’m doing for the show. I’m talking to Aaron Lee, who got his start in radio before pivoting to podcasting in late 2020. He’s seeking advice on how to improve his process, how to turn his podcast into lead gen for consulting, and get an answer to the question, “do I need transcripts?”

• Listen to Aaron's Podcast
• Apply to have your own coaching call for the show

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About Streamlined Podcaster: This is the show for solo podcasters who love their podcast but hate how much time it takes. Each week, host Joe Casabona shares the systems, workflows, and podcast automation that let you run a great show without burning out.

Joe has been a solo podcaster for 15+ years and helps solopreneurs replace manual tasks with reliable systems so they can take time off worry-free. He knows firsthand what it takes to produce a quality show solo — and he's here to help you do the same.

Get Joe's favorite podcasting tools: https://streamlinedpodcaster.com/tools

Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/

One of the most common questions I get when I tell people that they should do more podcast swaps is, "Where should I go to find podcasts to swap with?" You can just look on Apple Podcasts or reach out to the podcast that you listened to. But that might not be the best strategy. You want to find similar audiences -- look alike audiences where the listeners will be more likely to tune into your show.

Here are 5 great places to look:

Tink Media’s Podcast Swap database. There are people who’ve opted-in to doing podcast swaps and have made their email address easily accessible. I found 20 podcasts to work with using this database.

Apple Podcasts. Go to your podcast page page and look for You Might Also Like. These are podcasts that have similar audiences. If that doesn’t work, you could also look at the podcasts in your category.

Arielle Nissenblatt’s Podcast Community Discord. This is a community of podcasters that are looking for collabs and networking. There’s even a #swaps-collabs area.

Podchaser. If you go to your podcast page there, they have a “Similar” tab. This is much more robust than Apple Podcasts…though you’ll have to watch the quality/activity of the shows. Still a great starting point for outreach.

ListenNotes’s Community/Curation pages. Go to your page on ListenNotes and click on the Community tab. You’ll see lists your show is a part of. If there are no lists, check out the curated tab and search for lists relevant to your show!

So there you have it! 5 ways to find podcasts to swap with. Which are you going to try first?

Show Notes

• Tink Media's Podcast Swap List
• The Podcast Community Discord
• Podchaser
• ListenNotes
• 6 Ways to Double Your Podcast Downloads in 2023

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About Streamlined Podcaster: This is the show for solo podcasters who love their podcast but hate how much time it takes. Each week, host Joe Casabona shares the systems, workflows, and podcast automation that let you run a great show without burning out.

Joe has been a solo podcaster for 15+ years and helps solopreneurs replace manual tasks with reliable systems so they can take time off worry-free. He knows firsthand what it takes to produce a quality show solo — and he's here to help you do the same.

Get Joe's favorite podcasting tools: https://streamlinedpodcaster.com/tools

Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/

Last year, I more than doubled my monthly downloads for my already popular podcast, How I Built It, from 34,000 downloads per month to 71,000 downloads per month. Today, I want to give you 6+ ways you can do the same thing.

1/ Podcast promo swaps. Easily the best way to do it. I saw a marked increase in the number of downloads on weeks I swapped promos with another podcaster.

Why do you think Wonder, iHeart, and the other big networks do it?

2/ Feed drops. If you want to give an audience a taste of what they can get by subscribing, trade episodes with another podcaster and put them in your feed on an off-day.

You could even go the extra mile and create a custom CTA to subscribe to your show.

3/ Podcast guesting. Borrowing audiences is a tale as old as time, and that's exactly what you do when you go on other podcasts. Provide a TON of value then make your CTA to check out your podcast. They can do it from the same app.

4/ Promote your podcast in your newsletter. It can be dedicated broadcasts just for the episode, or a feature in your weekly newsletter, but make sure you're telling your own audience about it. Don't just assume they know.

5/ Create better titles. You want episode titles that stoke the need to listen through curiosity. Don't just use your guest's name. Open a thread that can only be closed by listened. If you need ideas, check out the incredible Creator Hooks by Jake Thomas.

6/ Know who you serve! When you clearly define the problem your podcast solves, it makes your episodes more shareable. Define your mission statement and who you help. Then serve them!

Show Notes

• Podcast Swaps Grew my Show by 21%
• Podcast Liftoff Playbook
• Creator Hooks
• Ways to get in touch

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About Streamlined Podcaster: This is the show for solo podcasters who love their podcast but hate how much time it takes. Each week, host Joe Casabona shares the systems, workflows, and podcast automation that let you run a great show without burning out.

Joe has been a solo podcaster for 15+ years and helps solopreneurs replace manual tasks with reliable systems so they can take time off worry-free. He knows firsthand what it takes to produce a quality show solo — and he's here to help you do the same.

Get Joe's favorite podcasting tools: https://streamlinedpodcaster.com/tools

Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/

I want you to start 2023 strong, so today I'm telling you all the tools you need to start a mini podcast. It's no secret I think a mini podcast is the way to go, but how do you get started? Is there a complicated process?

The truth is, you only need 2 tools...but I'm going to tell you about a few more :-)

Show Notes

• Free Podcast Planner
• Descript
• Buzzsprout
• Hover
• Switchy
• Canva
• ConvertKit
• Airtable

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About Streamlined Podcaster: This is the show for solo podcasters who love their podcast but hate how much time it takes. Each week, host Joe Casabona shares the systems, workflows, and podcast automation that let you run a great show without burning out.

Joe has been a solo podcaster for 15+ years and helps solopreneurs replace manual tasks with reliable systems so they can take time off worry-free. He knows firsthand what it takes to produce a quality show solo — and he's here to help you do the same.

Get Joe's favorite podcasting tools: https://streamlinedpodcaster.com/tools

Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/

Welcoming to the first ever Setup Saturday, where I take a look at interesting podcast setups. I've partnered with my friend and longtime podcaster, Matt Medeiros and his new website, thepodcastsetup.com to bring you the gear and software that podcasters around the world use.

This first setup is from podcast collective Multitude. Let's dive it!

Show Notes

• Check out Multitude's post on The Podcast Setup
• Subscribe to The Podcast Setup
• Shure SM7b
• RME Interface
• Zoom H3-VR Ambisonic and Binaural Recorder
• Stedman Proscreen Pop Filters
• Rode Professional Studio Boom Arm
• ProTools
• iZotope RX 10 Advanced
• Audiohijack

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About Streamlined Podcaster: This is the show for solo podcasters who love their podcast but hate how much time it takes. Each week, host Joe Casabona shares the systems, workflows, and podcast automation that let you run a great show without burning out.

Joe has been a solo podcaster for 15+ years and helps solopreneurs replace manual tasks with reliable systems so they can take time off worry-free. He knows firsthand what it takes to produce a quality show solo — and he's here to help you do the same.

Get Joe's favorite podcasting tools: https://streamlinedpodcaster.com/tools

Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/