The Life Shift

Taking Big Risks to Build a Wine Empire | Stephanie Franklin


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In this episode, Stephanie Franklin, founder and CEO of Fly Wines, shares her journey from a career in ad tech to establishing a successful wine company following her mother's sudden and unexpected death. Her story is one of resilience, determination, and the power of embracing change.


Key takeaways from this episode:

  • Life-altering events can act as catalysts for change.
  • Embracing change is vital for personal and professional growth.
  • Resilience and determination are crucial to overcoming adversity.


  • Life-altering events as catalysts for change

    Stephanie's life took an unexpected turn with the sudden loss of her mother. This personal tragedy made her realize the fleeting nature of life and sparked the idea for Fly Wines. This instance underscores how significant events can act as catalysts for change, pushing us to take leaps of faith and move in new directions.


    Embracing change for growth

    From working in ad tech in London and New York to founding a wine company in the Bay Area, Stephanie's career trajectory showcases her ability to embrace change. Her willingness to seize opportunities and adapt to new situations contributed significantly to her personal and professional growth. Her story is a testament to the power of embracing change and the opportunities it brings.


    Resilience and determination in the face of adversity

    Despite facing personal loss and the challenges of starting a new venture in an unfamiliar industry, Stephanie was driven by resilience and determination. Focusing on one step at a time, she navigated unfamiliar regulations and unexpected costs, demonstrating that it's possible to overcome adversity and achieve our dreams with a positive attitude and a determined spirit.


    Stephanie Franklin is the Founder and CEO of Fly Wines. This distinguished minority-owned wine company introduces America to a rich selection of the world's finest wines from independent vineyards. Her passion for unearthing extraordinary wines and advocating for underrepresented winemakers has been central to her mission. Fly Wines has become a vital link between international vineyards and American wine enthusiasts, emphasizing cultural exchange and diversity in winemaking.


    Stephanie's commitment to celebrating the craftsmanship of global winemakers has positioned Fly Wines as a leader in the wine industry. She uplifts traditionally underrepresented voices by championing inclusivity and authenticity, enriching the wine-tasting experience. Stephanie Franklin and Fly Wines are celebrated for their dedication to artistry in winemaking, inviting wine lovers to embark on a journey of discovery and enjoyment, one exquisite bottle at a time.


    You can find more information about Fly Wines on their official website at flywines.club.


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    Connect with me:

    Instagram: www.instagram.com/thelifeshiftpodcast

    YouTube: https://bit.ly/thelifeshift_youtube

    Twitter: www.twitter.com/thelifeshiftpod

    Website: www.thelifeshiftpodcast.com


    Hosted on Acast. See acast.com/privacy for more information.

    Mentioned in this episode:

    Thank you to Ear Worthy - Ear Worthy Independent Podcast Awards

    https://podnews.net/press-release/ear-worthy-awards-2024



    This podcast uses the following third-party services for analysis:

    Podcorn - https://podcorn.com/privacy
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    The Life ShiftBy Matt Gilhooly

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