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Leading the Charge
By POWR2Technology
Leading the Charge episodes
- From Doubt to Data: How Battery Storage Transformed UK Hire
Summary
In this episode of Leading the Charge, hosts Kevin and Tim are joined by Neil Hordle, Business Development Manager at POWR2. With 25 years of experience at leading UK hire companies like GAP Group, Speedy Hire, and Sunbelt, Neil understands first-hand the commercial pressures, customer expectations, and operational demands of delivering temporary power solutions. For years, diesel generators were the standard. However, Neil soon recognized the potential of battery energy storage systems (BESS). He shares stories from the ground: the skeptical customers who became champions, the ROI proof that closed deals, and the unexpected ease of integrating BESS into traditional hire fleets. Neil offers practical insight and a compelling case for why now is the time to embrace the shift to BESS.
This episode is packed with insights for Sustainability and Account Managers looking to reduce emissions, cut costs, and stay competitive. Tune in to hear how one hire industry insider became a clean tech advocate and why the smartest move for your fleet might just be a battery.
Takeaways
- Prove the tech works – Neil shares how offering risk-free BESS trials built trust and helped customers see real-world results before committing.
- Significant cost & carbon cuts – One UK client now saves six figures monthly by replacing around-the-clock diesel generators with a hybrid battery solution.
- Overcoming internal resistance - Shifting from selling unlimited generator hours to battery storage meant challenging existing revenue streams, but ultimately served customer needs better.
Get all the details and more at https://www.LeadingTheCharge.io
======================
GUESTS
Neil Hordle
UK Business Development Manager, POWR2
https://www.linkedin.com/in/neil-hordle-83616140/
======================
Company: https://www.POWR2.com
LinkedIn: https://www.linkedin.com/company/powr2
Tim Doling: https://www.linkedin.com/in/tdoling
Kevin Sturmer: https://www.linkedin.com/in/kevin-sturmer
DISCLAIMER
Any statements or views expressed by hosts or guests onLeading the Charge are entirely their own and do not necessarily reflect theopinions or positions of POWR2, their partners, or affiliates.
CHAPTERS
00:00 Introduction to Energy Storage Innovations
01:54 Transitioning from Diesel to Battery Energy Storage
03:54 Customer Reactions and Adoption Challenges
05:30 Proving Value: The Turning Point for Customers
07:33 Training and Knowledge in Energy Storage
09:16 Engaging with the Audience: A Fun Quiz on EnergyStorage
13 min - Beyond Green: Why Energy Storage Is the Rental Industry’s Game-Changer
SUMMARY
In this episode, hosts Kevin Sturmer and Tim Doling sit down with Michael Larsen—of Larsen Air Conditioning Hire & co-host of The Rental Journal Podcast—to explore how battery energy storage systems (BESS) are transforming the equipment rental landscape. The conversation dives into the real-world benefits of BESS, especially in remote applications across Australia, where reducing fuel use, service intervals, and operational costs is critical. They also tackle broader topics like energy spill, grid limitations, and the global push for sustainability, all while emphasizing practicality, profitability, and the need for energy literacy in driving real change.
TAKEAWAYS
- Energy spill in Australia highlights the need for storage solutions.
- Practical solutions often take precedence over sustainability discussions.
- The energy grid is struggling to keep up with solar power integration, causing energy ‘spill.’
- The rental industry can turn sustainability into a driver of profitability.
- Simplified logistics of deploying and leveraging BESS drives adoption in remote locations.
Get all the details and more at https://www.LeadingTheCharge.io
======================
GUESTS
Michael Larsen
Larsen Air Conditioning Hire & Co-Host of The Rental Journal Podcast
https://www.linkedin.com/in/michael-larsen-lach/
URLs
https://larsenhire.com.au/
======================
Company: https://www.POWR2.com
LinkedIn: https://www.linkedin.com/company/powr2
Tim Doling: https://www.linkedin.com/in/tdoling
Kevin Sturmer: https://www.linkedin.com/in/kevin-sturmer
DISCLAIMER
Any statements or views expressed by hosts or guests on Leading the Charge are entirely their own and do not necessarily reflect the opinions or positions of POWR2, their partners, or affiliates.
