At the end of this week, my DMs were filling up with worried followers sending me screenshots of a post that said: “Instagram will now show verified profiles at the top of search results.” 🤯

Naturally, this sparked panic, because if you take that at face value, it almost sounds like if you don’t pay for Meta Verified, you’ll never show up in search again 😳

In today’s episode, I’m breaking this down for you:

• Why that statement is misleading (and how outrage marketing works).
• The truth about search: the difference between findability vs discoverability 
• What Meta actually promises — and why their “more reach” claim is more marketing spin than reality.
• The real benefits of Meta Verified, and why I personally pay for it.

If you’ve been wondering whether Meta Verified is worth the money, or if you’ve been feeling pressure to get it, this episode will calm you down and give you the facts 🤗

✨ SPECIAL AUGUST-ONLY OFFER ✨
- How to make the algorithm adore you ($597)
- Which includes How to make Google Adore you ($97)
- AND Hooked - The Program ($197)
for just $397 (instead of $891).
http://evelongfield.com/algo

Connect IG to Google Search Console:
http://evelongfield.com/gsc

So you want to start a city guide?
http://evelongfield.com/cityguide

At the end of the day, we all want one thing: people to actually watch our content. And Instagram just rolled out a brand-new feature designed to help people do more of that 👀

In this episode, I’ll show you what this feature is, how it works, and why it matters for your growth. And then, we’ll dive into a little mini-masterclass on a strategy that can turn casual viewers into loyal binge-watchers and engaged new followers.

Stop reading, start listening 🤗

✨ SPECIAL AUGUST-ONLY OFFER ✨
- How to make the algorithm adore you ($597)
- Which includes How to make Google Adore you ($97)
- AND Hooked - The Program ($197)
for just $397 (instead of $891).
http://evelongfield.com/algo

Connect IG to Google Search Console:
http://evelongfield.com/gsc

So you want to start a city guide?
http://evelongfield.com/cityguide

Have you heard the news?! 😳

Instagram decided to roll out not one, not two, but THREE new features. 🤯

In this episode, I break them down for you:

• Everything you need to know about Reposts, and why this new metric is a big signal for growth
• The truth the Friends Feed and Friend Map (and a golden tip you don't want to miss)
• And something verrrry exciting that is launching soon! 👀

If you’ve seen a brand new metric pop up in your insights and wondered what it is, this episode explains it all.

✨ SPECIAL AUGUST-ONLY OFFER ✨
- How to make the algorithm adore you ($597)
- Which includes How to make Google Adore you ($97)
- AND Hooked - The Program ($197)
for just $397 (instead of $891).
http://evelongfield.com/algo

Connect IG to Google Search Console:
http://evelongfield.com/gsc

So you want to start a city guide?
http://evelongfield.com/cityguide

You’ve probably heard the debate:

 “Don’t share your Reels to Stories, it kills your views.”

Or maybe:

 “You should share your Reels to Stories, it boosts your reach.”

So… which one is it? 😅

In this episode, I’m ending this debate once and for all.

You’ll learn:
✨ Why sharing Reels to Stories can boost your views
⚠️ The one mistake that will tank your Story engagement
💡 What to do before you post 
📈 And how your Stories can help your Reels go even further

Because it’s not just about showing up, it’s about showing up strategically 🤗

✨ SPECIAL AUGUST-ONLY OFFER ✨
- How to make the algorithm adore you ($597)
- Which includes How to make Google Adore you ($97)
- AND Hooked - The Program ($197)
for just $397 (instead of $891).
http://evelongfield.com/algo

Connect IG to Google Search Console:
http://evelongfield.com/gsc

So you want to start a city guide?
http://evelongfield.com/cityguide

Yes, we all know hashtags don’t give you direct reach anymore.

But that doesn’t mean they don’t matter.

In this episode, I’m breaking down:

🔍 What hashtags are actually for in 2025
🚫 Why copying and pasting the same list of hashtags every time is hurting your reach (and yes, Instagram can flag it as bot behavior)
🧠 The difference between niche hashtags and content-specific hashtags
📉 Why your “easy strategy” might be the very thing tanking your visibility
✅ And what to do instead 

Hashtags might not be what they once were... but when used right, they still play an important role.

✨ SPECIAL AUGUST-ONLY OFFER ✨
- How to make the algorithm adore you ($597)
- Which includes How to make Google Adore you ($97)
- AND Hooked - The Program ($197)
for just $397 (instead of $891).
http://evelongfield.com/algo

Connect IG to Google Search Console:
http://evelongfield.com/gsc

So you want to start a city guide?
http://evelongfield.com/cityguide

You’ve heard me say it a hundred times: keywords are non-negotiable for Instagram SEO. 

