SYNKD on Air - Innovation + Sustainability for Outdoor Living Professionals.

In this episode of SYNKD On Air, host Angelique Robb engages with guests Aaron Farrer, Mike Garvey, and Larry Delli Santi to discuss innovative tools in landscaping, particularly the Ant tool designed for easier tarp handling. The conversation explores the importance of efficiency in landscaping, the origin of the Ant tool, and how investing in better equipment can enhance business operations. The guests share insights on building a positive work culture, the significance of community and networking in the industry, and the upcoming events that foster collaboration and learning among professionals.

takeaways

• The Ant tool revolutionizes tarp handling in landscaping.
• Efficiency is key to successful landscaping operations.
• Investing in better tools pays off in the long run.
• Community events like Sync Live foster valuable connections.
• A positive work culture attracts and retains employees.
• Networking leads to shared knowledge and growth.
• The origin of the Ant tool stems from a need for efficiency.
• Proper equipment maintenance is crucial for business success.
• Listening to employees' needs improves workplace morale.
• Innovative tools can prevent physical strain in landscaping jobs.

In this episode, we talk with Valerie Angelkos (https://www.linkedin.com/in/valerieangelkos/), Head of Marketing at Zapp, a digital platform that lets users send money to Mexico directly through WhatsApp — no app download required. Zapp is built specifically for Spanish-speaking workers in industries like construction, landscaping, and maintenance. Learn more at www.zapp.global.

We discuss how Zapp helps workers avoid the new 1% state withholding on cash remittances, how employers can support their teams with better financial tools, and why digital solutions like Zapp are the future of cross-border payments.

Zapp is looking to build partnerships with companies in the space to help spread the word about the product. Interested in connecting? Reach out to [email protected].

https://www.zapp.global/

In this episode of SYNKD On Air, host Angelique Robb sits down with Clint Albin from A24 Consulting to explore innovative e-commerce solutions tailored for landscape businesses. Discover how small to medium-sized companies can effortlessly integrate a fully functional online store, offering a wide array of products to their clients. Clint shares insights on how this turnkey solution not only enhances customer service but also provides a new revenue stream, allowing businesses to thrive in a competitive market. Tune in to learn how to future-proof your landscape business with cutting-edge technology and strategic partnerships. Don't miss out on this opportunity to elevate your brand and increase your margins. Listen now!

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Clint Albin

https://a24-consulting.com/

Keywords

water management, landscape industry, irrigation, plant health, collaboration, soil testing, native plants, water conservation, technical operations, landscaping solutions

Summary

In this conversation, Angelique Robb interviews Daniel Smith from Park West about the critical role of water management in the landscape industry. Daniel shares his journey from an irrigation specialist to the director of technical operations, emphasizing the importance of collaboration, training, and innovative solutions in addressing landscape challenges. The discussion covers various topics, including the use of graphics in water management, the significance of plant growth regulators, and the future of native plants in landscaping. Daniel also highlights the need for soil and water testing to improve landscape health and efficiency.

Takeaways

Water management is a crucial aspect of landscaping.

Daniel's journey reflects the importance of continuous learning.

Graphics play a significant role in operational efficiency.

Understanding plant growth is essential for effective maintenance.

Collaboration across specialties enhances problem-solving.

Training and development are vital for industry success.

Native plants offer sustainable landscaping solutions.

Soil and water testing can improve plant health.

AI can assist in making informed landscaping decisions.

The landscape industry must adapt to changing environmental conditions.

Sound bites

"Water is the red thread through everything."

"Graphics is impactful to us and our clients."

"Collaboration is key in our industry."

Chapters

00:00 Introduction to Water Management and Park West

02:55 Daniel's Journey in the Landscape Industry

05:39 The Role of Graphics in Landscape Management

08:23 Understanding Plant Growth Regulators

11:06 Innovations in Landscape Restoration

13:55 Collaboration Across Specialties

16:49 Training and Knowledge Sharing in the Industry

19:30 Challenges with Native Plants

22:17 The Future of Irrigation and Soil Health

24:49 Utilizing AI and Resources for Better Practices

27:39 Conclusion and Final Thoughts

Evan Tachoir shares his journey from human resources to founding Jack of All People Trades, focusing on the importance of people management in the snow and landscape industries. He discusses the complexities of recruiting, onboarding, and retaining employees, emphasizing the need for clear communication and effective training. Evan also highlights the challenges faced by the snow industry, particularly in managing unpredictable factors and the importance of investing in people as appreciating assets. He concludes with advice for business owners on the significance of feedback and continuous improvement in their operations.

