TALK MIDLAND w/ Logan Richetti

Does cryoslimming hurt? How long do body-contouring results last? And how do you know whether a treatment is right for you?

Suzanne Zelinski, owner of Rebodify, joins Logan on Talk Midland to answer some of the questions people have about body contouring, cryoslimming, and the experience behind these services.

Suzanne shares why she decided to test her own equipment, how she explains different treatment options, and what customers should understand about safety, aftercare, and expectations.

But this conversation goes beyond the treatments.

We also get into the business behind Rebodify, including why Suzanne offers memberships, the challenges of getting a local business noticed, and a personal health conversation that influenced her perspective.

In this episode:

• What cryoslimming and body contouring involve
• What treatments may feel like
• Questions about safety, aftercare, and results
• Why Suzanne tested her equipment personally
• Memberships, pricing, and building customer trust
• The challenges of growing a business in Midland, Michigan

Join Logan for another conversation with someone making an impact in the Midland community.

Treatment experiences and outcomes discussed are Suzanne's perspectives and are not medical advice or guaranteed results.

#TalkMidland #MidlandMichigan #Cryoslimming

Keywords

Suzanne Zelinski, Rebodify, Talk Midland Podcast, Midland Michigan, Midland MI, Cryoslimming, Body Contouring, EMS Body Contouring, Shockwave Treatment, Lymphatic Drainage, Body Contouring Aftercare, Cryoslimming Safety, Body Contouring Results, Midland Small Business, Wellness Entrepreneurship

Chapter Notes

00:00 – Meet Suzanne Zelinski of Rebodify
An introduction to Suzanne's approach to body contouring and the services she discusses.

00:49 – Cryoslimming, EMS & Shockwave Treatments
Suzanne explains the different technologies involved in the treatments offered at Rebodify.

02:58 – Does Cryoslimming Hurt?
Logan asks what the experience actually feels like, and Suzanne describes the sensations customers may encounter.

03:56 – Why Offer Multiple Treatment Sessions?
Suzanne discusses her approach to treatment packages, client expectations, and why she offers a series of sessions.

05:41 – How Long Do Body-Contouring Results Last?
A conversation about longevity, expectations, and the questions clients ask about results.

06:30 – What Happens After Cryoslimming?
Suzanne describes her aftercare process and discusses drainage and follow-up as she understands them.

07:26 – Who Should Be Cautious About Body Contouring?
Suzanne explains some of the safety and suitability considerations she discusses with prospective clients.

10:05 – What Can Affect Long-Term Results?
The factors Suzanne considers when explaining how outcomes may change over time.

12:45 – What Does a Lymphatic-Style Treatment Feel Like?
Suzanne compares the experience to a deeper massage and describes what a session is like.

13:52 – Why Suzanne Tested Her Own Equipment
Suzanne shares her personal decision to experience the equipment herself and what that meant to her.

14:29 – Wellness Questions Beyond Appearance
Logan and Suzanne discuss client questions involving comfort and movement, without establishing medical benefits.

16:45 – Why Rebodify Offers Memberships
A look at Suzanne's business model, pricing decisions, and how she approaches customer access.

19:52 – A Personal Health Conversation That Shaped Her Perspective
Suzanne reflects on a conversation with her doctor and the personal decisions she considered.

23:28 – The Challenges of Growing a Local Business
Suzanne talks about getting the word out, introducing unfamiliar services, and building awareness for Rebodify.

Could your business be hacked without you even knowing it?

Cybersecurity isn't just a concern for big corporations. It's something every business owner, employee, and even everyday internet user should understand.

Coming soon on Talk Midland, Logan sits down with Ironstack Technology to discuss cyberattacks, AI, phishing scams, data protection, and the security risks businesses face.

We're also getting into a bigger conversation about technology and what the future could look like for Midland, Michigan.

This is one conversation that might change how you think about your digital security.

Stay Connected with Us!
Please like, share, and subscribe to the #TalkMidland Podcast to stay updated on future episodes and help spread the word about the amazing people and programs in Midland, Michigan.

