What if the version of success you’ve been chasing is not actually the one you want?

In this episode, I sit down with Erin Hines, founder of Darn Good Business Coach, to talk about the pressure so many business owners feel to keep doing more, growing bigger, and pushing harder. We unpack the conditioning behind that mindset and explore what it looks like to build a business that feels aligned with your values, your energy, and the life you actually want to live.

Erin brings a holistic perspective to business growth, blending strategy, Human Design, and a clear-eyed look at burnout, boundaries, and overdoing. This conversation is especially timely for anyone who has been questioning whether scale is really the goal — or whether success might look more personal, more intentional, and more sustainable than what the business world often celebrates.

In this episode, we talk about:

• Why bigger is not always better in business
• The difference between growth you truly want and growth you feel you should want
• What “undoing” looks like in a real workweek
• How to honor your boundaries when there is still work left undone
• The role of energy, decision-making, and self-trust in sustainable business growth

Sales as Service Challenge — Start Now!
Take one look at your sales or business development process this week and ask yourself:

Am I doing it this way because it works for me, or because I think this is what I’m supposed to do?

Then make one small adjustment this week that brings your process back into better alignment with your values, your capacity, and the way you actually want to work.

The goal is not to do less just for the sake of doing less. The goal is to build a sales process and business development rhythm you can actually sustain.

Links & Resources:

• Learn more about Erin
• Connect with Erin on LinkedIn and Instagram
• Listen to the Rebel to Rise podcast
• Join us for the next SAS LIVE Office Hours Event! 
• Simply sales with the VIP Power Hour - download the FREE guide
• Learn how to consistently book 3–5 sales-qualified meetings each week - Book an Alignment Call 

Tam Smith is the founder of Studio Three 49 and a professional conversation starter. She helps service-based founders stop waiting for referrals and start creating opportunities through genuine conversations.

Your next client - calculate what it takes.

Learn how to consistently book 3–5 sales-qualified meetings each week - book an Alignment Call. 

Connect with Tam on LinkedIn. 

Produced by KNWN Media. Executive Producer: Jess Milanes.