Takin' Care of Lady Business®

What if the future of your career wasn't about navigating broken systems, but about seizing control and building your own unshakable empire? From a decade in big law, Amy Nelson saw corporate America's flaws firsthand. She pivoted, building The Riveter into a powerful digital media company championing women's financial independence. Flexibility and equal pay are still massive issues, and the "safe choice" of a corporate job is anything but, so it’s time for you to build your own brand.

Key Takeaways:

• Leverage your skills independently, don't rely solely on your employer.

• Build multiple income streams for financial security.

• Establish yourself as an expert online (LinkedIn, YouTube, etc.).

• Overcome fear and share your opinions; women's voices are crucial.

• Support other women; success is not a limited resource.

  
  

Learn More About Amy & The Riveter:

Website: theriveter.co

LinkedIn: Amy Sterner Nelson

Instagram: @amy_k_nelson

TikTok: @amy_k_nelson

About Our Guest

Amy Nelson is an entrepreneur, creator and activist. The mother of 4 young daughters, Amy pivoted from her career as an attorney in 2017 to build The Riveter, a digital media and career platform dedicated to giving professional women the information and skills to make money outside of corporate America. She raised $30 million in venture capital, started a column in Forbes, and was featured everywhere from the TODAY Show to Fortune's Most Powerful Women. Amy also hosted a successful iHeartMedia podcast, What's Her Story with Sam and Amy, and Inc named her to its Female Founders 100. Amy is also a justice reform advocate. You can follow her on all platforms at @amy_k_nelson.

About Our Company, The Justice Dept.

A female-focused advisory, consulting, and law firm advocating for female founders, talent, execs, and brands. We represent bo$$ ladies to make them 💰💰.

Website:  https://www.thejusticedept.com/

YouTube: www.youtube.com/@jenniferjustice6653

If you love what you are getting out of our show, please subscribe.

This is a Lady Business LLC Production.

Did you know a girl’s confidence can drop by 20% between the ages of 13 and 18? After talking to Illana Raia, founder and CEO of Être, I can’t stop thinking about how we can change that. What she’s building with Être isn’t just about mentorship; it’s about rewriting the script before girls start doubting themselves. She’s putting them in boardrooms, letting them ask bold, unfiltered questions about pay, power, and leadership—and companies are listening. It reminded me that if we want to close the confidence and compensation gaps later, we need to start by showing girls they belong in the room now. That’s how we build the next generation of fearless women.

Key Takeaways:

• Learn why confidence starts in middle school, not the workplace.
• Reasons it's never too early to start being who you want to be.
• Why seeing a woman lead makes leadership feel possible.
• Discover how the confidence gap becomes the compensation gap if we ignore it.
• How girls ask better questions when we let them in the room.

Learn More About Illana Raia & Être:

Websites: https://www.illanaraia.com/ & https://www.etregirls.com/

Follow the Hello Sunshine Teen Advisory Board: https://hello-sunshine.com/teen/

LinkedIn:@illana-raia & @être-girls

Instagram, TikTok, YouTube, Threads, Facebook: @Etregirls 

Read The Epic Mentor Guide and  Être: Girls, Who Do You Want To Be?

About Our Guest 

Named one of the first 250 entrepreneurs on the Forbes Next 1000 List, an Inc. 500 Female Founder, and recognized twice by Fast Company’s World Changing Ideas, Illana Raia is the founder and CEO of Être - a mentorship platform for girls. Believing that mentors matter as early as middle school, Illana brings girls directly into companies they choose to meet female leaders face to face. Être's national research on The Current State of Girls' Confidence (2022, 2024) has been featured by Forbes, CBS News, Yahoo Finance, NASDAQ, and more.

Illana is Chair of the International Space Station U.S. National Lab Education & Workforce Subcommittee, serves on the National Girls’ Collaborative Project Champions Board, and was recently appointed to the Hackensack Meridian School of Medicine Board of Governors. Illana contributes to the Forbes Business Council, has authored 60+ articles for HuffPost, Ms. Magazine, and Thrive Global, and her award-winning book Être: Girls, Who Do You Want To Be? was released on Day of the Girl 2019. Her second best-selling book, The Epic Mentor Guide, arrived during Women’s History Month 2022, sparking a weekly conversation on LinkedIn with The Epic Mentor Newsletter. Prior to launching Être in 2016, Illana was a corporate attorney at Skadden Arps in NYC and a guest lecturer at Columbia University. She graduated from Smith College and the University of Chicago Law School, and remains unapologetically nerdy.

About Our Company, The Justice Dept.

