This week's guest is Elaine Ralls, a long-time friend of mine and co-founder of commit Agency. Elaine helps brands grow and sustain their impact. The media dubbed her a "Serial Entrepreneur" after the launch and sale of numerous private enterprises, and she serves on multiple public and nonprofit boards. We talk about the silver lining of the pandemic for businesses, how to figure out what you should be doing with your life, insights on personal branding, and more!

What You Will Discover:

• Why this is an ideal time to take a step back and look at how your brand is currently positioned
• How to attain clarity on your goals using the hedgehog concept
• Ideas for adapting your business model when the world unexpectedly changes

Resources:

• Check out the agency Elaine co-founded at https://commitagency.com/