Follow #TalkMidland on social media for the latest updates and episodes:
@TALKMIDLAND

Join the conversation and be part of the Midland, Michigan community!
#TalkMidland 

Keywords

Ironstack Technology, Talk Midland Podcast, Midland Michigan business, Cybersecurity for small businesses, Managed IT services, Cyberattack prevention, Phishing scams, Email security, Malware and ransomware, Cloud data security, Data backup and disaster recovery, AI cybersecurity threats, Artificial intelligence data privacy, Healthcare cybersecurity, Midland Michigan data centers

Chapter Notes

00:00 – Meet David Griffiths of Iron Stack Technology

00:33 – Why Small Businesses Are Targets for Cyberattacks

04:28 – Suspicious Emails, Fake Documents, and Online Scams

05:58 – Trust Nothing, Verify Everything

07:11 – How Artificial Intelligence Is Changing Cybersecurity

09:29 – What Is Malware and How Does It Work?

15:17 – Ransomware Recovery and Why Backups Matter

16:02 – Is Your Data Safe in Google Drive and SharePoint?

18:07 – Stolen Passwords, AI, and Multi-Factor Authentication

20:30 – Cybersecurity Explained Through Home Security

21:06 – Who Are Hackers and What Motivates Them?

22:31 – Ransomware, Healthcare, and the Dark Web

26:56 – The Risks of Sharing Confidential Business Data With AI

29:12 – Threat Intelligence and Monitoring for Stolen Data

35:29 – Could Midland Become a Data Center Hub?

40:47 – Data Centers, Infrastructure, and Community Impact

Broken phone? Cracked screen? Old electronics collecting dust? A NEW business coming to downtown Midland might have exactly what you need! 📱

Charlie Haddad, owner of Platinum Electronics Midland, joins Logan on Talk Midland to introduce his new downtown business and share what customers can expect.

With approximately 25 years of experience in electronics, Charlie is bringing phone, tablet, laptop, computer, and gaming equipment repairs to Midland. He explains how his team focuses on convenience, with some simple repairs potentially completed in as little as 10–20 minutes, depending on the problem, parts, and availability.

But repairs are only part of the story!

Charlie also discusses buying and selling used electronics, affordable phone options, prepaid versus traditional phone plans, data transfers, accessories, and why you should think twice before throwing away a broken device.

Located at 134 Main Street, across from The H Hotel, Platinum Electronics Midland is also planning to work with neighboring downtown businesses, participate in community events, and welcome customers with special giveaways.

Plus, Charlie and Logan discuss a chance to win a new iPhone, free accessories for visitors, and why Charlie is so excited to become part of the Midland community.

Follow Platinum Electronics Midland on Facebook for business updates and giveaway details.

Stay Connected with Us!
Please like, share, and subscribe to the #TalkMidland Podcast to stay updated on future episodes and help spread the word about the amazing people and programs in Midland, Michigan.

Follow #TalkMidland on social media for the latest updates and episodes:
@TALKMIDLAND

Join the conversation and be part of the Midland, Michigan community!
#TalkMidland 

Keywords

Platinum Electronics Midland, Charlie Haddad,Talk Midland Podcast, Downtown Midland Michigan, Midland Michigan, Midland MI Small Business, Electronics Repair Midland, Phone Repair Midland MI, Phone Screen Repair, Computer Repair Midland, Laptop Repair, Used Electronics, Cell Phone Sales, Downtown Midland Businesses, Electronics Recycling

Chapter Notes

00:00 – Meet Charlie Haddad of Platinum Electronics Midland
02:00 – What Services Does Platinum Electronics Offer?
04:00 – Fast Electronics Repairs and Same-Day Convenience
06:00 – Buying and Selling Used Electronics
08:00 – Get Your Phone Fixed While Exploring Downtown Midland
10:00 – Why Charlie Chose Downtown Midland
12:00 – Supporting Local Businesses and Community Events
14:00 – Charlie's 25 Years in the Electronics Industry
16:00 – Prepaid vs. Traditional Cell Phone Plans
19:00 – Are You Overpaying for Your Phone Plan?
21:00 – Affordable Phones, Repairs, and Lifetime Warranties
23:00 – Phone Transfers, Backups, and Tech Support
26:00 – How to Win a Brand-New iPhone 18!
28:00 – Free Chargers, Screen Protectors, and Opening Giveaways
30:00 – Can Broken Gaming Monitors and TVs Be Repaired?
32:00 – Electronics Recycling and Software Installation
34:00 – More Giveaways and What's Next for Platinum Electronics Midland

What happens when the cost of living keeps rising, but the resources available to help people are shrinking?