CHAPTERS
00:00 Introduction to Sustainable Energy Innovations
02:54 The Role of Battery Energy Storage in Remote Applications
05:58 The Australian Energy Landscape and Its Challenges
08:56 Global Perspectives on Sustainable Energy Transition
11:53 Practical Solutions in the Rental Industry
14:58 Future Trends and Economic Impacts of Sustainability
18:00 Conclusion and Call to Action
26 min - $5.2 Billion Power Play: Herc’s Surprise Acquisition
Summary
In this episode of Leading the Charge, hosts Kevin and Tim discuss the unexpected acquisition of H&E Rentals by Herc Holdings, a move that has surprised many in the industry. They explore the implications of this acquisition, including market confidence, funding strategies, and potential synergies. The conversation also touches on the global impact of such mergers and future prospects for the rental industry, particularly in the context of the U.S. economy's performance compared to Europe.
Takeaways
- The acquisition of H&E Rentals by Herc Holdings represents the largest merger in rental history, catching many off guard due to Herc’s history of organic growth.
- Confidence in the U.S. economy is high, with this deal valued at $5.2 billion, with 75% in cash and 25% in Herc stock.
- Industry giants will continue to battle as United Rentals has a proven strategy of acquisitions in the U.S. and abroad.
- Evolving global rental market finds U.S. thriving, while European counterparts struggle with lower margins and intense competition.
Get all the details and more at https://www.LeadingTheCharge.io
======================
GUESTS
Jeff Eisenberg
Consultant / Principal, Claremont Consulting
https://www.linkedin.com/in/jeff-eisenberg-mba/
URLs
Herc Holdings Inc.
https://www.hercrentals.com
https://ir.hercrentals.com/news/news-details/2025/Herc-Holdings-and-HE-Equipment-Services-Enter-into-Definitive-Merger-Agreement/default.aspx
https://ir.hercrentals.com/news/news-details/2025/Herc-Holdings-Confirms-Superior-Proposal-to-Acquire-HE-Equipment-Services/default.aspx
United Rentals
https://www.unitedrentals.com
https://investors.unitedrentals.com/press-releases/press-releases-details/2025/United-Rentals-Inc.-Will-No-Longer-Pursue-the-Acquisition-of-HE-Equipment-Services-Inc/default.aspx
======================
Company: https://www.POWR2.com
LinkedIn: https://www.linkedin.com/company/powr2
Tim Doling: https://www.linkedin.com/in/tdoling
Kevin Sturmer: https://www.linkedin.com/in/kevin-sturmer
DISCLAIMER
Any statements or views expressed by hosts or guests on Leading the Charge are entirely their own and do not necessarily reflect the opinions or positions of POWR2, their partners, or affiliates.
CHAPTERS
00:00 Introduction to the Acquisition Landscape
02:50 Herc's Surprising Acquisition Strategy
10:18 Market Confidence and Future Implications
15:56 Global Impact of the Merger
19:22 Future Prospects in the Rental Industry
22 min - United Rentals: Mergers, Markets, and Innovation
Summary
In this episode of 'Leading the Charge,' host Kevin and guest Tim Doling discuss the significant acquisition of H&E Rentals by United Rentals. The conversation delves into the scale and impact of this $4.8 billion merger, which expands United Rentals' fleet and U.S. presence. Industry expert Jeff Eisenberg from Claremont Consulting joins to provide insights on the implications of the acquisition, including increased market share and operational efficiencies. The trio also explores the financial and operational benefits of integrating battery energy storage systems into power solutions, emphasizing the importance of efficiency and cost savings in the current economic landscape.
Takeaways
- The rental industry remains fragmented, with opportunity for both large corporations and independent rental stores, despite recent consolidation
- United Rentals has a strong track record of integrating acquired companies
- Merger reflects United Rentals’ strategic growth plan and dedication to delivering superior service to customers
- United Rentals is transparent about the financial details of its acquisitions, providing information on the multiples paid and expected synergies, which helps justify the deals to investors.
