Substack is testing television, and it changes how creators should think about their work.

In this live, I talked about why everything is media now, how creators can think of their brand as a series instead of random content, and why story-led teaching, sales, and being the main character of your brand, are becoming the real differentiator. If you’re building on Substack, this is an invitation to stop posting randomly and start programming your audience into movement.

Get full access to The Creator Edit by Nikki Lynn Mayo at nikkilynnmayo.substack.com/subscribe