Googles Gary Illyes fielded questions from Bruce Clay earlier this month in a live interview. Bruce, Mindy Weinstein, Virginia Nussey and Kristi Kellogg discuss the key takeaways, including Garys revelation that HTTPS is a tiebreaker between otherwise equal sites and the fact that we are months away from the next Penguin update. Later in the show, the team shares tips for creating content (hint: its all about being useful to your readers).