Takin' Care of Lady Business®

Takin’ Care of Lady Business with Jennifer Justice

Episode 033: She Did It Her Way: Where Tech and Marketing Intersect

Jennifer Shaheen is the founder and President of Technology Therapy® Group. She is recognized as an expert in planning, implementing, and translating digital marketing and technology. She is a digital transformation expert, user experience enthusiast, and data insights specialist, expertly guiding business owners through the intersection of marketing and technology for the past 20 plus years. With unique expertise that combines technical prowess, entrepreneurial insight, and marketing acumen, Jennifer’s marketing strategy, brand development, and small business operations skills have aided companies in the retail, manufacturing, hospitality, luxury, and travel industries. A highly sought presenter, Jennifer has appeared on MSNBC’s Your Business and writes for several industry publications. Jennifer has been a contributor to and quoted expert in notable publications such as Entrepreneur.com, Forbes.com, CIO, Newsweek, The New York Times, and The Wall Street Journal. 

 

Listen to this Takin’ Care of Lady Business episode where Jennifer breaks down the benefits of knowing tech as you aim to grow your business.

 

Here is what to expect on this week’s show:

Why implementing the most cutting-edge technology is something that no one looking to expand their brand or market their businesses should overlook

How a technology implementation mentor can help you with anything from increasing cash flow to coming up in more Google ads

Why understanding the intersection of technology and marketing is important for product-based businesses and more

What the emergence of Web3 means for branding and marketing

 

Connect with Jennifer and Technology Therapy Group:

WEBSITE: https://technologytherapy.com/

INSTAGRAM: https://www.instagram.com/technologytherapygroup/

FACEBOOK: https://www.facebook.com/TechnologyTherapy

TWITTER: https://twitter.com/techTherapist

LINKEDIN: http://www.linkedin.com/company/the-technology-therapy-group-llc

PINTEREST: http://pinterest.com/techtherapy/

YOUTUBE: http://www.youtube.com/user/emarketingtherapist

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Takin’ Care of Lady Business with Jennifer Justice

Episode 032: She Did It Her Way: Where Badass Women Connect

Sarah Lacy is the Founder of ChairmanMe, a 20-year award winning investigative journalist, author, serial entrepreneur, and a divorced mother to two phenomenal kids. Lacy’s previous startup, Pando, was renowned for calling out bro culture in Silicon Valley years before the rest of the media did. Her most recent book is A Uterus Is A Feature Not A Bug: The Working Woman’s Guide to Overthrowing the Patriarchy (Harper Business; 2017).

 

Listen to this Takin’ Care of Lady Business episode where Sarah explains how women are investing in women to build the matriarchy.

 

Here is what to expect on this week’s show:

Celebrating your badass accomplishment of being a working mom in the workplace 

How ChairmanMe is building a supportive community that highlights its members’ strengths, and ways that they resist patriarchal power

The biases and systemic issues that women face when trying to break into a male-dominated space, or raise money, and ways of powering through them

Signs that your male business connections might support your feminist vision, and signs that they may only be looking to tear you down

Why being likable is overrated

 

Connect with Sarah and ChairmanMe:

WEBSITE: https://www.chairmanme.com/

INSTAGRAM: https://www.instagram.com/chairmanmehq/

FACEBOOK: https://www.facebook.com/chairmanme

TWITTER: https://twitter.com/TheChairmanMe

TIKTOK: https://www.tiktok.com/@chairmanme.hq

LINKEDIN: https://www.linkedin.com/in/sarahcuda/

 

