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Structuring Winning Offers (The 5 Components That Matter More Than Just Price)
In this episode of Money Moves with Michael, Michael Fornerette breaks down the Top 5 Components of a Winning Offer—and why price alone doesn’t win deals in today’s market.
You’ll learn how to structure smart, competitive offers that appeal to sellers without overpaying, even in multiple-offer situations. Michael explains how each part of an offer works together—from pricing strategy to contingencies—so you can protect yourself while still standing out.
Whether you’re in a hot seller’s market or a slower buyer’s market, this episode gives you a clear framework for building offers that actually win.
What You’ll Learn in This Episode:
Price & Escalation Clauses – How to be competitive without overpaying
Earnest Money – How higher deposits strengthen your offer
Contingencies – Which protections to keep and which you can negotiate
Closing Timeline – How timing can win deals
The Extras – When personal letters and small touches actually help
Key Takeaways:
Strong offers are built with strategy, not just price
You can win without being the highest bidder
Structure your terms around what sellers actually care about
Protect yourself while staying competitive
Smart offers create leverage, confidence, and control
Michael and his team help buyers structure winning offers every day—balancing competitiveness with protection.
Next Episode:
When to Walk Away — Knowing Your Limits and Not Overpaying Just to Win
Subscribe to Money Moves with Michael so you don’t miss it.
This podcast is hosted by ZenCast.fm
View all episodes
By Michael ForneretteIn this episode of Money Moves with Michael, Michael Fornerette breaks down the Top 5 Components of a Winning Offer—and why price alone doesn’t win deals in today’s market.
You’ll learn how to structure smart, competitive offers that appeal to sellers without overpaying, even in multiple-offer situations. Michael explains how each part of an offer works together—from pricing strategy to contingencies—so you can protect yourself while still standing out.
Whether you’re in a hot seller’s market or a slower buyer’s market, this episode gives you a clear framework for building offers that actually win.
What You’ll Learn in This Episode:
Price & Escalation Clauses – How to be competitive without overpaying
Earnest Money – How higher deposits strengthen your offer
Contingencies – Which protections to keep and which you can negotiate
Closing Timeline – How timing can win deals
The Extras – When personal letters and small touches actually help
Key Takeaways:
Strong offers are built with strategy, not just price
You can win without being the highest bidder
Structure your terms around what sellers actually care about
Protect yourself while staying competitive
Smart offers create leverage, confidence, and control
Michael and his team help buyers structure winning offers every day—balancing competitiveness with protection.
Next Episode:
When to Walk Away — Knowing Your Limits and Not Overpaying Just to Win
Subscribe to Money Moves with Michael so you don’t miss it.
This podcast is hosted by ZenCast.fm