Get all the details and more at https://www.LeadingTheCharge.io
======================
GUESTS
Jeff Eisenberg
Consultant / Principal, Claremont Consulting
https://www.linkedin.com/in/jeff-eisenberg-mba/
URLs
United Rentals
https://www.unitedrentals.com
https://investors.unitedrentals.com/press-releases/press-releases-details/2025/United-Rentals-to-Acquire-HE-Equipment-Services-Inc/default.aspx
======================
Company: https://www.POWR2.com
LinkedIn: https://www.linkedin.com/company/powr2
Tim Doling: https://www.linkedin.com/in/tdoling
Kevin Sturmer: https://www.linkedin.com/in/kevin-sturmer
DISCLAIMER
Any statements or views expressed by hosts or guests on Leading the Charge are entirely their own and do not necessarily reflect the opinions or positions of POWR2, their partners, or affiliates.
CHAPTERS
00:00 Introduction to Leading the Charge
01:00 Significant Merger in the Rental Industry
07:02 United Rentals' Strategy and Market Position
11:46 Integration and Operational Efficiency
17:57 Financial Implications of Battery Energy Storage
24 min - How Smart is Your Battery Energy Storage System?
Summary
In this episode of Leading the Charge, Kevin Sturmer and Tim Doling talk with Avadhut Tayshete, Senior Software Engineer at POWR2. They delve into the intricacies of telemetry for battery energy storage systems, focusing on the role of software, data security, and innovative technologies like blockchain. They discuss how data collection and analysis can optimize energy management, the importance of customization in reporting, and the potential for peer-to-peer energy trading. The conversation highlights the future of energy storage and its integration with third-party systems, providing insights into the evolving landscape of sustainable energy.
Takeaways
- Deep data collection is essential for predictive analysis and optimization
- Customization in reporting enhances user experience and project specific insights
- Cybersecurity plays a pivotal role as AI and machine learning grow
- Strong energy management systems and blockchain technology can facilitate peer-to-peer energy trading
Get all the details and more at https://www.LeadingTheCharge.io
======================
GUEST
Avadhut Tayshete
Senior Software Engineer, POWR2
https://www.linkedin.com/in/avadhut-tayshete-a22726113/
URLs
WEBINAR link: Unlock Your ADVANTAGE: Smart Energy Management https://register.gotowebinar.com/register/3901955002197992795?utm_content=304175469&utm_medium=social&utm_source=linkedin&hss_channel=lcp-27218999
======================
Company: https://www.POWR2.com
LinkedIn: https://www.linkedin.com/company/powr2
Tim Doling: https://www.linkedin.com/in/tdoling
Kevin Sturmer: https://www.linkedin.com/in/kevin-sturmer
DISCLAIMER
Any statements or views expressed by hosts or guests on
Leading the Charge are entirely their own and do not necessarily reflect the opinionsor positions of POWR2, their partners, or affiliates.CHAPTERS
00:00
Introduction to Battery Energy Storage Systems
02:58
The Role of Software in Energy Management
05:51
Data Collection and Security in Energy Systems
09:08
Customization and Reporting Features
11:59
Blockchain and Peer-to-Peer Energy Trading
14:51
Future of Energy Storage and Market Dynamics
17:46
Integration with Third-Party Systems
25 min - Battery Technology, Safety and Alternative Solutions with Energy Storage Expert, Dr. Wan Si Tang
Summary
In this episode of Leading the Charge, hosts Kevin Sturmer and Tim Doling engage with Dr. Wan Si Tang, an expert in battery technology, to explore the complexities of lithium-ion batteries, sustainability, safety, and the future of energy storage solutions. The conversation delves into the importance of recycling, and the potential of alternative energy sources like hydrogen. The discussion emphasizes the need for safety standards and innovative technologies to ensure a sustainable energy future.Takeaways
- Safety in battery technology needs to be a priority.
- Hydrogen energy is gaining renewed interest as an alternative.
- Diverse energy sources are essential for future sustainability.
- Safety standards are critical for public trust in alternative energy technology.
- Solid-state batteries represent a promising future technology.
