Success Stories with Marshall Atkinson

Success Stories with Marshall Atkinson

By Marshall AtkinsonBusinessEntrepreneurshipMarketing
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Success Stories with Marshall Atkinson episodes

  • Success Stories Ep 88 - “The Promo Nomad”

    If you've read any business books in the past few years, you'll know that a lot of them advise you to do things differently. Well, our guest today on the Success Stories podcast not only does things his own way, he authored a book to outline what he believes in, and why it should resonate with you, too. 

    Of course, I'm talking about Ryan Schraffenberger with Promotions Guy! 

    On today's show, we'll find out what it's like to be in a sales nomad. Focus on sustainability first, and take a Jerry Maguire moment and write a book called Retail Responsibly. If you need more sales, then this is the episode you should be paying attention to right now!

    50 min
  • Success Stories Ep 87 - "Print Shirts That Deserve Hangers"

    On today's Success Stories podcast, we'll chat with Joe Ortinau now with Ortinau Art in Pemberville, Ohio. 

    Joe has a unique spin on running a t-shirt shop. From wearing flip-flops daily to his viewpoint on creativity. He has built a great business in his corner of Ohio. 

    So how does he think about creating someone's new favorite shirt? You'll learn about that and more on today's show. 

    So grab some coffee, get a pen and some paper and kick back as we dig into what makes Joe's shop a success.

    47 min
  • Success Stories Ep 86 - "The Oracle of Merch"

    On today's Success Stories podcast, the guest is none other than Nashville's own Adam Tanaka. Adam is a thought leader, consultant, and merch specialist and he's also an entrepreneur with several businesses to his name. 

    On today's show, we'll chat with Adam about his origins, building companies, and you're gonna want to know this to future of merch. 

    This is one you don't want to miss!

    49 min
  • Success Stories Ep 85 - "Upselling the Future"

    You're in for a real treat on today's Success Stories podcast! Cole Lundstrom with LA-based ShirtAgency -- is on the show! Cole has been the driving force behind the success of this business since its inception in 2012. 

    Want to know how great a shop Cole has? 

    Well, brands like Bella + Canvas and NextLevel film their marketing videos in his shop;  so you could say the team at ShirtAgency does things the right way and you'd be correct. 

    This episode will talk to Cole about his origins, evolving his sales efforts, podcasting, and how he is looking to make a better future by upselling. So grab a cup of coffee, kick back, and get ready to take some furious notes!

    50 min
  • Success Stories Ep 84 - "Selling the Sale"

    Let's talk sales. And if you want to truly talk sales, let's chat with one of the best in the industry, Tim Gibson, Tim has held major sales roles and some of the top apparel companies in the industry. 

    So what makes a great salesperson? Where do leads come from? How do you keep customers coming back for more? We'll get into all that and more with Tim's unique journey through the industry on today's podcast. 

    So get ready to take some killer notes!

    38 min
  • Success Stories Ep 83 - "Big Prints for the Big Boys"

    What is it like to design and print for the big boys? 

    On today's Success Stories podcast, we'll speak with Kim Cartano, who has worked with Team Edition apparel, also known as Footlocker for over two decades. 

    Kim will share her story, some process ideas, and what she's excited about in the future of apparel decorating. This is going to be a good one so get ready!

    1 hr 7 min
  • Success Stories Ep 82 - “The O.G. of Color Separation”

    One art term used for decades in the decorated apparel industry is simulated process. This technique separates an image into spot colors to build the correct colors and simulate the usual four-color separation process. 

    On today's Success Stories podcast, we'll speak with Dave Gardner, who invented and perfected that technique. We'll go to art school today and chat about other ideas too!

    54 min
  • Success Stories Ep 81 - "Printing Profits: Unveiling the DTG Maestro"

    On today's Success Stories podcast, I'm delighted to have the one and only Scott Fresener on the show!

    Scott was instrumental in bringing DTG technology to the industry. He wrote the book "How to Print T-shirts for Fun and Profit!" And is an expert in separating art for printing. 

    So buckle up campers, we'll have a fun episode today!

    56 min
  • Success Stories Ep 80 - "Sailing to Success: Matt Reese's Print-cise Journey in Printing"

    On today's Success Stories podcast, we'll talk to Matt Reese with  Blk Ankr Originals about his career in Maryland: the self-proclaimed sailing capital of the world, and now he has established a foothold in the Annapolis area. 

    Matt does things his way and has a unique spin on keeping local businesses loyal to him. And we're going to learn all about that and more. 

    So stay tuned!

    1 hr 4 min
  • Success Stories Ep 79 - "Print down with Sublimation!"

    Are you a fan of sports apparel? Want to know the secrets behind building something for a brand? Well, you are in luck!

    As today on the Success Stories podcast, we'll be speaking to Mariellen Auer with Custom Apparel Stores about just that. Whether you're starting a brand growing a brand or working with sublimated apparel, Mariellen can help you. 

    Let's find out how she got started her philosophy of working and more on this episode. So let's get ready to have fun, kick back and hear how this expert rocks the industry for her clients daily.

    49 min

About Success Stories with Marshall Atkinson

From the publisher's feed

Success Stories is a podcast that is focused on the decorated apparel and promotional marketing industry. We highlight successful companies and people in these industries. What are they doing? How…