But there’s one thing I keep seeing people do that they think is helping… but it’s actually sabotaging their reach 😳

In this episode, we’re talking about a sneaky tactic that originated in the early Google days and is now creeping its way onto Instagram. If you’re doing this (even by accident), the algorithm will see it, and your reach will suffer.

I’ll break down:
 → What this tactic looks like on IG (with 2 real examples)
 → Why it’s a massive red flag for the algorithm
 → And what to do instead to actually get found on search

If you’re serious about growing on Instagram and showing up in search, you can’t afford to get this wrong 🫶🏼

✨ SPECIAL AUGUST-ONLY OFFER ✨
- How to make the algorithm adore you ($597)
- Which includes How to make Google Adore you ($97)
- AND Hooked - The Program ($197)
for just $397 (instead of $891).
http://evelongfield.com/algo

Connect IG to Google Search Console:
http://evelongfield.com/gsc

So you want to start a city guide?
http://evelongfield.com/cityguide

By now you’ve heard me say it a hundred times: keywords are non-negotiable if you want to get found on Instagram.

But… they’re not the only thing that matters when it comes to showing up on Google...

In this episode, I’m sharing three overlooked (and surprisingly simple) tips to help your content become Google-worthy.

We’ll kick things off with a few Q&As from my Instagram audience on this exact topic, so you might just hear your question answered too 🤗

✨ SPECIAL AUGUST-ONLY OFFER ✨
- How to make the algorithm adore you ($597)
- Which includes How to make Google Adore you ($97)
- AND Hooked - The Program ($197)
for just $397 (instead of $891).
http://evelongfield.com/algo

Connect IG to Google Search Console:
http://evelongfield.com/gsc

So you want to start a city guide?
http://evelongfield.com/cityguide

We’ve entered a new Instagram era.

A new era of getting discovered.
A new era of people finding you.
Following you.
Buying from you.

Because Instagram just made a huge change, and it’s going to change everything for you.

This time, you don’t have to work harder.
You don’t have to post more Reels.
You don’t have to show up every single day.

You just have to work smarter, literally.

With over 95 million pieces of content posted to Instagram every day, standing out has never been harder. But thanks to this brand new update, rolled out last Thursday, new doors have opened.

And in this episode, I’m telling you exactly what it is, why it matters, and how to use it to grow with more ease than ever before.

✨ SPECIAL AUGUST-ONLY OFFER ✨
- How to make the algorithm adore you ($597)
- Which includes How to make Google Adore you ($97)
- AND Hooked - The Program ($197)
for just $397 (instead of $891).
http://evelongfield.com/algo

Connect IG to Google Search Console:
http://evelongfield.com/gsc

So you want to start a city guide?
http://evelongfield.com/cityguide

You see them watch your Stories. 

You know they follow you. 

So why aren’t they liking your posts?

If you’ve ever felt disappointed by the lack of support from people close to you, this episode is for you. I’m breaking down the truth about what you should expect from friends and family on social media, and what it really means when they don’t show up for your content.

So if this is something that's been bothering you, this episode is for you 💖

✨ SPECIAL AUGUST-ONLY OFFER ✨
- How to make the algorithm adore you ($597)
- Which includes How to make Google Adore you ($97)
- AND Hooked - The Program ($197)
for just $397 (instead of $891).
http://evelongfield.com/algo

Connect IG to Google Search Console:
http://evelongfield.com/gsc

So you want to start a city guide?
http://evelongfield.com/cityguide

This week, Adam Mosseri’s AMA delivered some juicy truths, and I’m here to break them down for you 🤗

We’re diving into:
 • Whether you should actually bother using Notes
 • The truth about shadowbanning
 • Why trending audio isn’t the growth hack it once was
 • The state of Instagram search, and why it’s more important than ever for visibility
 • If resetting your recommendations or changing your username hurts your reach 

If you’ve been confused by mixed messages from coaches and so-called “experts,” this one’s for you ☺️

✨ SPECIAL AUGUST-ONLY OFFER ✨
- How to make the algorithm adore you ($597)
- Which includes How to make Google Adore you ($97)
- AND Hooked - The Program ($197)
for just $397 (instead of $891).
http://evelongfield.com/algo

Connect IG to Google Search Console:
http://evelongfield.com/gsc

So you want to start a city guide?
http://evelongfield.com/cityguide