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Jolie Hunt

Takin’ Care of Lady Business with Jennifer Justice

Episode 031: She Did It Her Way: Knowing and Communicating Your Brand

Jolie has built reputations for some of the world’s leading companies. As CEO of Hunt & Gather, Jolie creates strategic approaches for every client. She counsels C-Suite executives on building their profiles, refining their brand positioning, and crafting their communications strategies. She also specializes in connecting brands, businesses and leaders to create partnerships and collaborations that deliver real commercial impact. Before founding Hunt & Gather, Jolie served as chief marketing & communications officer for AOL and as senior vice president, global head of brand & public relations at Thomson Reuters. Earlier in her career, she was the global director of corporate & business affairs at IBM and director of public relations for the Financial Times.Jolie serves on the boards of Kilroy Realty (NYSE: KRC), the Civilian Public Affairs Council forWest Point Military Academy and The Lowline. She is an advisor to Accompany, dv01, The New Stand, SambaNova Systems and Humbition. In 2011, the European Public Relations Consultants Association named Jolie “In-House Professional of the Year.” 

Listen to this Takin’ Care of Lady Business episode where Jolie shares the lessons she learned from climbing the corporate ladder, and then founding her a company of her own.

Here is what to expect on this week’s show: 

● Understanding brand-building as a tool to build the matriarchy

● Tactical approaches to building a consistent, concise, recognizable brand

● Using your women’s intuition to guide you to better employment opportunities, and signs that you may need to leave your current job ASAP

● Recognizing when to negotiate, and the people you absolutely need in your corner when negotiating

● When to hire communications people

● Why your personality and intuition are your best tools for strong brand-building 

Connect with Jolie:

WEBSITE: https://www.hunt-gather.com/

LINKEDIN: https://www.linkedin.com/company/hunt-&-gather-inc-/

 

 

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Takin’ Care of Lady Business with Jennifer Justice

Episode 030: Women in Web3 and Crypto: Web3 101

Ariel is the VP, Communications at Ledger, the world's most secure platform for digital assets and Web3. She served as a Senior Advisor with LionTree, focused on content development and advising businesses on developing a frictionless consumer future, and Co-Founded arfa, Inc. a platform for the creation of new beauty, wellness, and personal care brands like HIKI (genderless sweat brand) and State Of (Menopause beauty brand), recognized by GQ, Self, WSJ and more. Her most recent film Sitara: Let Girls Dream, premiered on Netflix Spring 2020 and was Top 10 in Asia. At VICE Media, she was an Executive Producer of the Emmy nominated VICELAND show WOMAN with Gloria Steinem, where at 26 she became the youngest person to be nominated as Executive Producer in the Outstanding Documentary or Nonfiction Series category. Ariel turned WOMAN into a course at USC Annenberg, helped develop the syllabus and was a guest lecturer. She served as Publisher of Broadly, VICE's women and LGBTQ+ identity channel, where Ariel established Broadly as an internationally recognized brand. As Chief of Staff at VICE, Ariel worked on interviews with President Obama, President George W. Bush, Vice President Biden, Gloria Steinem, Malala, and many more. She is on the 2020 Crain's Notable LGBTQ Leaders and Executives List, 2019 Forbes 30 Under 30 Media list and currently serves on the board of the Gay Men's Health Crisis (GMHC), Sad Girls Club, Lesbians Who Tech, VICE’s Diversity and Inclusion Advisory Board, and is a former commissioner on the Vermont Commission on Women and former member on the Vermont Board of Libraries. She is currently a Founding member of BFF and ClubCPG. Her work is centered on using storytelling as a medium to connect with and uplift forgotten stories around the world. 

Listen to this Takin’ Care of Lady Business episode where Ariel breaks down everything you need to know about the many opportunities that the coming Web3 revolution will present.

