Studying Success

In today’s episode, we hear from Wesley Gottesman who currently works  as a Principal at a venture capital firm called Brand Foundry Ventures. Brand Foundry Ventures has invested in companies such as Starface, the acne concealer products brand and Allbirds. Prior to Brand Foundry, Wesley launched a startup called Rollrcoastr and worked with Drew Brees to build Brees’s company, Nine Brand. Stick around to the end to hear Wesley’s three biggest takeaways from his time at Rollrcoastr.

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Dendi is a software platform that helps medical labs organize their data and run their businesses better. With the help of its founder and CEO, Jihoon Baek, Dendi grew to 7 figure growth and raised a $2 million round this August. In today’s episode, Jihoon tells us how he started Dendi in the medical field despite having no background in medicine, why it’s more important to listen to customers rather than build them their product, and why he believes First Principles Thinking is not a great ideology. Listen to the end to hear Jihoon’s advice on who to receive advice from. 

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Metron is a consulting service that uses advanced statistics and mathematics in projects primarily for U.S. government clients. One of Merton's most famous projects would be its part in creating a map that led to the discovery of the wreckage from Air France flight 447 in the Atlantic Ocean in 2010. In today’s episode, Tom discusses how to have relationships with clients, how Metron got into the business of trading futures contracts, and what the biggest challenges have been in his over 36 years of experience. In addition to founding and running Metron, Dr. Thomas Corwin got his PhD at Princeton in Statistics, has served as an assistant professor at Johns Hopkins University, worked closely with the US Navy in the clearance of the Suez Canal after the Yom Kippur War, and has served as the Chief Scientific Officer in an investment firm called Ramsey Quantitative Systems. 

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Rinse is a service that picks up customers’ dry cleaning and laundry, cleans it, and returns it to their door. In today’s episode, Ajay walks us through how he and his co-founder built Rinse from serving 11 people to serving 8 major cities and how for the past 10 years he has worked to create a national brand. Stick around to the end to hear why it is so important to have a growth mindset. 

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Bala Health is a company in the nutrition industry that provides its customers with a personalized eating plan based on their “trigger foods” with the goal of improving their wellbeing. In this episode, Jamie Riepe, the founder of Bala Health, takes us through the process of how he built his initial product and got feedback on it, why he is deciding to wait on raising money, and how his investing background in business to business (B to B) services is impacting how he is making decisions in the company. Stick around to the end to hear his advice on when one should raise money. 

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Spot is a health insurance company that covers people for their injuries in athletic adventures such as mountain biking, skiing, or skateboarding. In today’s episode, Matt Randall, the Co-CEO at Spot, walks us through how he started the company, how to get customers into a purchasing behavior, and how direct marketing to consumers through social media may leave you out of control of your own destiny as a business. Stick around to the end of the episode to hear Matt’s best advice on how to be great in business. 

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After growing and running his company, Square Root, for fifteen years without raising any money, Chris Taylor sold his company in February of 2021 to CDK. In this episode, we talk about the process of getting acquired, how to approach potential customers in a market, and how to be a small company working for giant corporations. Stick around to the end to hear why attempting to start a business is beneficial for your career, even if you fail. 

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In addition to co-founding GameFly, a video game rental company, and founding Dropoff, a same day delivery service, Sean Spector has become quite the poker player, having played in the World Series of Poker. In today’s episode, we dive into the ideation process of starting a business, when to raise capital, and how one builds a great consumer brand. Stick around to the end to hear Sean’s advice on what you should do before starting a business.

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Before co-founding Footwork, a venture capital firm that manages $175M, Nikhil Basu Trivedi was a Managing Director at Shasta Ventures where he invested in many companies including Canva’s seed round. Additionally, he was a part of the founding team of Artsy while he was still at Princeton. In this episode, Nikhil tells us about his experiences starting businesses while still in college, how one goes about pitching a venture capital firm to investors, and his most recent investment in the map startup, Felt. If you listen to the end you will hear Nikhil’s thoughts on business school and what it takes to have an outlier career.

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FabuLingua is an app that teaches kids a second language through interactive stories and a new patented learning style. Today we learn how Leslie and Mark took their business from being a powerpoint presentation to the wonder-working app that kids use today.

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