Brendy Lange joins Logan on Talk Midland to discuss United Way of Midland County's annual fundraising campaign and the growing financial challenges facing families and individuals right here in our community.

With a campaign goal of $4.1 million, Brendy explains why United Way's work goes far beyond fundraising. From supporting approximately 25 local nonprofit agencies to helping working individuals and families who struggle to make ends meet, United Way plays an important role in connecting resources with the people who need them.

They discuss Midland's ALICE population—people who are employed but financially constrained—along with housing assistance, childcare affordability, declining nonprofit funding, and the importance of preventing a crisis before it happens.

Brendy also shares why 100% of the money raised by the local United Way campaign stays in Midland, how matching programs can increase the impact of donations, and why getting involved is about more than writing a check. 

Learn more, volunteer, or donate at UnitedWayMidland.org.

Stay Connected with Us!
Please like, share, and subscribe to the #TalkMidland Podcast to stay updated on future episodes and help spread the word about the amazing people and programs in Midland, Michigan.

Follow #TalkMidland on social media for the latest updates and episodes:
@TALKMIDLAND

Join the conversation and be part of the Midland, Michigan community!
#TalkMidland 

Keywords

Brendy Lange, United Way Midland, United Way of Midland County, Midland Michigan, Midland MI nonprofits, Midland community, Midland fundraising, United Way campaign, Midland volunteer opportunities, ALICE population, Midland housing assistance, Midland families, Community philanthropy, Midland nonprofit organizations, Talk Midland Podcast

Chapter Notes

00:00 – Meet Brendy Lange & United Way Brendy introduces the annual community campaign and discusses volunteering alongside his wife.

~02:00 – The $4.1 Million Fundraising Goal Why this year's campaign is focused on reaching more people throughout Midland.

~04:00 – Midland's Quiet Crisis Brendy discusses rising living costs, financial pressure on working families, and shrinking resources for local nonprofits.

~06:00 – Where Does Your United Way Donation Go? Why Brendy says 100% of the money raised stays in Midland and how United Way supports approximately 25 local nonprofit agencies.

~08:00 – Understanding the ALICE Population What it means to be Asset Limited, Income Constrained, and Employed—and why having a job doesn't always mean someone can afford their basic needs.

~10:00 – Housing Assistance & Home to Stay How local organizations support residents struggling with rent and housing instability. 

Talk Midland EP 100 Lange Audio.pdf

~12:00 – Why United Way Is Expanding Beyond Corporate Giving The role of retirees, remote workers, individuals, and small businesses in supporting the campaign.

~14:00 – Every Dollar Counts How smaller donations can add up and why Brendy wants more community members involved.

~16:00 – Matching Programs That Multiply Donations How local foundation matching programs can increase contributions during the campaign.

~18:00 – The Impact on Local Nonprofits Why United Way funding can make up a meaningful portion of a nonprofit's operating budget.

~20:00 – Is United Way an Efficient Way to Give? Brendy addresses common misconceptions about administrative expenses and how donations are used.

~22:00 – The Hidden Harvest Example How United Way funding helps organizations work together to address community needs.

~24:00 – How to Volunteer & Get Involved Opportunities for individuals, businesses, and employees to learn about local nonprofit organizations.

~26:00 – Why Brendy Chose to Give Back How his involvement began at Dow and why volunteering became personally meaningful.

~28:00 – Why Prevention Matters How supporting people before they face eviction or another crisis can make a difference.

~30:00+ – Building Midland's Next Generation of Volunteers Leadership development, giving back, and encouraging younger people to get involved.

Later in the episode – 2-1-1, LIFT & Getting Help How residents can connect with local resources, plus where to volunteer and donate.

Could your everyday routine be putting unnecessary stress on your body without you even realizing it?

Cathy White, author of Everyday Ergonomics, joins Logan on Talk Midland to explain how the way we sit, stand, type, lift, and move throughout the day can influence our physical well-being.

With 26 years of experience in ergonomics, Cathy shares practical ways to recognize and reduce physical risk factors, why the best position is often your next position, and how common products marketed as “ergonomic” might not be helping the way you think.

They also discuss lower back pain, carpal tunnel syndrome, workstation setup, weightlifting, lighting, stress, and why prevention matters before discomfort becomes a bigger issue. Cathy shares the personal experiences that inspired her to write Everyday Ergonomics and how readers can use the book to better understand their daily habits.