Here is what to expect on this week’s show:

What a “ledger” is, and how it pertains to crypto and Web3

Why it’s important to educate yourself about crypto, NFTs, Web3, and more before they become a mainstream method of transaction

Critical differences between Web2 and Web3

Exciting financial opportunities for women in new, decentralized Web3 spaces

What a “hardware wallet” is, and why it’s an essential tool for managing your finances in crypto, NFTs, and more

 

Connect with Ariel and Ledger:

VICE CONTRIBUTOR PROFILE: https://www.vice.com/en/contributor/ariel-wengroff

INSTAGRAM: https://www.instagram.com/awengroff/

TWITTER: https://twitter.com/AWengroff

LINKEDIN: https://www.linkedin.com/in/ariel-wengroff-24522343/

 

LEDGER LINKS:

WEBSITE: https://www.ledger.com/

REDDIT: https://www.reddit.com/r/ledgerwallet/

FACEBOOK: https://www.facebook.com/Ledger/

INSTAGRAM: https://www.instagram.com/ledger/

TWITTER: https://twitter.com/Ledger

YOUTUBE: https://www.youtube.com/Ledger

LINKEDIN: https://www.linkedin.com/company/ledgerhq

TIKTOK: https://www.tiktok.com/@ledger

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Takin’ Care of Lady Business with Jennifer Justice

Episode 029: She Did It Her Way: Sex and Business Without Exploitation

Cindy Gallop is a brand and business innovator, consultant, coach and keynote speaker, available to work with anybody who wants to change the game in their particular sector. People come to her for radical, innovative, groundbreaking, transformative - She doesn't do status quo. That's why she sums up her approach as, "I like to blow sh*t up. I am the Michael Bay of business." She can help you own the future as the leader you want to be, the business you want to be, the gender-equal, diverse, inclusive workplace you want to be.

 

Listen to this information-packed Takin’ Care of Lady Business episode where Cindy breaks down how Make Love Not Porn is changing the sex-tech industry.

 

Here is what to expect on this week’s show:

The difference between being pro-sex and pro-porn, and how pornography has warped young men’s expectations of what sex ought to look like

Why open and honest sex education is more important than ever in the age of pornography

The hypocrisy of treatment and investment desirability for sex products for men versus women

What you can learn from Cindy’s unrelenting pursuit of her professional goals

Fundraising obstacles when trying to raise money for a company that deals explicitly with adult content, even when trying to weaken the manipulative porn industry

Commonalities between the worlds of sex and raising money

Tips for negotiating for more money in a world where women face prejudices from male executives when trying to earn more

 

Connect with Cindy:

WEBSITE: https://makelovenotporn.tv/

INSTAGRAM: https://www.instagram.com/makelovenotporn

TWITTER: https://twitter.com/makelovenotporn

FACEBOOK: https://www.facebook.com/mlnp.tv/

YOUTUBE: https://www.youtube.com/user/makelovenotporntv/featured

LINKEDIN: https://www.linkedin.com/in/cindygallop/

 

 

 

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Takin’ Care of Lady Business with Jennifer Justice

Episode 028: She Did It Her Way: Breaking Into Patriarchal Spaces

Lisa McLaughlin is a social entrepreneur, pioneer in the field of health informatics, and Co-CEO and Co-Founder of Workit Health. As the leader of Workit’s business development efforts and clinical strategy, she drives Workit’s outcomes research and value based partnerships with health plans. As Principal Investigator on Workit’s translational research initiatives with the National Science Foundation and National Institute on Drug Abuse, Lisa keeps Workit’s model at the forefront of personalized care, predictive analytics and artificial intelligence for substance use recovery.

Robin McIntosh is a social entrepreneur, designer, and Co-CEO and Co-Founder of Workit Health. For the last two decades, she’s focused on building innovative and compelling consumer experiences and executing business growth strategies. She’s founded multiple companies dedicated to solving industry-scale problems through user-centered research, design thinking and craft. At Workit Health, she’s leading the development of a seamless at-home recovery service that delivers tangible outcomes for patients, including an EMR, at-home automated drug testing, and in-app video visits with Workit care teams.

 

Listen to this information-packed Takin’ Care of Lady Business episode where Lisa and Robin share how they broke into the start-up space, and how they’re thriving today.