A female-focused advisory, consulting, and law firm advocating for female founders, talent, execs, and brands. We represent bo$$ ladies to make them 💰💰.

Website:  https://www.thejusticedept.com/

YouTube: www.youtube.com/@jenniferjustice6653

If you love what you are getting out of our show, please subscribe.

This is a Lady Business LLC & SMC Production

What if the thing holding you back isn’t a lack of resources, but the belief you need to have it all figured out first? My conversation with Georgia Dant, founder and CEO of Marfa Stance, was a masterclass in trusting your vision before anyone else can see it. She didn’t wait for a perfect plan or external validation—she launched Marfa Stance mid-air, literally. What she built isn’t just a brand; it is a movement rooted in authenticity, adaptability, and fearless creativity. If you’re hesitating, take this as your permission slip: start before you’re ready. The magic is in the momentum.

Key Takeaways:

• When you build with community, you build something that lasts.

• The most powerful thing you can bring to the table is your conviction.

• Real impact happens when creativity meets responsibility.

• If it hasn’t been done before, that’s your cue to do it.

• Why trusting your gut is a business strategy—and a damn good one.

  
  

Learn More About Georgia Dant & MARFA STANCE:

Websites: https://www.marfastance.com/

LinkedIn: @georgia-dant

Instagram, TikTok, YouTube: @marfastance

About Our Guest 

Georgia Dant, the Founder and British designer behind Marfa Stance, established the brand in 2019 following a successful career in leading men’s and women’s design teams at Burberry and rag&bone. Renowned for designing utilitarian, functional, ageless, and seasonless outerwear, Georgia envisioned a wardrobe solution that could meet the needs of the global traveller across different climates, seasons, and occasions for longevity, through an intelligent and creative system of reversible garments and modular accessories.

Inspired by the furniture design of celebrated minimalist artist Donald Judd, following a trip to Marfa, Texas, the concept (and name) of Marfa Stance was born mid-flight during Georgia’s time as a transatlantic commuter. She envisioned a reversible, modular garment —starting with the original Signature Quilt— that could effortlessly adapt and renew to the wearer’s lifestyle over time for both style and function, whoever you are and wherever you go.

Each Marfa Stance piece is made in Italy and crafted for life, reflecting the brand’s commitment to the growing movement toward buying less but buying better. Its modular and reversible design allows wearers to renew and evolve their Marfa Stance items endlessly, whether for style or function. At the core of the brand is Georgia’s dedication to fostering an inclusive, multigenerational community, empowering customers to design their own unique Marfa Stance pieces.

About Our Company, The Justice Dept.

A female-focused advisory, consulting, and law firm advocating for female founders, talent, execs, and brands. We represent bo$$ ladies to make them 💰💰.

Website:  https://www.thejusticedept.com/

YouTube: www.youtube.com/@jenniferjustice6653

If you love what you are getting out of our show, please subscribe.

This is a Lady Business LLC & SMC Production

What happens when your passion for luxury and cannabis meet, and it actually works? I sat down with Brett Heyman, founder and creative director of Edie Parker, to talk about how she transformed a cult-favorite fashion brand into a design-forward cannabis company without losing her identity, vision, or edge. Brett is proof that you can build a business that’s playful and purposeful, rooted in values but never afraid to push boundaries.

Key Takeaways:

• Why cannabis needs brands just as much as it needs policy reform.

• If no one’s building the space you belong in, you’ve just found your mission.

• The real story behind creating THC products women actually want to buy.

• Why social justice must remain front and center in this industry.

• Your perspective as a woman isn’t a hurdle—it’s your edge.

  
  

Learn More About Brett Heyman & Edie Parker & Flower by Edie Parker:

Websites: https://edie-parker.com/ & https://edieparkerflower.com/

LinkedIn:@brett-heyman

Instagram: @edie_parker & @edieparkerflower

TikTok: @edieparker_

About Our Guest 

Brett Heyman is the Founder of Edie Parker and Flower by Edie Parker. Before launching her own company, she was the Director of Public Relations at Gucci. Prior to Gucci, she held senior PR positions at Dolce and Gabbana and Gucci. Brett is a founding board member of the Parenting Center at Mount Sinai Hospital and started the Edie Parker Foundation, a 501(c)(3), which supports social service programs with a focus on women and children.

About Our Company, The Justice Dept.

A female-focused advisory, consulting, and law firm advocating for female founders, talent, execs, and brands. We represent bo$$ ladies to make them 💰💰.

Website:  https://www.thejusticedept.com/
YouTube: www.youtube.com/@jenniferjustice6653

If you love what you are getting out of our show, please subscribe.