Stay Connected with Us!
Please like, share, and subscribe to the #TalkMidland Podcast to stay updated on future episodes and help spread the word about the amazing people and programs in Midland, Michigan.

Follow #TalkMidland on social media for the latest updates and episodes:
@TALKMIDLAND

Join the conversation and be part of the Midland, Michigan community!
#TalkMidland

Keywords

Cathy White Everyday Ergonomics, Talk Midland Podcast, Midland Michigan, Midland MI, Ergonomics, Workplace Ergonomics, Proper Posture, Lower Back Pain, Carpal Tunnel Syndrome, Workplace Injury Prevention, Office Ergonomics, Musculoskeletal Disorders, Workplace Wellness, Ergonomic Risk Factors

Chapter Notes

00:00 – Meet Cathy White, Author of Everyday Ergonomics Cathy shares her background in industrial engineering, 26 years in ergonomics, and the five-year journey of writing her book.

~02:00 – What Is Ergonomics? Why ergonomics is about fitting tasks to people instead of forcing people to adapt to their work.

~04:00 – Why Your Lower Back May Be Suffering Cathy explains spinal positioning, prolonged sitting, and ways to reduce unnecessary strain.

~06:00 – “The Best Position Is Your Next Position” Why regularly changing positions and incorporating movement into your day matters. 

Talk Midland EP 99 Cathy White Audio.pdf

~08:00 – How Often Should You Move During a Long Drive? Movement breaks, small seating adjustments, and managing discomfort during long trips.

~10:00 – The Early Warning Signs Your Body Gives You Stiffness, numbness, tingling, and aching—and why recognizing symptoms early matters.

~12:00 – The Three Physical Risk Factors Understanding posture, force, and repetition and how they interact.

~14:00 – Are You Typing the Wrong Way? Keyboard height, wrist positioning, excessive force, and repetitive computer use.

~16:00 – The Truth About Ergonomic Wrist Rests Why an ergonomic product can sometimes create additional risks when used incorrectly. 

Talk Midland EP 99 Cathy White Audio.pdf

~18:00 – Weightlifting, Posture & Personal Limitations Cathy discusses proper lifting techniques, strength training, and adapting movements to individual needs.

~20:00 – How Lighting Affects Your Workday Lighting, glare, eye strain, and other environmental factors that can influence comfort and performance.

~22:00 – Can Stress Affect Your Physical Health? The connection Cathy describes between psychosocial factors and musculoskeletal discomfort.

~24:00 – What Happens During an Ergonomic Evaluation? How an evaluation considers physical, personal, environmental, and psychosocial factors.

~26:00 – Why Stretching Isn't the Whole Solution Why Cathy focuses on changing risk factors, equipment, and work habits rather than relying on stretching alone.

~28:00 – What's Inside Everyday Ergonomics? How the book addresses common activities and introduces assessment tools readers can explore.

~30:00+ – Why This Mission Is Personal to Cathy Her family's experience with carpal tunnel syndrome, protecting quality of life, and maintaining mobility as we age.

What does the future of Midland look like—and what happens when the decisions needed to get there aren't easy?

Mayor Maureen Donker returns to Talk Midland for a conversation with Logan about Midland’s future, major road and infrastructure projects, plans for the Tridge, housing and development, and some of the difficult decisions City Council has faced this year. Mayor Donker also walks through a controversial city-owned property decision, why she ultimately reconsidered her original position after meeting with residents, and how Council balances technical recommendations, taxpayer resources, neighborhood concerns, and the broader needs of the community.  

Stay Connected with Us!
Please like, share, and subscribe to the #TalkMidland Podcast to stay updated on future episodes and help spread the word about the amazing people and programs in Midland, Michigan.

Follow #TalkMidland on social media for the latest updates and episodes:
@TALKMIDLAND

Join the conversation and be part of the Midland, Michigan community!
#TalkMidland 

Keywords

Mayor Maureen Donkek, Midland Mayor, City of Midland, Midland Michigan, Midland City Council, Midland Michigan government, Midland development, Midland housing, Midland road construction, Midland infrastructure, The Tridge, Midland community, Midland economic development, Midland Michigan news, Talk Midland Podcast

Chapter Notes

00:00 – Mayor Maureen Donker Returns to Talk Midland
Logan welcomes Mayor Donker back for a conversation about Midland, local government, and the people working behind the scenes for the city.