Get all the details and more at https://www.LeadingTheCharge.io
======================
GUEST
Dr. Wan Si Tang
Director of Research for Novel Materials & New Energy Forms, ESRI
https://www.linkedin.com/in/wansitang/
URLs
https://ul.org/
https://www.linkedin.com/company/ulresearchinstitutes/
https://benicetoyourdevice.org/
https://techfestlive.com/
======================
Company: https://www.POWR2.com
LinkedIn: https://www.linkedin.com/company/powr2
Tim Doling: https://www.linkedin.com/in/tdoling
Kevin Sturmer: https://www.linkedin.com/in/kevin-sturmer
DISCLAIMER
Any statements or views expressed by hosts or guests on Leading the Charge are entirely their own and do not necessarily reflect the opinions or positions of POWR2, their partners, or affiliates.
CHAPTERS
00:00 Sustainability and Energy Storage Technology
02:53 Understanding Lithium-Ion Batteries
05:52 Challenges and Innovations in Battery Technology
09:11 Innovations in Battery Materials and Manufacturing
15:12 The Future of Hydrogen and Alternative Energy Sources
18:04 Recycling and Sustainability in Battery Life Cycle
30:04 Impact of Temperature on Battery Performance
31:13 Emerging Technologies: Solid-State Batteries
35 min - Josh Mosko and the Future of Sustainable Power
Summary
In this episode of Leading the Charge, we sit down with Josh Mosko, Vice President of Business Development for CES Power, talking about sustainable power solutions for live events and beyond. We cover the evolution of sustainability in the rental industry, the use of data and technology in optimizing power solutions, and the growing demand for battery-powered equipment. Additionally, we explore the factors that drive the choice between diesel, hydrogen fuel cells, and solar power, and the importance of reliability and redundancy in event power operations. Wrapping up with what’s next for Josh and CES Power.
Takeaways
- Data-driven decisions drive the evolution of sustainable power solutions
- Sustainable success comes from transparency and collaboration between rental companies and customers
- The decision to use hybrid power is based on multiple factors, including availability of equipment and fuel, event duration, and specific job requirements
- Redundancy is key when planning power for live events. Unexpected power outages can be combatted by backup equipment, monitoring power in real-time, and being prepared to adapt to changes
Get all the details and more at https://www.LeadingTheCharge.io
======================
GUEST
Josh Mosko
Vice President of Business Development, CES Power
https://www.linkedin.com/in/joshmosko/
URLs
https://www.CESPower.com
https://www.linkedin.com/company/ces-power
======================
Company: https://www.POWR2.com
LinkedIn: https://www.linkedin.com/company/powr2
Tim Doling: https://www.linkedin.com/in/tdoling
Kevin Sturmer: https://www.linkedin.com/in/kevin-sturmer
DISCLAIMER
Any statements or views expressed by hosts or guests on Leading the Charge are entirely their own and do not necessarily reflect the opinions or positions of POWR2, their partners, or affiliates.
CHAPTERS
00:00
Introduction and Overview
02:54
The Evolution of Sustainability in the Rental Industry
11:30
Optimizing Power Solutions through Data and Technology
18:07
The Growing Demand for Battery-Powered Equipment
21:22
Choosing Between Diesel, Hydrogen Fuel Cells, and Solar Power
28:19
Reliability and Redundancy in Event Power Solutions
33 min - Sustainability Down Under: Accelerating Adoption Through Education
Summary
In this episode, Kevin and Tim take a deeper look at the business side of sustainability, hearing from entrepreneurial experts, Damien Glanville and Sandra Brodie. Damien and Sandra are cofounders of Powershift Technologies - Australian clean tech company that supports industries in decarbonizing through emission-free power solutions. They’re partnered with POWR2 to bring the POWRBANK MAX to Australia, New Zealand and the Pacific Islands region. We discuss their backgrounds in the energy industry and the market gaps that led to Powershift, including the declining energy grid. Both Damien and Sandra emphasize the importance of providing service excellence and partnering with customers to analyze their data, propose the right solution, deploy the technology, and provide ongoing support. Education is key in the Australian market and proof of the product will be essential for boosting adoption. We also discuss the importance of showing real-world examples and learning from other countries in this continuously evolving marketplace.