This is a Lady Business LLC & SMC Production

Ever wonder why some startups get millions while others with just as much potential struggle to raise a dime? That’s what hit me hard in my conversation with Beth Ferreira, General Partner at Serena Ventures. It’s not just about having a great idea. You need to be thinking big enough to return an entire VC fund. That’s the rule of the game, and no one’s handing you the playbook. Stop playing small, get laser-focused on your vision, and choose investors like you’re choosing a life partner—because they’ll be in your business longer than some marriages. So dream bigger, plan smarter, and own the room.

Key Takeaways:

• Why product-market fit matters more than passion alone.

• The truth about equity, dilution, and returning the whole fund.

• How to choose investors who back your vision—not just your valuation.

• Why you need to start using AI now if you want to stay competitive.

• Only you get to define what success looks like.

  
  

Learn More About Beth Ferreira & Serena Ventures:

Website: https://www.serenaventures.com/

LinkedIn: @bethmferreira

Instagram: @serena.ventures

About Our Guest 

Beth Ferreira is a General Partner at Serena Ventures, where she invests in early-stage companies that empower everyday people. With a career that spans venture capital and high-growth startups, Beth began at Flatiron Partners during the dot-com boom, then sharpened her operating chops at Etsy as one of its earliest employees and later at fab.com. Before joining Serena Ventures, she was a partner at FirstMark Capital and helped launch a venture fund in partnership with WME. Beth brings a rare blend of investor insight and startup grit, with a passion for backing women and underrepresented founders building category-defining businesses.

About Our Company, The Justice Dept.

A female-focused advisory, consulting, and law firm advocating for female founders, talent, execs, and brands. We represent bo$$ ladies to make them 💰💰.

Website:  https://www.thejusticedept.com/

YouTube: www.youtube.com/@jenniferjustice6653

If you love what you are getting out of our show, please subscribe.

This is a Lady Business LLC & SMC Production

Ever look around at your life—the job, the accolades, the picture-perfect everything—and think, Why doesn’t this feel better? Keren Eldad, author of “GILDED: Breaking Free from the Cage of Ambition, Perfectionism and The Constant Pursuit of More,” made it crystal clear: success without alignment is just a polished cage. We’re taught to chase status, money, and approval, but we rarely ask ourselves if we actually want any of it. Her message lit a fire in me—because once you realize you’ve been living someone else’s definition of success, you get to rewrite the rules. That’s not failure. That’s freedom.

Key Takeaways:

• Why success can feel empty (even when it looks perfect).

• How to recognize you're living a GILDED life, not a golden one.

• The difference between high standards and perfectionism.

• How self-awareness (not hustle) changes everything.

• What it means to own your success instead of being owned by it.

  
  

Learn More About Coach Keren Eldad:

Website: https://kereneldad.com/

LinkedIn:@keren-eldad

Instagram: @coachkeren

Read “GILDED: Breaking Free from the Cage of Ambition, Perfectionism and The Constant Pursuit of More”

Listen to Coached

Facebook: @LiveWithEnthusiasm

YouTube:@kereneldad2960

About Our Guest 

Keren Eldad (“Coach Keren”) is a top executive coach helping high achievers—from Olympic athletes to Fortune 500 leaders—reach extraordinary success. As the bestselling author of GILDED: Break Free From the Cage of Ambition, Perfectionism, and the Relentless Pursuit of More, she challenges ambitious individuals to redefine success on their own terms.

As the founder of THE CLUB, Keren empowers high performers to unlock their full potential. Recognized as a Top Ten Executive Coach by the ICF, Real Leaders Magazine, and Goop, she holds advanced degrees from The London School of Economics and the University of Jerusalem. A former C-suite executive with experience in 17 countries, she coaches in English, Spanish, Hebrew, and French.

About Our Company, The Justice Dept.

A female-focused advisory, consulting, and law firm advocating for female founders, talent, execs, and brands. We represent bo$$ ladies to make them 💰💰.

Website:  https://www.thejusticedept.com/

YouTube: www.youtube.com/@jenniferjustice6653

If you love what you are getting out of our show, please subscribe.
This is a Lady Business LLC & SMC Production

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Who says you have to follow someone else’s playbook to build a powerhouse business? Cate Luzio, Founder and CEO of Luminary, is living proof that you can scale with purpose, profit, and zero outside capital. She’s grown Luminary into a global, inclusive platform by staying true to her mission and acquiring like-minded companies that add real value—without giving up control. Cate owns 100% of her company, and she’s not asking for permission—she’s setting the pace. It’s bold, it’s intentional, and it’s exactly the kind of leadership we need more of.

Key Takeaways:

• Why you don’t always need venture capital to grow.