~03:00 – Could Midland Get Blue Paw Prints?
A community question sparks a discussion about an idea for blue paw prints leading toward Northwood—and why even seemingly simple city projects can involve maintenance, road ownership, weather, and taxpayer considerations.

~06:00 – Communication & Serving Midland Residents
Mayor Donker talks about responding to residents and why communication is such an important part of her role.

~08:00 – What Does Midland's Future Look Like?
Economic sustainability, responsible use of resources, quality of life, and partnerships with organizations throughout Midland.  Talk Midland EP 98 Audio

~11:00 – Why Is There So Much Road Construction?
Mayor Donker explains why outside funding and deadlines have contributed to the amount of road work happening around Midland.

~13:30 – There's More Under the Road Than You See
Road projects can also mean replacing aging pipes and other infrastructure underneath the pavement rather than having to tear a new road back up later.  Talk Midland EP 98 Audio

~16:00 – What's Happening With the Tridge?
Why an assessment is necessary before rebuilding an iconic Midland landmark and why officials need to understand what's happening beneath the structure before construction begins.

~18:30 – A Controversial City-Owned Property Decision
Mayor Donker walks through the debate over a city-owned property used by neighborhood residents and the competing considerations involved in deciding whether it should be sold.

~21:00 – The Meeting That Went Until Midnight
A packed Council chamber, strong community opinions, and why Council ultimately paused the discussion rather than rushing a decision.

~23:00 – Why Mayor Donker Changed Her Position
After meeting directly with neighborhood residents, Mayor Donker explains why she decided to rescind her original motion and reconsider the issue.  Talk Midland EP 98 Audio

~25:00 – “There's Always Two Sides to a Story”
Mayor Donker discusses balancing her own perspective with the human and community impact of Council decisions.

~27:00 – The Sturgeon & Saginaw Rezoning Debate
A discussion about a requested zoning change, neighborhood concerns, and the different roles of the Planning Commission and City Council.

~29:00 – “Can We?” vs. “Should We?”
Mayor Donker explains how a proposal can meet technical requirements while Council still considers whether it makes sense for that specific part of the community.  Talk Midland EP 98 Audio

~30:00+ – Midland's Housing & Development Needs
The conversation turns to the former Eastlawn Elementary property, housing demand, development incentives, and the relationship between housing and economic development. 

What if counseling didn't always have to happen from a couch?

Megan Welke of Forward Therapy and Consulting joins Logan to talk about building her Midland practice, working with couples before relationships reach a breaking point, and the issues she sees couples navigating—from work-life balance and parenting to communication and differing values. Megan also shares why she started taking therapy outside, including walking sessions through Midland City Forest, where clients can move, talk, and practice mindfulness and grounding strategies in real time. 

They also talk about Forward Therapy's growing team, its new Saginaw location, and an upcoming mental-health podcast designed to bring useful conversations beyond the therapy room.

Stay Connected with Us!
Please like, share, and subscribe to the #TalkMidland Podcast to stay updated on future episodes and help spread the word about the amazing people and programs in Midland, Michigan.

Follow #TalkMidland on social media for the latest updates and episodes:
@TALKMIDLAND

Join the conversation and be part of the Midland, Michigan community!
#TalkMidland 

Keywords

Megan Welke, Forward Therapy and Consulting, Midland Michigan, Midland City Forest, Midland counseling, Couples counseling, Marriage counseling, Relationship therapy, Premarital counseling, Walking therapy, Mental health, Work-life balance, Relationship communication, Midland Michigan businesses, Talk Midland Podcast 

Chapter Notes

00:00 – Meet Megan Welke & Forward Therapy and Consulting
How Megan's practice started, its Midland location, and how Forward Therapy has grown.

~03:00 – How COVID Changed Megan's Career
Megan discusses the demand she saw for support during COVID and how it eventually led to her going full-time with her own practice. 

~05:00 – Building a Team of Eight Clinicians
From couples and young children to neurodivergent clients and trauma-focused care, Megan explains the different specialties within the practice.

~07:00 – Don't Wait Until Your Relationship Is Falling Apart
Why Megan would rather see couples proactively work on their relationships instead of waiting until someone already has “one foot out the door.” 

