Most DTC brands hit a wall between $1M and $10M; not because of weak sales, but because their backend can’t keep up.

In this Quick Take episode of Supply Chain Moves, host Lara Guevara breaks down why your supply chain—not your ads—is what’s holding your growth back.

She unpacks:

✅ The real role of supply chain in scaling a DTC brand

✅ Why founders managing ops themselves become the bottleneck

✅ How a fractional supply chain team can start showing ROI in 30–90 days

✅ What great supply chain support actually looks like

✅ The pros, cons, and must-haves when building offshore ops teams

If you're still wearing all the hats—from inventory to supplier follow-ups—this episode will show you what it looks like to step back without losing control.

Every move counts. Tune in now.

Also, don't forget to join our free Slack community, the Supply Chain Lounge, where operators, founders, and experts share real-time solutions to real-world challenges: https://tinyurl.com/move-supplychain-lounge

And don’t forget to subscribe so you never miss an episode of Supply Chain Moves.

Most DTC product launches don’t fail because of bad ideas—they fail because of bad process.

In this episode of Supply Chain Moves, host Lara Guevara is joined by Move Supply Chain’s NPD experts Nea and Myrna, who have helped global and DTC brands alike bring ideas to market—profitably and on time.

Together, they unpack:

✅ The hidden pitfalls that derail most product launches

✅ Why market validation matters more than founder “gut feel”

✅ The five must-do’s and five never-do’s in NPD for DTC brands

✅ Lessons from working with multinational giants like Nestlé and Unilever—and how to apply them to your scrappy DTC launch

✅ Trends shaping the future of NPD: sustainability, personalization, and community-driven products

Whether you’re a founder prepping your first launch or an operator tired of costly missteps, this episode will give you a framework to launch products smarter—not just harder.

Every move counts. Tune in now.

Also, don't forget to join our free Slack community, the Supply Chain Lounge, where operators, founders, and experts share real-time solutions to real-world challenges: https://tinyurl.com/move-supplychain-lounge

And don’t forget to subscribe so you never miss an episode of Supply Chain Moves.

Why do some brands thrive in uncertainty while others crumble?

In this episode of Supply Chain Moves, host Lara Guevara sits down with Omar Cali to unpack what it really means to adopt a supply chain mindset and why it’s the difference between brands that stay resilient and those that get stuck in reaction mode.

Drawing from Omar’s diverse background, running his own café, managing operations in construction, and now working hands-on with DTC brands—this conversation brings a fresh perspective to one of the most overlooked growth levers in business.

Lara and Omar break down:

1. How every business, big or small, already has a supply chain (whether you realize it or not)

2. Lessons from running a café that apply directly to inventory planning and DTC operations

3. Why founders can’t afford to treat supply chain as an afterthought

4. The five mindsets that set resilient brands apart: problem-solving, end-to-end thinking, data-driven decisions, agility, and customer focus

5. The role of mentorship, training, and continuous learning in building future-ready ops teams

If you’ve ever thought of supply chain as “just logistics,” this episode will change the way you see it and help you reframe it as your brand’s ultimate competitive advantage.

Join our free Slack community, the Supply Chain Lounge, where operators, founders, and experts share real-time solutions to real-world challenges: https://tinyurl.com/move-supplychain-lounge

And don’t forget to subscribe so you never miss an episode of Supply Chain Moves.

Why are you running out of money—even when you're making sales?

In this episode of Supply Chain Moves, host Lara Guevara sits down with in-house inventory expert JM Olega to unpack the real numbers behind your shelves. Whether you're a founder, ops lead, or marketing manager, you'll walk away with practical insights on inventory planning that protects cash flow, supports marketing, and helps you scale smarter—especially before BFCM hits.

JM shares hard-won lessons from working with fast-growing DTC brands and multinational giants like McDonald's, plus tactical advice on:
- Inventory as a growth lever, not a cost center
- Why sales ≠ profit (and what to do about it)
- How to use ABC analysis to stop overstocking slow-movers
- Building basic—but powerful—inventory tools with spreadsheets
- Avoiding common forecasting mistakes before peak season
- The weekly reports every founder should be reviewing

If you’ve ever felt overwhelmed by Excel sheets or unsure whether you’re ordering the right SKUs, this episode will give you clarity and control.

Don’t forget to subscribe so you never miss an episode of Supply Chain Moves.

Visit movesupplychain.com if you want to learn how we can help you with your supply chain needs.

