Have you ever wondered how content strategy role has become a significant role in business and marketing? In this episode, I run through my personal experience with becoming a content strategist and how content strategy has evolved since the Internet started. Connect with Me Content Academy Instagram Succeed with Content Strategy Cohort (Private Facebook Group) LinkedIn…

Source

Since the Internet appeared, healthcare topics are the most searched terms. From weight loss to diseases and conditions to treatments, people want information to support their health. In this episode, you’ll hear Kadesha Thomas Smith, Founder and CEO of CareContent, share her insights into the importance of content for hospitals and healthcare systems, how she supports her healthcare clients and…

Source

Not to sound too dramatic, but being a content strategist in a digital agency can be a lonely experience. Many digital agencies still don’t focus on hiring content strategists to help with the, yes, content! In this episode, I talk with Jim Jacoby, a well-loved digital agency founder, who understood at an early stage the importance of content strategy and shares his insight into how to make…

Source

The combination of Content Strategy and User Experience (UX) is like peanut butter and chocolate, they’re better together. Unfortunately, since content strategy is still relatively new, many UX’ers haven’t had the opportunity to work with a content strategists. In this episode, I talk with a former colleague, Camey Ivey, a Research Design Manager at Smile Direct Club, about how working with a…

Source

A career in content strategy can be exciting and rewarding. Content strategists play an important role in making sure the right information is developed and posted at the right time. In this episode, I talk with rising content strategist, Nicole Shevlin, Social Brand Strategist at IBM, about how she continues to advance her content strategy career. Connect with Nicole LinkedIn…

Source

Starting your content strategy is one thing. Evolving it to better serve your audience is another thing. In this episode, Hungry by Nature food blogger, Ellie O’Brien, shares how she keeps her content strategy agile to keep her followers happy while growing more followers. Connect with Ellie Website – Hungry By Nature Instagram – @imhungrybynature Facebook…

Source

Let’s face it, creating a content strategy is the easy part. Implementing the content strategy is what takes multiple people and effort to make your content strategy come alive. In this episode, I talk, again, with Katie Scarlett Brandt about the process for implementing a content strategy and what we’re doing to make it easy for you to plan and implement your content strategy.

Source

Content strategists and visual designers have a lot in common. We both need to know brand voice, tone and image direction/needs. In this episode, I interview visual designer, Jamie Brizzolara, to learn how visual designers work, what they need and how we can work better together.

Source

Yes, even a podcast needs a content strategy. Before you embark on starting your new podcast, defining your content strategy will help you focus on what you need to say, who you need to say it to, how often you’re going to say it and how you’re going to say it. In this episode, my talented guest, and Succeed with Content Strategy Podcast editor, Andrea Klunder, provides insights into what you need…

Source

More than 30 percent of websites are powered by WordPress. The new editor, still in beta, Gutenberg, is changing the way content administrators can edit and design content. While we’re not sure when it’s going to go into full production mode, this episode will help you learn what it is, the pros and cons and what you need to know to work with it in the future. Connect with Scott Winterroth…

Source