~09:00 – What Actually Happens in Couples Counseling?
Megan walks Logan through what couples can expect when they first come in and why building trust is so important.

~11:00 – Where Did You Learn How to Be in a Relationship?
Parents, family members, friends, and childhood experiences can all shape what we believe a relationship should look like.

~13:00 – Struggling in a Relationship Is Normal
Megan explains why relationship struggles don't automatically mean it's time to walk away—and why staying curious about your partner matters. 

~15:00 – Work-Life Balance & Relationships
Why constantly being connected to work can create tension and resentment at home.

~18:00 – Navigating Major Differences as a Couple
Megan discusses how couples can approach deeply held differences by exploring values, listening to each other's perspectives, and understanding that partners don't have to agree on everything.

~20:00 – Premarital Counseling
Why conversations about children, parenting, religion, expectations, and other major life decisions can be valuable before getting married. 

~22:30 – What Creates Disconnection in Relationships?
Resentment, unresolved conflicts, betrayal, lack of attention, and other issues Megan sees in her work.

~24:00 – The Social Media Relationship Trap
How repeated exposure to pop-psychology content can influence the way people interpret their relationships.

~26:00 – Couples Counseling Isn't Magic
Both partners have to participate and be willing to work on changing patterns.

~27:30 – The Ripple Effect of Healthier Relationships
Megan explains how helping one couple can influence children, families, and ultimately the broader community. 

~28:30 – Therapy in Midland City Forest
Why Megan started taking clients outside for walking therapy and what she has observed from combining conversation, movement, and the outdoors.

~30:00+ – What's Next for Forward Therapy
A new Saginaw location, telehealth, Forward Therapy's upcoming podcast, and continuing to make counseling easier to access.

What if needing help never had to come down to whether you could afford it? 

For more than a century, Family & Children’s Services of Mid-Michigan has been serving our community—but you may not realize just how much they offer.

Jodi Scorsone joins Logan to talk about stepping into the Executive Director role, leading a team that includes 13 therapists, and working to make counseling, education, and support services accessible regardless of insurance coverage or ability to pay. They discuss scholarships and sliding-fee options, bringing therapists directly into community locations and schools, Camp Crossroads, support groups, the realities of nonprofit funding, and Jodi’s goal of removing barriers that keep people from getting help. 

Stay Connected with Us!
Please like, share, and subscribe to the #TalkMidland Podcast to stay updated on future episodes and help spread the word about the amazing people and programs in Midland, Michigan.

Follow #TalkMidland on social media for the latest updates and episodes:
@TALKMIDLAND

Join the conversation and be part of the Midland, Michigan community!
#TalkMidland 

Keywords

Jodi Scorsone, Family and Children’s Services of Mid-Michigan, Family and Children’s Services Midland, Midland Michigan, Midland MI nonprofits, Midland counseling services, Counseling services, Mental health support, Affordable counseling, Family counseling, Youth counseling, Camp Crossroads, Midland community resources, Nonprofit organizations, Talk Midland Podcast 

Chapter Notes

00:00 – Meet Jodi Scorsone
Jodi discusses stepping into the Executive Director role after previously working in fund development.

02:00 – 102 Years of Serving the Community
What Family & Children’s Services does and its mission to provide counseling, education, and support to people who need it.

04:00 – Counseling Regardless of Ability to Pay
Insurance, scholarships, sliding-fee options, and the organization's commitment to making care financially accessible. 

06:30 – Taking Therapy Into the Community
Why therapists are providing services at locations including West Midland Family Center, Greater Midland Community Center, and Coleman Family Center.

09:00 – 13 Therapists & Same-Day Availability
Jodi discusses the organization's growing team and its ability to connect people with care quickly. 

11:00 – When Insurance Still Isn’t Enough
How high deductibles can create a financial barrier even for people who have insurance.

13:30 – Finding the Right Counselor
The different specialties available and how clients can learn about therapists before scheduling.

15:30 – How a Nonprofit Pays for Accessible Care
Insurance revenue, local foundations, United Way, grants, and community support.

18:00 – Helping More Than 1,000 People
Jodi discusses the range of circumstances their therapists encounter and the impact counseling can have on individuals and families. 