 

Here is what to expect on this week’s show:

Ways that Workit is helping people manage addictions of all types, and of all levels of addiction

How the sphere of building businesses is changing for the better with more female and POC founders

How Robin and Lisa fought repeated instances of misogyny when initially raising money, and tips for breaking into patriarchal spaces that you can use

Concepts and processes that you’ll need to understand before you can raise money

Ways the patriarchal financial sphere pits female-founded companies against each other

Tips for dividing up labor and responsibilities between Co-CEOs

Why it’s more important now than ever that female-founded companies support each other in the start-up space

 

Connect with Robin & Lisa:

WEBSITE: https://www.workithealth.com/

LINKEDIN: https://www.linkedin.com/company/workit-health/

INSTAGRAM: https://www.instagram.com/workithealth/

TWITTER: https://twitter.com/workithealth

FACEBOOK: https://www.facebook.com/workithealth/

YOUTUBE: https://www.youtube.com/channel/UC0Msmxe9Bn4LCb0AqHJM6Yw

 

 

 

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Takin’ Care of Lady Business with Jennifer Justice

Episode 027: She Did It Her Way: How to Build an Empire

Jennifer Fisher is the owner and creative director of Jennifer Fisher Jewelry. Jennifer is a member of the Council of Fashion Designers of America (CFDA), a nominee for the 2020 and 2019 Accessory Designer of the Year at the annual CFDA Awards, a recipient of the 2018 Town & Country Jewelry Award for Retail Innovation, the 2016 Influencer of the Year at the annual Accessories Council Excellence (ACE) Awards, and was a nominee for the CFDA Swarovski Accessories award in 2014. She speaks frequently about strategic leadership, brand building and empowering the next generation of fashion entrepreneurs, most recently at Harvard Business School, MIT Sloan, Columbia and Savannah College of Art & Design. When she is not running her business or running around New York City, she’s cooking dinner and hanging out at home with her teenagers Drew and Shane, dog Tito and beloved husband (and business partner!) Kevin.

 

Listen to this information-packed Takin’ Care of Lady Business episode where Lauren takes us behind the scenes in the life of an activist investor.

 

Here is what to expect on this week’s show:

How Jennifer turned an idea she had in her bedroom into a jewelry empire

Why people telling you that having kids holds you back from reaching your goals are wrong

Tips on staying focused and ignoring negativity

How Jennifer stayed ahead of the curve and took to marketing via Instagram before anyone else was

When to admit that you can’t do everything yourself- and how to find the right people who will do what you may not excel at

Ways that Jennifer expanded her brand into different industries, and tips for how you can, too

 

Connect with Jennifer:

WEBSITE: https://jenniferfisherjewelry.com/

LINKEDIN: https://www.linkedin.com/in/jenniferfisherjewelry/

INSTAGRAM: https://www.instagram.com/jenniferfisherjewelry/

PINTEREST: https://www.pinterest.com/jfisherjewelry/

FACEBOOK: https://www.facebook.com/JenniferFisherJewelry

 

 

 

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Takin’ Care of Lady Business with Jennifer Justice

Episode 026: She Did It Her Way: Activism & Investing

Lauren Taylor Wolfe is co-founder and Managing Partner of Impactive Capital. Prior to founding Impactive she spent 10 years at Blue Harbour Group, a $3 billion activist investment firm, where she was a Managing Director and Investing Partner. Focused primarily on select sectors including, Technology, Consumer, Business and Healthcare Services, Lauren led many of the firm’s investments where she advised CEOs and boards on capital allocation, strategic opportunities and ESG considerations. Prior to joining Blue Harbour in 2007, Lauren was a Portfolio Manager at SIAR Capital, where she invested in small capitalization public companies and private companies. Lauren began her career at Diamond Technology Partners, a strategic technology consulting firm. Lauren received an M.B.A. from The Wharton School at University of Pennsylvania and a B.S. magna cum laude from Cornell University. Lauren is active on various boards including, HD Supply [Nasdaq: HDS], a $9 billion enterprise value industrial distributor, 30% Club Steering Committee, an Angel Member of 100 Women in Finance. Lauren was named one of the 50 leading women in hedge funds globally by Hedge Fund Journal.

