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Author Kevin Salwen talks about his and co-Author Kent Alexander book, "The Suspect: An Olympic Bombing, the FBI, the Media, and Richard Jewell, the Man Caught in the Middle" went from a NYT best seller to a Clint Eastwood major motion picture. Kevin's experience of over 18 years at the Wall Street Journal gave him the opportunity to perfect his craft and develop a sense of story that's apparent in his works.
We also talk about, the media, our institutions and the perilous state of truth and what we need to do to correct and build better connections.
Also, Victoria's Secret, United Airlines and what stories corporations are telling us these days and if they are making an impact.
For Chuck Runyon, CEO of Self Esteem Brands, building Anytime Fitness into one of the largest and most valuable non-food franchises in the world takes passion and resolve in equal measure. Being at the helm during the shutdown of more than 4,000 mom-and-pop franchises around the world during the pandemic was a challenge few could have weathered so successfully. Now Anytime Fitness and Self Esteem's other health, fitness and nutrition brands are roaring back to life to the delight of its legions of countless fans -- even gym fanatics in Antarctica -- who bare their Anytime tattoos with pride. He's clearly on to something you should know about.
Plus we discuss marketing the Covid vaccine.
Gabe Wing has spent 20 years at Herman Miller and is their Director of Sustainability. When Gabe talks about ethical companies and corporate behavior we listen. Herman Miller is renowned as a leader in corporate social responsibility, environmental stewardship all while making some of the most beautiful products available around the world.
We talk about what the capital markets are looking for and the value brands that present their diversity, governance, sustainability actions; and the scorecards that are being created about those companies.
Additionally: We talk to Bellow.press publisher Rob Kirkbride about the return to office. (And man...Rob doesn't mince words!)
Dana Arnett is a founding partner and CEO of VSA Partners, one of the world's largest and most successful design and marketing firms. Dana and his teams have led design, marketing, digital and interactive initiatives for multiple household-name brands, including Nike, Anheuser Busch, Google, IBM, AT&T, Harley-Davidson and Toyota.. There's a great reason CEO's of top companies want his advice on how to build their businesses: Nobody tops his wealth of experience and success.
Also: Additional content shows greater tension in return to work. Additionally the hosts discuss what got their attention this week; Foos, space and soap
Sarah Robb O'Hagan - CEO at EXOS, The Human Performance Company. Named among Fast Company’s “Most Creative People in Business” and Forbes’ "Most Powerful Women in Sports,” she led the reinvention and turnaround of Gatorade as its global president and led major marketing initiatives at Nike and Virgin Atlantic. Fearless, frank, and funny in talking about learning from failures and inspiring greatness.
Also: Multiple surveys indicate massive shifts in worker expectations about how they work
Mitch Lowe - Founding Exec at Netflix, COO at Redbox and discusses retail, growth, pivoting business models and making tough decisions. His start from a Northern California video store owner put him on a path that changed how the world watches movies and consumes content.
From the publisher's feed