If you've ever wondered whether AI will take over motion design or replace motion designers, you're not alone. Generative AI tools can transform the industry, but perhaps not as you expect.
In today’s episode, we sit down with motion designer and Creative Director Billy Woodward to cut through the noise. We discuss the tools, and bigger questions around creativity, authorship, and originality, as well as what this evolving technology really means for creatives.
This conversation could easily become its own series—we barely scratched the surface. But whether you’re excited, concerned, or somewhere in between, Billy shares thoughtful insights from someone actively experimenting at the intersection of art and AI, and we hope you enjoy his perspective.
Our podcast celebrates Motion Ideation—the raw brainstorming, early-stage thinking and lightbulb moments that shape everything before a single design or keyframe exists. Because we believe great motion design starts with one Favorite Frame™ and the fresh ideas behind it.
TIMESTAMPS:
0:00 – Intro
1:15 – Billy Woodward’s Background
2:54 – Billy's Favorite Frame™
7:24 – Debriefing the Creative Brief
9:36 – The Billy Woodward Preproduction Ritual
13:32 – Traditional vs. AI Workflow
33:46 – What Makes Something Art?
37:25 – The Contentions Surrounding the Use of AI
40:00 – Jurassic Park: A Case Study in Technological Advancement
50:30 – A Call to Arms: Make All the Stories
52:15 – Billy’s Advice: Pay Attention to Stories
54:52 – Biggest Challenges & Rewards from This Project
56:50 – Favorite Frame™ Because…
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TODAY’S GUESTS & RESOURCESBackslider Brand, https://www.backsliderbrand.com/
Rolling Stone, https://www.rollingstone.com/
ESPN, https://www.rollingstone.com/
Cameron Crowe, https://www.imdb.com/name/nm0001081/
Generative AI, https://en.wikipedia.org/wiki/Generative_AI
AND Studio, https://www.andstudio.nyc/
myPrize, https://myprize.us/
James Harden, https://www.nba.com/player/201935/james-harden
Disney, https://www.disney.com/
Pixar, https://www.pixar.com/
Tom & Jerry, https://en.wikipedia.org/wiki/Tom_and_Jerry
Invisible Ink by Brian McDonald, https://www.goodreads.com/book/show/216987401-invisible-ink
Runway, https://runwayml.com/
Ricky Powell, https://www.rickypowell.com/
The Individualist, https://www.imdb.com/title/tt11905612/
Pinterest, https://www.pinterest.com/
Nano Banana 2, https://gemini.google/ca/overview/image-generation/?hl=en-CA
Midjourney, https://www.midjourney.com/home
ChatGPT, https://chatgpt.com/
Claude, https://claude.ai/login
Freepik Tools, https://www.freepik.com/
Bob Ross, https://www.bobross.com/
Museum of Modern Art DC, https://americanart.si.edu/institution/museum-modern-art-6231
Jurassic Park, https://www.imdb.com/title/tt0107290/
The Last Star Fighter, https://www.imdb.com/title/tt0087597/
Mandalorian, https://www.imdb.com/title/tt8111088/
Stranger Things, https://www.imdb.com/title/tt4574334
One Last Adventure: The Making of Stranger Things 5, https://www.netflix.com/title/81684720
Hardcore History by Dan Carlin, https://www.dancarlin.com/hardcore-history-series/
Common Sense by Dan Carlin, https://www.dancarlin.com/common-sense/
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Lofi Cassette by Harrison Amer (theme music licensed by Premiumbeat.com, https://www.premiumbeat.com/home)
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