 

Listen to this information-packed Takin’ Care of Lady Business episode where Lauren takes us behind the scenes in the life of an activist investor.

 

Here is what to expect on this week’s show:

What an “activist investor” is, and how the connotations of that role have changed through the decades

How Lauren is one of only two women in this business sector and how women today are best suited to make impact as an activist investor

How activist investors like Lauren interact with the “ESG” world (environmental, social, governmental)

Why more publicly traded companies ought to be worried about not just making a profit, but a difference in the world

Imagining ways to better capitalism with women and people of color at the helm

Ways in which investors are making systemic change right now

 

Connect with Lauren:

WEBSITE: https://www.impactivecapital.com/lauren-taylor-wolfe

LINKEDIN: https://www.linkedin.com/in/lauren-taylor-wolfe-43a874/

TWITTER: https://twitter.com/ltwolfe

 

 

 

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Takin’ Care of Lady Business with Jennifer Justice

Episode 025: Negotiating Your Worth: Options 101

Suzy Walther was formerly the Chief People Officer at Carta, a company revolutionizing the way founders, investors, and employees manage equity and ownership. As of January 1st, Suzy is no longer with Carta. She is now the Chief People Officer at FalconX. 

 

Listen to this information-packed Takin’ Care of Lady Business episode where Suzy breaks down everything you need to know about options, equity, and so much more.

 

Here is what to expect on this week’s show:

What having “equity” in a company is, and how you can benefit financially from it

The responsibilities of a “Chief People Officer”

What to look for when negotiating through options offered by a small private company

Different types of equity explained

What “vesting” is, and how it affects your equity and your options

The 83 B Election tax form, and how early exercising can affect your taxes

What “liquidity” is, and when to use it

 

Connect with Suzy:

WEBSITE: https://falconx.io/

LINKEDIN: https://www.linkedin.com/in/suzywaltheryarnall/

TWITTER: https://twitter.com/suzywalther

 

 

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Taryn Toomey

Takin’ Care of Lady Business with Jennifer Justice

Episode 024: She Did It Her Way: Follow Your Intuition

 Taryn Toomey is the Founder and CEO of The Class, a cathartic workout experience that guides you to strengthen the body and notice the mind to restore balance. Taryn continues to evolve her trailblazing method, extending it beyond the walls of the Tribeca studio that serves as its home base. Ever the alchemist, Taryn has developed a global digital platform (The Class Digital Studio), wellness travel and self-study programs (The Class Retreatment; The Class Immersion; The Class Course), a holistic cleanse program (The Class Cleanse), a hand-crafted fine jewelry line (The Airelume by Taryn Toomey), and thoughtfully curated retail offerings and partnerships. 

 

Listen to this information-packed Takin’ Care of Lady Business episode about working out your business sense.

 

Here is what to expect on this week’s show:

What The Class is, and how it works out your body and mind

How exercise and introspection can help you sharpen your professional skills and put you in the right mindset to achieve

Learning to understand your “woman’s intuition” as something that can help you in your business, be a more creative problem solver, and move past fears that may be holding you back

How Taryn stayed ahead of trends in the home exercise industry, and how she continues to

Tips on raising money to fund your passion, even when it seems impossible

Ways of using what happened in the past to fuel what awaits you in the future

 

Connect with Taryn and the Class:

WEBSITE: https://www.theclass.com/

INSTAGRAM: https://www.instagram.com/theclass/

FACEBOOK: https://www.facebook.com/theclassbytt/

SPOTIFY: https://open.spotify.com/user/3hnoz4ojt6lqeyb7orajwloou

TWITTER: https://twitter.com/TheClassbytt

PINTEREST: https://www.pinterest.com/theclassbytt/_created/

LINKEDIN: https://www.linkedin.com/in/taryn-toomey-74b8674/

 

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