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Stress, Anxiety, Paranoia: What’s An FTC Investigation REALLY Like?
Have you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/
There’s one thing I always tell marketers and business owners.
NO amount of money is worth having to go through an FTC investigation.
Truly nothing prepares you for the emotional rollercoaster of an investigation and lawsuit. And in today's episode, I’m pulling back the curtain on my experience with the FTC, and revealing the human side of regulatory action that most marketers never see coming.
Things like…
- The surreal moment I realized a security guard at the FTC building was secretly a student of mine…
I also shared my candid thoughts on how the FTC process could be improved, and why I don't harbor ill will towards the agency despite my ordeal.
The biggest lesson?
While the FTC may be more professional than many marketers expect, the psychological toll of an investigation is brutal. No amount of money is worth the sleepless nights, constant anxiety, and potential damage to your business.
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By info4y8
5
44 ratings
Have you gotten your copy of Don’t Say That! the book yet? We’re officially live and getting amazing reviews already! Go here to get your copy: https://dontsaythat.com/go/
There’s one thing I always tell marketers and business owners.
NO amount of money is worth having to go through an FTC investigation.
Truly nothing prepares you for the emotional rollercoaster of an investigation and lawsuit. And in today's episode, I’m pulling back the curtain on my experience with the FTC, and revealing the human side of regulatory action that most marketers never see coming.
Things like…
- The surreal moment I realized a security guard at the FTC building was secretly a student of mine…
I also shared my candid thoughts on how the FTC process could be improved, and why I don't harbor ill will towards the agency despite my ordeal.
The biggest lesson?
While the FTC may be more professional than many marketers expect, the psychological toll of an investigation is brutal. No amount of money is worth the sleepless nights, constant anxiety, and potential damage to your business.