Takeaways
- Education is essential when working to grow adoption of a new technology
- Service excellence and partnerships provide a solid foundation for growing business
- Shift the mindset from energy delivered through cables to portable battery solutions
- Education and client trust in the product are crucial for boosting adoption
- Real-world examples and lessons from other countries build confidence in the technology
If you have a question you'd like answered on Leading the Charge, email us at [email protected].
Get all the details and more at https://www.LeadingTheCharge.io
======================
GUESTS
Damien Glanville
CEO, Powershift
https://www.linkedin.com/in/damienglanville/
Sandra Brodie
Chief Operating Officer, Powershift
https://www.linkedin.com/in/sandra-brodie-a207344a/
URLs
https://www.powershift.tech
https://www.linkedin.com/company/powershift-technologies/
======================
Company: https://www.POWR2.com
LinkedIn: https://www.linkedin.com/company/powr2
Tim Doling: https://www.linkedin.com/in/tdoling
Kevin Sturmer: https://www.linkedin.com/in/kevin-sturmer
DISCLAIMER
Any statements or views expressed by hosts or guests on
Leading the Charge are entirely their own and do not necessarily reflect theopinions or positions of POWR2, their partners, or affiliates.======================Chapters
00:00
Introduction and Overview
01:25
Background of Powershift Technologies
03:12
Damien Glanville's Entrepreneurial Journey
06:32
Sandra Brody's Varied Career Path
07:52
State of the Energy Market and Gaps in Australia
09:13
Lessons from European Market and Partnership with POWR2
10:33
Clear Leader in Battery Technology: The Netherlands
11:30
Opportunities and Challenges in the Australian Market
13:23
Making Financial Sense and Avoiding Reliance on Subsidies
15:38
Modeling Tools and Demonstrating Cost Savings
16:59
Partnership Approach and Supporting Customers
19:47
Leasing Model and Supporting Customers' Success
20:42
Succession Plan for Aging Assets
21:12
Future of Powershift Technologies
23:36
Versatility and Exciting Applications of POWRBANK MAX
27:46
Boosting Adoption and Moving Closer to Net Zero
29:35
Importance of Education and Belief in the Product
31:48
Activity Equals Outcome and Bite Off More Than You Can Chew
33:39
Q&A: Boosting Adoption and Moving Closer to Net Zero
38 min - Alan Guthrie On Hire Interview
Summary
In this episode, Kevin and Tim dive into sustainable power for the UK Hire industry with Alan Guthrie, founder of the Alan Guthrie On Hire Blog. He shares stories of hire company selflessness during the pandemic, explores the changes in sustainability and battery energy, and discusses the future of these technologies in the hire industry. He also addresses opportunities for different hire companies when adopting new technologies. Finally, we discuss the role of telematics and data in promoting sustainable equipment. The conversation concludes with a discussion on the future of sustainability and the hire industry, as well as Alan's plans.
Takeaways
- Achieving sustainability goals requires a partnership approach between manufacturers, hire companies, and customers - considering factors such as location and specific tasks.
- Larger hire companies are positioned to provide sustainable solutions, while alleviating the cost of entry barrier for new technology.
- The future of sustainable hire will involve a range of options including diesel, solar, hydrogen, and other emerging technologies.
- Opportunities exist for smaller independent hire companies to offer battery storage systems that cater to their customer base.
- Achieving net zero requires a pragmatic approach, phasing out fossil fuels and phasing in alternatives over time.
- Telematics and data provide valuable insights, setting a benchmark for tracking and reducing carbon emissions in the hire industry.
- The future of sustainability will be shaped by ongoing innovation, collaboration, and the commitment to meeting environmental obligations.
