一位荷兰商人为何在千禧年孤身勇闯中国？从语言不通到深谙中欧规则的跨界专家，他如何用20年时间在深圳打造出一条横跨欧亚的供应链帝国？
本期节目，对话在华深耕25年的荷兰企业家JJ：
✅ 揭秘“深圳速度”背后的商业逻辑：为何上午发设计、下午拿原型？
✅ 打破文化陷阱：当西方质量管理遇上中式“面子哲学”，如何实现双赢？
✅ AI时代生存指南：机器人取代流水线工人后，人类真正的竞争力在哪？
✅ 给出海企业的九字真经：从支付雷区到碳税风暴，欧洲市场这样破局！
跟随这位“老深圳”的视角，看传统制造业如何借力AI突围，听跨国老炮分享“不穿西装”的商战智慧。当65岁的他计划独自徒步西藏时，我们突然读懂：真正的全球化，始于对差异的敬畏。
适合人群
1.计划进军海外市场的企业家
2.对跨文化管理感兴趣的职场人
3.关注中国制造转型的观察者
4.正在寻找“反内卷”灵感的创业者
核心亮点
🔥 独家披露：欧洲客户拖欠货款时的“铁血应对法则”
🔥 颠覆认知：荷兰65%消费者不用信用卡？出海支付生死线
🔥 人文洞察：为什么深圳人冬天穿拖鞋谈百万生意？
🔥 未来预言：2026碳税风暴下，中国供应链如何绝地求生？
一句话推荐
“这不是一堂商业课，而是一位穿越半个地球的实践者，用40年试错成本换来的生存手记。”Welcome to the first English episode of SheEvolve! I am absolutely thrilled to introduce my dear friend JJ Bults, a truly inspiring individual, whose life and career have been shaped by over 40 years of business experience, particularly in design, sourcing, and consulting between Europe and China for the industrial sector.
JJ, a Dutch professional who's been living and working in China since 2000. JJ shares his journey of moving to China, setting up businesses, and his experiences working in the design and consultancy fields. He delves into the cultural challenges and differences between Western and Chinese business practices, offering insights and advice for anyone looking to expand internationally. JJ also discusses his personal interests, memorable experiences, and future goals, making this episode a treasure trove of wisdom for aspiring global entrepreneurs.
Every time we meet, I leave feeling uplifted. Our conversations are always filled with laughter and positive energy. I’ll never forget when we recorded this episode on Valentine’s Day—JJ brought me chocolates with a smile and said, “I heard chocolate makes women happy, so I hope you’ll be happy.” He has a special way of spreading joy and warmth wherever he goes, and I’m so grateful to have him not only as a friend but also as a guest on this podcast.
Guest Basic info:
About JJ (Johannes Jozef Bults):
● Country of Origin: Hellendoorn/Nijverdal, Netherlands
● Years in Business: 40 years
● Years in international management experience: 35+ years in design, sourcing, and consulting between Europe and China for the industrial sector.
● Years in China: 25 years
● Years in Martial arts: +50 years
● Languages Spoken: English, Dutch, German, Lower Saxon, French, Putonghua and Chinese
One of JJ's key pieces of advice is, "If you think it’s the right thing to do, just do it." This mindset not only led him to embark on his journey to China but also inspired me to start this English podcast! I hope JJ’s message brings the same spark and motivation to you as it did to me.
Connect with JJ Bults:
Whatsapp: (0086) 15013448534, +852 69132250
E-mail: [email protected]
WeChat ID: jjb-helanren
Company Website:www.tripod-ltd.com
00:00 Introduction to She Evolve Podcast
00:36 Meet JJ: A Foreign Professional in China
01:12 JJ's Unique Experiences and Skills
02:05 JJ's Acting Career in China
03:51 Life Advice and Personal Growth
05:04 JJ's Early Life and Cultural Exposure
09:26 Career Shifts and Business Ventures
15:14 Challenges and Misconceptions in Business
23:15 Moving to Shenzhen and Business Expansion
30:49 Shenzhen: A Hub for Innovation
35:52 Visionary Leadership and Community Impact
36:50 Proud Achievements and Social Initiatives
37:47 Building a Strong Community Network
41:02 Adapting to Shenzhen's Unique Business Culture
42:20 Embracing AI and Technological Advancements
47:15 Navigating Business Challenges and Competition
50:10 Strategies for International Business Expansion
01:10:47 Personal Reflections and Future Aspirations
01:14:01 Final Thoughts and Key Takeaways
🌟 Places mentioned:
JJ was born in Hellendoorn: Hellendoorn is a village that is approx 950 years old, with a 11th century church (so the village must be actually much older because they wouldn't start building a church unless there is a thriving community already).
JJ grew up in Nijverdal: Nijverdal is a industrial revolution boomtown, with cotton mills that once employed thousands of people. With a large Indonesian population, refugees from Vietnam, Syrian Christians, people from Turkey, Spain, Italy, Greece, that came as guest workers for that factory in the 1960's and settled. Fun fact: it had a gold rush in the end of the 19th century, so the original population has a decent share of adventurers.
Other fact: the first foreigner to open a company in China (in 1976 in Wenzhou) was from Nijverdal!
Shekou: Shekou is a dynamic district in Shenzhen, China, located near Hong Kong. Originally a fishing village, it has evolved into a thriving business and residential hub. Known for its international atmosphere, Shekou features a mix of commercial offices, luxury residences, and vibrant dining and entertainment spots. Its strategic location, close to Shenzhen’s ferry terminal and modern transportation networks, makes it a key gateway for international trade and business.
Shenzhen: Shenzhen is a major city in southern China,Located next to Hong Kong.
