SwitchPitch

SwitchPitch

By AuthorBusiness
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SwitchPitch episodes

  • How Corporates Pitch to Startups
    Every corporation has a version of 6 or 12 month planning outlining goals to be accomplished and an associated budget. The goals often require contracting with outside partners, including startups especially for innovative corporations that want to maintain or build… Continue reading
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  • SwitchPitch Launches Italian Partnership with Fondazione Giacomo Brodolini
    SwitchPitch is excited to announce a partnership with Fondazione Giacomo Brodolini (FGB), the leading Italian operator of innovation hubs and startup accelerator programs. The partnership will have three components: Promoting SwitchPitch’s startup relationship management (SRM) platform to Italian enterprises Promoting… Continue reading
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  • SaaS Pricing: Unlimited vs Per User
    Cloud computing created many disruptions. With accessible data, new services and new types of connected devices emerged. Software-as-a-Service (SaaS) business models grew out of cloud computing’s rise – leveraging on-demand software, scalable to accommodate many concurrent users. SaaS pricing models… Continue reading
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  • Open Innovation: 3 Startup Hesitations and Enterprise Remedies
    Startup engagement is high priority for many large companies. It makes sense: get the latest innovation to support corporate strategic initiatives from fast-moving startups. Typically, this startup engagement is handled by a corporate innovation team through programs like Open Innovation,… Continue reading
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  • CRM vs. SRM: Innovators Buying Guide
    Relationship management tools are moving towards specialization – beyond customer relationships to a variety of specialized relationships. Procurement, HR, Innovation, Compliance and more have their own systems of record. While customer relationship management platforms (CRM) provide a general tool for contact centralization,… Continue reading
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  • Case Study: BAE Partners with J&F Alliance
    Challenge:  J&F Alliance Group is an emerging tech upstart company, developing Augmented Reality (AR), Virtual Reality (VR), and Mixed Reality (MR) ModSim software applications, as well as providing IT and logistic support services, for both military services and commercial clients.… Continue reading
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  • 7 Ways to Track Startup Engagement
    Enterprises are engaging with startups in unprecedented ways. Many enterprises have well-established procedures for tracking startup engagement – AT&T, Unilever, Coca Cola all have large-scale startup engagement programs. However, keeping tabs on the ever changing data – both external and… Continue reading
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  • Enterprise Innovation: Measuring Value
    Chief Innovation Officers of 2017 are the Chief Marketing Officers of the early 2000s – limited tools, few metrics, no concrete justification of performance. Marketing software’s rise began in the mid 2000s (see infograph below); and similar to marketing, innovation… Continue reading
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  • Corporate Venture Capital & Innovation Initiatives
    Guest post by Mike Millard, founder of Pitch-a-Kid & AngelSpan advisor Besides the amazing emerging technology, what else should corporations look for in startups? For those with time constraints and wanting the conclusion first – here you go. Before you commit… Continue reading
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  • Components of Corporate Innovation
    We’ve covered the innovation landscape in prior posts, but today’s post deals with the innovation components within large companies. Where the process starts and ends, and how it is defined and implemented, are all important pieces in determining innovation program… Continue reading
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Startup Relationship Management