Get all the details and more at https://www.LeadingTheCharge.io
======================
GUEST
Alan Guthrie
Founder, the Alan Guthrie On Hire Blog
https://www.linkedin.com/in/alan-guthrie-1189b3153/
Alan Guthrie On Hire Blog: https://www.alanguthrieonhire.com
======================
Company: https://www.POWR2.com
LinkedIn: https://www.linkedin.com/company/powr2
Tim Doling: https://www.linkedin.com/in/tdoling
Kevin Sturmer: https://www.linkedin.com/in/kevin-sturmer
DISCLAIMER
Any statements or views expressed by hosts or guests on Leading the Charge are entirely their own and do not necessarily reflect the opinions or positions of POWR2, their partners, or affiliates.
Chapters
00:00
Introduction and Overview
08:36
The Importance of Service and Personal Contact in the Hire
Industry11:16
Evolution of Battery Energy Storage Systems
14:27
The Need for a Range of Power Options
22:06
Challenges and Opportunities in Achieving Sustainability
Goals26:25
The Future of the Hire Industry
32 min - Temporary Power for Live Events
Summary
The episode discusses temporary power at live events and the use of battery energy storage systems. The guests, Neel Vasavada, Sean Jacobs, and Richard Cadena, share their experiences and insights in the field. They talk about the advantages of battery energy storage systems over diesel generators, including reliability, flexibility, and cost-effectiveness. They share their passion for green energy and live entertainment, the challenges of powering a sustainable concert, the reliability of battery energy storage, and the sizing of the system for optimal performance. The discussion also delves into the challenges of regulations and standards for battery energy storage systems and the need for industry collaboration to shape the codes. The episode concludes with a discussion on future plans and upcoming events for Cadena and Overdrive Energy Solutions.
Takeaways
- Battery energy storage systems are more reliable, flexible, and cost-effective compared to diesel generators.
- The lack of familiarity and established regulations for battery energy storage systems is a challenge in the industry.
- Efforts are being made to develop and clarify regulations and standards for battery energy storage systems.
- Industry collaboration and involvement in code writing and standard development is crucial for shaping the future of battery energy storage systems.
- Communication, load profiling, and understanding supplemental power sources are key factors when renting a battery energy storage system for a live event.
Get all the details and more at www.LeadingTheCharge.io.
Lollapalooza images and video courtesy of Overdrive Energy Solutions and Richard Cadena. Used with permission.
======================
GUESTS
Neel Vasavada
Founder, Overdrive Energy Solutions
https://www.linkedin.com/in/neel-vasavada/
https://www.overdrive.rocks
Sean Jacobs
Lead Engineer, Overdrive Energy Solutions
https://www.linkedin.com/in/seanajacobs/
https://www.overdrive.rocks
Richard Cadena
Author, ETCP Certified Entertainment Electrician,
Founder, Academy of Production Technology
https://www.linkedin.com/in/rmcadena/
https://www.aptxl.com
LINKS
NFPA – National Fire Protection Association
https://www.nfpa.org
ESTA – Entertainment Services and Technology Association
https://www.esta.org
======================
Company: https://www.POWR2.com
LinkedIn: https://www.linkedin.com/company/powr2
Tim Doling: https://www.linkedin.com/in/tdoling
Kevin Sturmer: https://www.linkedin.com/in/kevin-sturmer
DISCLAIMER
Any statements or views expressed by hosts or guests on Leading the Charge are entirely their own and do not necessarily reflect the opinions or positions of POWR2, their partners, or affiliates.
Any statements or views expressed by the hosts or guests on Leading the Charge are entirely their own and do not necessarily reflect the opinions or positions of POWR2.
CHAPTERS
00:00 Introduction and Overview of Temporary Power at Live Events
06:35 Richard Cadena's Experience in Lighting Design and Teaching
13:19 Reliability and Comparison of Battery Energy Storage Systems and Diesel Generators
30:38 Future Plans for Overdrive Energy Solutions and Richard Cadena
38:43 Conclusion and Q&A with Tim
43 min
About Leading the Charge
From the publisher's feed
On Leading the Charge, we talk about clean energy technology, innovation and the industry of sustainable energy. Join us for conversations and insights from experts in equipment rental, construction, events, and the field of sustainable energy. Sponsored by POWR2, the show is hosted by POWR2's Director of Innovation, Tim Doling, and POWR2 marketer, Kevin Sturmer.
Get all of the details and more at LeadingTheCharge.io.