Email: [email protected]

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Website: www.jackofallpeopletrades.com

In this episode, Angelique Robb interviews John Fowler from Millboard, discussing the evolution of Millboard's products and their unique offerings in the decking and cladding market. John shares insights on the company's growth strategy, market position, and notable projects, highlighting the innovative features of Millboard's materials, including their anti-slip properties and aesthetic appeal. The conversation also touches on future trends in outdoor living and customer engagement strategies.

https://www.millboard.com/en-us

John Fowler

In this episode, Angelique Robb interviews Duane Draughon, an outdoor living designer, who shares his unconventional journey into the industry. Duane discusses the evolution of outdoor living spaces, emphasizing the importance of design and functionality. He highlights the challenges faced by the industry, including the lack of recognition for outdoor living in real estate and the need for better education for both contractors and homeowners. The conversation also touches on the value of outdoor living spaces and the future direction of the industry.

takeaways

• Duane's journey into outdoor living was unplanned and filled with unexpected turns.
• Outdoor living design encompasses more than just paver patios; it includes kitchens, dining, and lounge areas.
• The average cost for a well-designed outdoor living space starts around $75,000.
• Designing outdoor spaces should consider furniture layout and functionality.
• Many outdoor living designs fail to integrate with the home’s architecture and style.
• The outdoor living industry lacks recognition in real estate listings and appraisals.
• Education for both contractors and homeowners is crucial for the growth of the outdoor living industry.
• Duane emphasizes the importance of creating functional and aesthetically pleasing outdoor spaces.
• The industry faces challenges from manufacturers who dictate design trends.
• Duane expresses a passion for designing outdoor spaces despite frustrations with the industry.

Sound Bites

• "I had no plans to be an outdoor living designer."
• "Outdoor living is not paver patios."
• "We don't have our own industry."

In this conversation, Angelique Robb hosts Gene Fisher and Dave Fenske from Staple Wasp, discussing the innovative tool designed for the landscaping industry. They delve into the backgrounds of the founders, the evolution of the Staple Wasp gun, its manufacturing process, and the importance of ergonomics and efficiency in the field. The discussion also covers customer feedback, return on investment, and future innovations, including biodegradable solutions. The episode concludes with insights into marketing strategies and community engagement.

Takeaways

Dave Fenske transitioned from law to the manufacturing industry through a unique opportunity.

Gene Fisher's background in landscaping led him to partner with Staple Wasp.

The Staple Wasp gun was designed to improve efficiency in the landscaping industry.

Innovations in the Staple Wasp gun have been driven by contractor feedback.

The manufacturing process is entirely based in the USA, ensuring quality control.

The Staple Wasp gun is designed to be durable and upgradeable over time.

Customer feedback highlights significant time savings when using the Staple Wasp gun.

The ergonomic design of the gun reduces physical stress on workers.

Future innovations include developing biodegradable staples to align with environmental goals.

The marketing strategy focuses on engaging the community and showcasing product benefits through social media. 

Sound bites

"The mother of invention."

"It's a backbreaking job."

"It's a tool for life."

Chapters

00:00 Introduction to Staple Wasp and Its Founders

02:37 The Evolution of the Staple Wasp Gun

05:21 Manufacturing and Quality Control in the USA

08:00 Customer Feedback and Real-World Impact

10:32 Ergonomics and Efficiency in Tool Design

17:36 Understanding Employee Stress and Productivity

20:11 Return on Investment in Ergonomic Tools

23:53 The Value of Durable Tools

26:43 Innovations in Biodegradable Products

29:45 Engaging with Customers and Social Media Presence

In this episode, Angelique Robb interviews Mike Kunard from Hidden Step Marketing, discussing his journey in the outdoor living industry, innovative products like the Deck Divider and IG Railing, and the future of technology and sustainability in construction. Mike shares insights on entrepreneurship, community support, and the importance of making products that are both effective and easy to use.

takeaways

• Mike Kennard started Hidden Step Marketing to help inventors and small companies.
• The importance of making products easy to buy is crucial in today's market.
• Mike has worked with various inventors and companies to bring innovative products to market.
• The Deck Divider is a new tool that enhances efficiency in deck building.
• Distribution and accessibility are key to product success in the building industry.
• IG Railing offers a modern solution that enhances outdoor views without obstruction.
• Category shifts in the building industry can create new opportunities for growth.
• Sustainability is becoming increasingly important in product development.
• Community collaboration is vital for sharing knowledge and resources in the industry.
• Technology is playing a significant role in improving efficiency and product offerings.

Sound Bites

• "It's been a good month since then."
• "We launched three weeks ago."
• "The future is bright."

Chapters

00:00

Introduction to Mike Kennard and Hidden Step Marketing

02:38

Mike's Journey: From Unemployment to Entrepreneurship

05:27

Innovative Products in Outdoor Living

08:03

The Deck Divider: A Game Changer in Decking

10:55

Building a National Distribution Network

13:38

Category Shifts in the Building Materials Industry

16:15

The Evolution of IG Railing and Market Opportunities

20:38

Innovative Product Development and Market Entry

33:16

The Future of Technology in the Industry

In this SYNKD Live 2025 recording from Atlanta, GA, Franco D’Ascanio, President & CEO of D’Asign Source and Coastal Source, presents a compelling vision for transforming outdoor living in niche markets. He reflects on building a high-end brand in the Florida Keys and shares how quality, client relationships, and technology integration—especially lighting and audio—became the foundation of their success. Franco explores the challenges of operating in a small, weather-intense environment and how that shaped their commitment to durability and premium design. He also underscores the importance of trust and relationship-driven marketing in outdoor living. Finally, Franco offers forward-thinking insights into how this space will evolve, touching on sustainability and tech innovation.