• How acquisitions aren’t just for billion-dollar companies.

• What it really means to lead with inclusion and impact in today’s climate.

• How to grow without diluting your values—or your voice.

  
  

Learn More About Cate Luzio & Luminary:

Website: https://www.weareluminary.com/

LinkedIn: @cluzio 

LinkedIn, Instagram, Facebook: @weareluminary

About Our Guest 

Cate Luzio is the Founder and CEO of Luminary, a global professional education and networking platform advancing women and allies across all industries. After a two-decade career in banking, Cate self-funded Luminary’s 2018 launch to address systemic challenges through inclusive, high-impact programming and community. Today, Luminary operates as a global B2C and B2B business with over 250 annual events and a thriving gender-inclusive network. Previously, Cate held executive roles at HSBC, J.P. Morgan, and Bank of America, with experience across Latin America, Europe, and Asia. She holds degrees from the University of Maryland and Georgetown, and serves on multiple nonprofit boards. Recognized by Forbes, Inc., Worth, and American Banker, Cate is a frequent keynote speaker and leading voice in inclusive leadership and entrepreneurship.

In 2024, Cate was appointed to Inc. Magazine's inaugural Female Founders Board of Advisors, after being named to its Top 100 Female Founder list in 2019 and 2021. That same year, she was also honored as one of KNOW's 100 Women to Know. In 2023, she was recognized as one of Worth Magazine's Worthy 100. In 2021, she was recognized as one of Forbes’ Next 1000 Entrepreneurs. Prior to Luminary, Cate was named to American Banker's ‘Most Powerful Women in Banking' list multiple years in a row, a three-time Financial Times Global Diversity Champion, and a three-time Yahoo Finance Diversity Hero.

About Our Company, The Justice Dept.

A female-focused advisory, consulting, and law firm advocating for female founders, talent, execs, and brands. We represent bo$$ ladies to make them 💰💰.

Website:  https://www.thejusticedept.com/

YouTube: www.youtube.com/@jenniferjustice6653

If you love what you are getting out of our show, please subscribe.

This is a Lady Business LLC & SMC Production

What if the future of drinking isn’t about giving something up—but gaining more choice? Emily Heintz, founder of Sèchey, didn’t wait for the perfect resume or the “right” connections—she saw a shift, trusted her gut, and built Sèchey into a movement around alcohol flexibility. It’s not about being sober or not—it’s about empowering people to choose what works for them, without judgment. Emily created a space that didn’t exist and turned it into a trusted brand, a flagship store, and a growing national presence. That’s the kind of bold, visionary leadership we need more of.

Key Takeaways:

• Why alcohol flexibility—not sobriety—is the future of drinking culture.

• The real challenges of breaking into retail as a solo female founder.

• What it takes to build trust in a brand-new category.

• How Sèchey proves you can disrupt without being disruptive.

Learn More About Emily Heintz & Sèchey:

Website: https://emilyheintz.com/ & https://www.sechey.com/

LinkedIn:@emilyheintz

Instagram: @emily.heintz

Follow Sèchey: @sechey

About Our Guest 

Launched in 2021, Emily is building a business around a brand by disrupting the alcohol industry and redefining how we connect, socialize, and celebrate. With growth driven by the rising popularity of alternative adult beverages and the "intermittent sobriety" trend, Sèchey brings a drink less live more mindset to the no & low alcohol space. We speak alcohol flexibility over sobriety, embracing a global shift towards choiceful consumption. As an accessible premium retail concept with vertical products, Sèchey dealcoholized wine is available at select Target locations nationwide, or online at Sechey.com.

About Our Company, The Justice Dept.

A female-focused advisory, consulting, and law firm advocating for female founders, talent, execs, and brands. We represent bo$$ ladies to make them 💰💰.

Website:  https://www.thejusticedept.com/

YouTube: www.youtube.com/@jenniferjustice6653

If you love what you are getting out of our show, please subscribe.

This is a Lady Business LLC & SMC Production

Did you know most intimacy products are made with toxic, unregulated materials—by men, for women? Neither did I, until I spoke with Rebecca Alvarez Story, founder and CEO of Bloomi. She saw an industry where women were the consumers but not the decision-makers, so she set out to change that. She’s not just creating better, safer products—she’s building a movement. And like most women founders, she’s had to fight harder, push further, and work ten times as hard to get the funding and recognition that male-led companies get handed. But she’s proving that when women lead, we don’t just participate—we revolutionize.

Key Takeaways:

• The fight to bring female-led innovation to a male-dominated industry.

• How Bloomi became the first sex toy brand in Target—and why it caused controversy.

