Leading the Charge

Sustainability Down Under: Accelerating Adoption Through Education


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Summary

In this episode, Kevin and Tim take a deeper look at the business side of sustainability, hearing from entrepreneurial experts, Damien Glanville and Sandra Brodie. Damien and Sandra are cofounders of Powershift Technologies - Australian clean tech company that supports industries in decarbonizing through emission-free power solutions. They’re partnered with POWR2 to bring the POWRBANK MAX to Australia, New Zealand and the Pacific Islands region. We discuss their backgrounds in the energy industry and the market gaps that led to Powershift, including the declining energy grid. Both Damien and Sandra emphasize the importance of providing service excellence and partnering with customers to analyze their data, propose the right solution, deploy the technology, and provide ongoing support. Education is key in the Australian market and proof of the product will be essential for boosting adoption. We also discuss the importance of showing real-world examples and learning from other countries in this continuously evolving marketplace.

 

Takeaways

  • Education is essential when working to grow adoption of a new technology
  • Service excellence and partnerships provide a solid foundation for growing business
  • Shift the mindset from energy delivered through cables to portable battery solutions
  • Education and client trust in the product are crucial for boosting adoption
  • Real-world examples and lessons from other countries build confidence in the technology

  • If you have a question you'd like answered on Leading the Charge, email us at [email protected].


    Get all the details and more at ⁠https://www.LeadingTheCharge.io

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    GUESTS

    Damien Glanville

    CEO, Powershift

    https://www.linkedin.com/in/damienglanville/

     

    Sandra Brodie

    Chief Operating Officer, Powershift

    https://www.linkedin.com/in/sandra-brodie-a207344a/

     

    URLs

    https://www.powershift.tech

    https://www.linkedin.com/company/powershift-technologies/

     

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    Company: https://www.POWR2.com

    LinkedIn: ⁠https://www.linkedin.com/company/powr2

    Tim Doling: ⁠⁠https://www.linkedin.com/in/tdoling

    Kevin Sturmer: ⁠https://www.linkedin.com/in/kevin-sturmer

     

    DISCLAIMER

    Any statements or views expressed by hosts or guests on

    Leading the Charge are entirely their own and do not necessarily reflect the
    opinions or positions of POWR2, their partners, or affiliates.

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    Chapters

    00:00

    Introduction and Overview

    01:25

    Background of Powershift Technologies

    03:12

    Damien Glanville's Entrepreneurial Journey

    06:32

    Sandra Brody's Varied Career Path

    07:52

    State of the Energy Market and Gaps in Australia

    09:13

    Lessons from European Market and Partnership with POWR2

    10:33

    Clear Leader in Battery Technology: The Netherlands

    11:30

    Opportunities and Challenges in the Australian Market

    13:23

    Making Financial Sense and Avoiding Reliance on Subsidies

    15:38

    Modeling Tools and Demonstrating Cost Savings

    16:59

    Partnership Approach and Supporting Customers

    19:47

    Leasing Model and Supporting Customers' Success

    20:42

    Succession Plan for Aging Assets

    21:12

    Future of Powershift Technologies

    23:36

    Versatility and Exciting Applications of POWRBANK MAX

    27:46

    Boosting Adoption and Moving Closer to Net Zero

    29:35

    Importance of Education and Belief in the Product

    31:48

    Activity Equals Outcome and Bite Off More Than You Can Chew

    33:39

    Q&A: Boosting Adoption and Moving Closer to Net Zero

     

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    Leading the ChargeBy POWR2