suprwork Podcast

The state of Maharashtra has always been a powerhouse of Indian industry. But with a changing economic landscape the state's position as a top performer is in question. I speak to Deepak Karandikar the current President of MCCIA, Pune about Maharashtra's economy, it's future, and how MCCIA plays a crucial role for small and big businesses in Maharashtra.
 
About Deepak Karandikar
Deepak Karandikar is the MD & CEO of Praditi Pressparts which was founded in 1982. He is the President of the Mahratta Chamber of Commerce Industries and Agriculture (MCCIA), Pune for the year 2022-2024. Deepak ji has done some commendable work for multiple MSMEs via MCCIA as Chairman of MSME Committee.

An example of his contributions is successful execution of the Lean Manufacturing Clusters, launched by the Ministry of MSME, Govt. of India. About 130 MSMEs were directly benefited with direct positive impact on their bottom line. Mr. Karandikar has also been a substantive contributor in building institutions like National Agriculture and Food Analysis and Research Institute (NAFARI), Auto Cluster Development & Research Institute Ltd. (ACDRIL) and MCCIA Electronic Cluster Foundation (MECF). He has done several representations to the Government in the Ease of Doing Business area and is engaged with Ministers and Senior Officers to follow up on the representations.

Welcome to the first episode of suprwork Podcast. The idea behind this podcast is to bring opportunities to learn from people who've done some commendable work. In this episode I speak to Nandita Khaire. She's a Brand Strategist. This episode will help you with knowledge about branding, strategy for business and personal branding, role of culture, identity, and societal trends shaping brand narratives, and the future of branding with the rise of AI.

About Nandita Khaire
Nandita Khaire is a Brand Strategist with immense experience across industries. 

She has worked with manufacturing, services, retail, hotels, restaurants, food, wines, real estate, education, health, fitness, leisure, media, logistics, infrastructure, NGOs evaluating and addressing their branding and marketing needs. Having had experience in running an advertising agency, she is familiar with advertising and marketing communications strategy, including digital marketing. She has successfully consulted a number of SMEs in branding and marketing.

She teaches as a guest faculty on advertising, brand management, and marketing communications in some of the leading undergraduate and post-graduate schools. She has also written textbooks for distance learning on advertising and marketing communications (Marcom) and currently writing a book on marketing in the new environment.

She collaborated on a coffee table book ‘Merchants of Pune’ with Sakal Publications. The book profiled 100-year-old business families of Pune who enriched the city created employment opportunities and created something unique for the city. 

She regularly writes for ‘Sampada’ on branding for SMEs. Sampada is the monthly magazine from Mahratta Chamber of Commerce, Industry and Agriculture (MCCIA) and Rubber, the trade magazine for the Indian rubber industry.

She has served as a jury member for digital marketing awards. She is a mentor at Malhotra Weikfield Foundation, deAsra Foundation. She is an avid Iyengar yoga student and has many other interests.