• The massive gap in funding for women and Latina founders.

• Why intimacy should not be taboo but prioritized as self-care.

Learn More About Rebecca Alvarez Story & Bloomi:

Website: ⁠https://thebloomi.com/⁠

Use the code BLOOMI25 at checkout on ⁠Bloomi.com⁠ for 25% off your order.

LinkedIn: ⁠@rebeccastory⁠

Instagram: ⁠@rebeccaalvarezstory⁠

Follow Bloomi: ⁠https://linkin.bio/bloomi/⁠

About Our Guest 

Rebecca Alvarez Story is the Founder and CEO of Bloomi, a sexologist-led intimacy company.

As an award-winning sexologist, entrepreneur, and speaker, she is now helping to normalize sexual wellness in the US and Mexico by creating clean intimacy essentials for all bodies with Bloomi. Rebecca is one of the few Latinas in the US to raise over a million in venture capital and in 2022, led the first Latina-founded brand to launch nationwide in the sexual wellness aisle in Target.

Rebecca has been featured and contributes to publications including Forbes, Well+Good, Parents Latina, Byrdie, Refinery29, Elite Daily, BeLatina, mitú, and more. She has been named a Changemaker by Well+Good, Next 1000 by Forbes, and Top 24 Changing Culture in 2024 by PureWow. As a proud daughter of Latine immigrants, Rebecca also focuses on diversity initiatives that elevate other BIPOC entrepreneurs.

Prior to Bloomi, Rebecca led a variety of women's health and intimacy-focused clinical studies and product development. She has a proven track record of bringing products to market with the successful management and execution of clinical studies. Rebecca earned her BA in Women’s Health & Sexuality, a major she created, from UC Berkeley and earned an MA in Sexology. 

About Our Company, The Justice Dept.

A female-focused advisory, consulting, and law firm advocating for female founders, talent, execs, and brands. We represent bo$$ ladies to make them 💰💰.

Website:  ⁠https://www.thejusticedept.com/⁠

YouTube: ⁠www.youtube.com/@jenniferjustice6653⁠

If you love what you are getting out of our show, please subscribe.

This is a Lady Business LLC & ⁠SMC Production⁠

What if we stopped accepting the way things are in our workplaces? My conversation with Daisy Auger-Domínguez reminded me that real transformation isn’t about fitting into the system—it’s about challenging it. DEI is about creating environments where everyone, regardless of background, feels respected and has space to thrive. While the current landscape of DEI in the US faces serious pushback, this is just the beginning—the fight for real change is on. Daisy also reminded me that burnout is very real, and we can't pour from an empty cup. Setting boundaries and prioritizing our well-being is essential for sustainable change. The fight for real change is on, and it’s up to all of us to keep pushing forward.

Key Takeaways:

• Challenge the status quo in your workplace.
• Create environments where everyone feels respected and has space to thrive.
• Push for change, even when it feels uncomfortable.
• Prioritize your well-being to prevent burnout.
• Set clear boundaries to protect your energy.

Learn More About Daisy Auger-Domínguez:

Website: https://www.daisyauger-dominguez.com/

LinkedIn:@daisyaugerdominguez

Read Inclusion Revolution and Burnt Out to Lit Up

About Our Guest 

Daisy Auger-Domínguez is a global C-suite executive, advisor, and thought leader known for transforming the modern workplace. With extensive experience at Moody's Investors Service, Google, Disney, and Vice Media, Daisy helps leaders drive performance and growth while maintaining humanity. She specializes in strategic leadership, risk management, burnout prevention, and team building. As the founder of Auger-Domínguez Ventures, she partners with executives through fractional CPO engagements, executive coaching, keynote speaking, and advising on business, culture, and leadership.

A dynamic speaker, Daisy has delivered insights to Fortune 500 companies, TEDx audiences, and global organizations, and her work has been featured in Harvard Business Review, Inc., MSNBC, and Forbes. She is the author of Inclusion Revolution and Burnt Out to Lit Up, offering practical strategies for inclusive workplaces and revitalized leadership. Daisy has been named one of Hispanic Executive's Top 10 Leaders and People en Español's 25 Most Powerful Women. She serves on multiple boards, including Bucknell University and the Harvard Business Review Advisory Council.

About Our Company, The Justice Dept.

A female-focused advisory, consulting, and law firm advocating for female founders, talent, execs, and brands. We represent bo$$ ladies to make them 💰💰.

Website:  https://www.thejusticedept.com/

YouTube: www.youtube.com/@jenniferjustice6653

If you love what you are getting out of our show, please subscribe.
This is a Lady Business LLC & SMC Production