When things go wrong…

We, sometimes, blame OTHERS. 

At other times, we decide that there is something inherently wrong with us, and hence we will never become successful.

But what if I tell you, that each one of us has a unique unfair advantage, leveraging which will make us successful.

ACTUALLY, rather than me telling you about it, why don’t we speak to a couple of gifted entrepreneurs who have tons of related experience and expertise.

OUR GUESTS TODAY:

ASH'S BIO:

BUT Ash became the first marketing director of Just Eat (an online food order & delivery startup).

HASAN'S BIO:

They have each spoken at TEDx, advised and mentored hundreds of startups all over the world, and are passionate about spreading the opportunities of startup entrepreneurship.

In today's episode Hasan and Ali share:

RELATED RESOURCES

I always thought of automated outreach as downright insulting, bad, and useless. 

I and our team send customized pitches via HARO (Help a reporter out) which I talk in S01E06 and S01E07 of this podcast. 

And our results speak for themselves:  just got cited on HBR (Harvard Business Review)!> 

Even when we did guest post outreach, we always did our best to personalize our pitches. 

But recently I had a bit of a change of heart regarding automated outreach that many SEOs do in order to earn backlinks. 

Don't get me wrong. 

I still (and always will) absolutely detest all those annoying email pitches which are: 

Example: I mean I got one asking me to write about them in my Forbes column, and they were a startup that has had made some kind of special socks.

SOCKS! 

You must have received at least some of those pitches from salespersons, SEOs, and PR 'professionals.

But, I now realize, there's a better way. 

I share what can help you earn links at scale, without annoying your recipients.  

Tools Used

Check out the episode to know more.

Related Resources: 

There is a unique link building strategy that has earned us some excellent results in the past.

It’s different than guest posting, guestographic outreach, and broken link building, etc.

Colab Building (a term coined by us at SIA Enterprises) means finding companies within your niche or shoulder niches that cater to the same audience as you but that are NOT your competitors.

The podcast episode includes 2 case studies, along with a guide on how to apply Collab Link Building.

Our boutique agency's biggest skill is earning backlinks at scale, and in turn, getting our clients to 7 figure yearly revenues along with millions of monthly UVs (unique visitors). 

However, for the last couple of years, we've been working on leveraging Digital PR by learning more about the art of publicity from PR resources & experts. 

It turns out, that both SEO and Digital PR have a lot of similarities. But they also have some key differences.

Find out how you can boost the online visibility of a brand through "SEO-PR"!

SHOW NOTES & MORE AT ➡️https://www.syedirfanajmal.com/podcast/

Since the Internet started till about 2009, it was much easier for an unknown blogger or a brand to become popular without spending anything (or much) on marketing. 🔝

The primary reason for that was that there were few content producers and too many content consumers.

Contrary to a decade ago, the ‘internet population’ of developed countries is largely stagnant, and the number of people producing content is increasing each day.

This means the competition is way tougher and we need some good strategies to solve this problem.

One such solution is newsjacking (also known as Real-Time Marketing).

🎯We discuss case studies of HootSuite, 7-Eleven, and Donald Trump to share how they leveraged newsjacking!

Ron Carucci brings transformational change within organizations by working with their CEOs & other executives. 

His company Navalent has worked with the likes of CitiBank, Gates Corporation, McDonald's Corporation, Starbucks, Microsoft and others. 

Last but not least, Ron has authored 8 books (including Rising to Power), apart from being a HBR columnist, and a 2X TEDx speaker.

SHOW NOTES & MORE DETAILS AT ➡️ https://www.syedirfanajmal.com/podcast/ron-carucci-power-leadership/

Let's take a look at what we did during Season 1 of this podcast, followed by what you should expect to learn and listen in Season 2 which we are kicking off with the publishing of this very episode! 

Consider This:

Bu​t Then I Tried Something Different:

First off, I changed my mindset, by letting go of my fears, my ego, and my presumptions.

THE POWER OF MINDSET + MASSIVE ACTION

① We make much more revenue for our clients and ourselves

SHOW NOTES & MORE AT ➡️https://www.syedirfanajmal.com/podcast/negating-conventional-wisdom-massive-success/