Then, join our free Slack community, the Supply Chain Lounge, where JM and other experts are ready to answer your toughest ops questions in real time: https://tinyurl.com/move-supplychain-lounge

In this episode of Supply Chain Moves, Lara Guevara sits down with Claude Canta, Operations Director at Move Supply Chain, to unpack the real-world disruptions and lessons that shaped how DTC brands operate today. From COVID-era pivots to tariff challenges and the rise of logistics as a brand differentiator, they cover it all—from the warehouse floor to executive strategy.

Claude shares her decade-long journey in supply chain across 3PLs and DTC ecosystems, the mindset shifts that helped brands adapt, and why relationships—not just systems—drive agility and resilience.

If you're scaling a DTC brand, this episode is your behind-the-scenes roadmap to building smarter, faster, and more future-proof supply chains.

In this episode of Supply Chain Moves, host Lara Guevara sits down with Andrew Faris—founder of AJF Growth and longtime DTC strategist—for a deep dive into what resilience really looks like in 2025.

From navigating tariff uncertainty to building his own brand, Andrew shares unfiltered insights on supply chain strategy, lean operations, and why most brands are still overhiring and under-optimizing. He breaks down the three levers every founder should be watching: COGS, Opex, and CAC—and how focusing on these can turn short-term chaos into long-term clarity.

If you're a founder rethinking your supply chain or wondering how to grow lean without losing momentum, this conversation delivers sharp takes, real stories, and actionable takeaways.

Connect with Us:

Lara on X: @supplychainlara

Andrew on X: @andrewjfaris

Listen to Andrew's podcast: https://open.spotify.com/show/7ssrhISeeGHgCLpzZgrxuJ

Work with Move: movesupplychain.com

Hire offshore talent: morestaffing.co

In this episode of Supply Chain Moves, Lara Guevara speaks with Claude Lucasan-Canta, and they dive deeper into the complexities of logistics and warehousing for DTC brands. Together, they explore the significant cost drivers in logistics, effective demand forecasting, and inventory management strategies. Claude offers practical advice on optimizing third-party logistics (3PL) partnerships and how to manage warehouse efficiency while scaling your brand.

Highlights:

Cost Drivers in Logistics: Identifying key areas where DTC brands can cut costs.

Demand Forecasting & Inventory Management: The importance of understanding your product demand and applying the 80-20 rule.

Third-Party Logistics (3PL) Communication: How to build strong relationships and set clear expectations with logistics partners.

Warehouse Efficiency: Strategies for streamlining order picking and optimizing shipping costs.

In-House Warehousing vs. 3PL: When to consider transitioning and the financial implications.

Quotes to Remember:

"Logistics can feel like a necessary evil, but there are hidden savings waiting to be optimized." – Claude

"Speed is the name of the game in today’s logistics." – Lara

"Effective communication with your 3PL provider can make or break your operations." – Claude

"Order picking is one of the largest costs in warehousing, but it's also where you can achieve big savings." – Lara

Connect with Us:

Lara on X: @supplychainlara

Claude on LI: https://www.linkedin.com/in/claudecanta

Claude on FB: https://www.facebook.com/claudette.lucasan

Claude on IG: https://www.instagram.com/mrscanta0618

This episode is a must-listen for DTC brand owners, logistics professionals, and anyone looking to optimize their supply chain operations for cost savings and efficiency.

In this episode of Supply Chain Moves, Lara Guevara, continues the conversation from the last episode with Gregg Carey, CEO of Section 119. This time, Lara brings in the talented team behind Section 119 to explore the operational strategies that have positioned the brand as a leader in the DTC space. From fostering strong vendor relationships to maintaining flexibility in inventory and design, the team shares invaluable insights on thriving in the challenging 2024 market.

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This episode is a must-listen for entrepreneurs, DTC leaders, and anyone looking to build resilience and adaptability into their business operations.

In this episode of Supply Chain Moves, host Lara Guevara welcomes Gregg Carey, CEO of Section 119, to break down the critical strategies every e-commerce brand needs for Black Friday and Cyber Monday (BFCM) success. From aligning your team for effective execution to anticipating inventory needs, Gregg shares hard-won insights on how brands can enter BFCM fully prepared, flexible, and ready to maximize profits.

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In this episode, host Lara Guevara and supply chain experts Glaiza Ilagan and April Loquillano unpack key lessons from Move Supply Chain’s recent trip to China. From high-impact vendor negotiations to sourcing innovations at the Canton Fair, they share actionable insights to elevate your global supply chain strategy.

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This episode is a must-listen for DTC leaders, supply chain pros, and anyone keen on maximizing their supply chain's potential.