Franchise Secrets Podcast

Summer Series – Matt Brearly

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“As McDonalds taught us, you can take a bunch of school age children and run a multi million dollar business” – Matt Brearley

Absolute GOLD in this episode by Matt Brearley – learn from those who have excelled before you

“I may be slightly obsessed by spread sheets” – Matt Brearley

 “Bring everything back in line with what the system is and start from the beginning with a set of values” – Matt Brearley

 “I spent a lot of the day in-store with staff to train them to my set of values” – Matt Brearley

 “Sometimes you need to give yourself the day off” – Matt Brearley

 “Due diligence is the key to having a successful business” – Matt Brearley

Matt Brearley

Franchise All-rounder

 

Matt has worked across all areas of franchising. From McDonalds team member to Bakers Delight Corporate to life as a Bakers Delight Franchisee. Matt has seen franchising from all areas.

 

During my conversation with Matt he shared:

  • Turning around a store that had gone broke twice
  • Why product range, quality and customer service are the secret to running a great franchise
  • His first management shift in McDonalds
  • Being a McDonalds manager at 22
  • Training your staff to your values
  • Putting in a leadership team into your business
  • Why he rented a house 800m up the road from his store
  • The skills he acquired by being a franchisee

    •  

    Matt’s “One Thing” that he does every day…..

    • At the end of the day, he writes a “To Do” list for the next day

      •  

      Matt’s secrets are

      • Getting “Me Time” – You need to be able to assign roles to staff, be clear on your expectations and be okay when things don’t always run to plan
      • To getting the right employee – make sure that you are clear on your values and behaviours and hire based on these values
      • Schedule time to worry about things

        •  

        Matt’s tips for Franchisees

        • Understand it is your own business and that you need to run your own business within the bounds you are paying for.
        • If you think you are going into this business to have someone else do it for you – you are sadly mistaken
        • If you are coming into the system make sure you understand how to read a Profit & Loss report and live that Profit & Loss in the environment you are in
        • Interview Question: run behavioural based questions based on the STAR methodology

          •  

          Matt’s thoughts for the future of franchising….

          • Take an established Australian brand in perhaps retail food and look to emerging markets to see if you can establish the business there
          • Look to Bangladesh to establish your Australian brand

            •  

             

            The book Matt recommends

            • Mindset by Carole Dwecht

              • http://www.mindsetonline.com/thebook/buythebook/index.html

              In Matt’s words……

              I wish I had known to seek help

               

              Selected Links For This Episode

              https://au.linkedin.com/in/mattbrearley1

              https://www.bakersdelight.com.au/

              https://mcdonalds.com.au

              https://www.thebalance.com/top-behavioral-interview-questions-2059618

               

              For your FREE E-course click on the link http://www.franchiseesuccess.com.au/wish/

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