GPO Presents CEO in 10 with Paul Smith- Lead with a Story. Today's discussion includes:
a) A “How we’re different from our competitors” story — example featuring Sharad Madison, CEO of United Building Maintenance
b) A Problem Story - illustrating the quintessential problem your product or story solves
c) A Customer Success story - featuring Ben Koberna, CEO of Electronic Auction Services, Inc.
Web: www.LeadWithAStory.com
LinkedIn: http://www.linkedin.com/in/smithpa9
Facebook: www.facebook.com/LeadWithAStory
Twitter: @LeadWithAStory
Lead with a Story (Amazon #1 Bestseller in Business Communication)
Sell with a Story (Amazon #1 Bestseller in Sales and Selling)
Parenting with a Story
Visit www.gpo.co for a free assessment of your national brand "search IQ". How does your brand rank on branded and non branded search on Google organic search list? Is your brand as effective as Domino's?