In this episode, host Victoria Collier explores a surprising trend currently shifting the legal M&A landscape: "Switching Sides." Victoria shares insights into why law firm owners who enter the market with the intent to buy and scale often end up deciding to sell and simplify. By turning the mirror on their own practices and looking at real data, many attorneys are discovering that the life they want—whether that involves more time with family or a return to practicing law without the management headaches—is closer than they realized. This conversation is a must-listen for any firm owner curious about the true value of their business and the strategic paths available to them.

What You'll Learn

•⁠ ⁠The Mindset Shift: Why proactive buyers are suddenly realizing that selling is their better strategic move. •⁠ ⁠The Valuation Gap: The common reasons why most law firm owners have no idea what their business is actually worth. •⁠ ⁠The "Second Job" Burden: How to identify if the weight of firm management is holding you back from your true goals. •⁠ ⁠Strategic Timing: Why the end of the year is the peak season for making decisions that define your next chapter.

Victoria Collier is a seasoned attorney, entrepreneur, and expert in law firm sales and valuations. With a background in law and accounting, including her prior military service and CPA training, she brings a unique perspective on the financial intricacies of business valuations. Victoria helps transform law firms into more valuable and sellable businesses, guiding attorneys through life after law.

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