20:00 – Counseling Inside Midland Schools
How Family & Children’s Services works with schools to make counselors available to students.

22:00 – Camp Crossroads
How the summer program helps middle- and high-school-age students continue receiving support when school isn't in session.

24:00 – Supporting the Therapists
Jodi discusses the emotional demands on therapists seeing multiple clients each day and the importance of preventing burnout.

26:00 – Support Groups & Meeting People Where They Are
Support groups, potential library programming, and Jodi’s push to remove barriers by taking services into familiar community spaces. 

28:00 – The Future of Family & Children’s Services
Jodi's goal to help more people, hire more therapists, strengthen partnerships, and adapt to changing nonprofit funding.

30:00+ – Funding, Donors & Measuring Community Impact
The changing grant environment, building an individual donor base, tracking client outcomes, and the annual fundraising gala.

Logan Richetti sits down with Mark Haskin, the owner of Shine Window Cleaning in Midland, Michigan. What started as a six-month job turned into a 13-year journey through startup chaos, franchise expansion, and building a high-trust team of 15.

Mark shares how he went from cleaning windows as a technician in Grand Rapids to becoming the owner-operator of one of the top-performing Shine franchises in the country—serving big clients like Soaring Eagle Casino and CMU. You'll hear how he scaled from zero customers to a 10-truck operation, mastered logistics and safety, and learned to get out of his own way to grow the business.

 Whether you're an entrepreneur, team builder, or just love a good small-town success story, this episode is packed with lessons on growth, grit, and getting things Shine clean.

Stay Connected with Us!
Please like, share, and subscribe to the #TalkMidland Podcast to stay updated on future episodes and help spread the word about the amazing people and programs in Midland, Michigan.

Follow #TalkMidland on social media for the latest updates and episodes:
@TALKMIDLAND

Join the conversation and be part of the Midland, Michigan community!
#TalkMidland 

Keywords

Mark Haskin, Shine Midland, Shine Window Cleaning, Midland Michigan, Midland MI businesses, Midland small business, Window cleaning, Professional window cleaning, Pressure washing, Holiday lighting, Small business owner, Entrepreneurship, Franchise business, Customer service, Talk Midland Podcast 

Chapter Notes

00:00 – Meet Mark Haskin & Shine
Mark introduces Shine and its window cleaning, pressure washing, holiday lighting, and outdoor lighting services. He shares how he went from technician to owning the Midland operation. 

03:00 – A Six-Month Job That Turned Into a Career
What was supposed to be a short-term job became nearly 13 years with Shine—and eventually business ownership.

05:00 – The Reality of Professional Window Cleaning
Mark explains the safety, insurance, OSHA compliance, equipment, training, and problem-solving required to do the job professionally. 

07:30 – Bringing the Shine Franchise to Midland
How Mark and his in-laws became early franchise owners and helped establish Shine in Midland.

10:00 – Watching Shine Become a National Brand
Mark reflects on being there during the company's early franchising days and watching it expand into a national operation. 

12:00 – Building a Customer Base From Zero
Door knocking, family connections, and the support of the Midland community helped get the new business off the ground.

14:00 – Why Midland Supports Small Businesses
Mark shares his perspective as someone who wasn't originally from Midland but chose to make it home—and why he believes the community wants local entrepreneurs to succeed. 

16:30 – “I Was My Own Bottleneck”
As the company grew, Mark realized he couldn't continue doing everything himself. One of his biggest lessons was recognizing where other people could do the job better.

18:30 – Hiring Someone Better Than You
Mark admits sales wasn't his strength and explains why hiring the right person for that role helped the business grow.

20:00 – The Pursuit of Excellence
A look at one of Shine's core values and why educating customers and delivering excellent service are central to the company. 

22:00 – Midland's Customer Service Recognition
Mark shares why being recognized for customer service across Shine locations nationwide is one of the accomplishments he's most proud of. 

24:00 – 15 Employees, 10 Trucks & Business Overhead
What it really takes behind the scenes to keep a service business running—from payroll and vehicles to recurring customers and commercial accounts.

26:00 – Growing Into Major Projects
Mark talks about larger accounts, including work at Soaring Eagle and CMU, and why a business has to be prepared before a big opportunity arrives. 

28:00 – How Professional Window Cleaning Actually Works
Purified water, squeegees, specialized tools, screen-cleaning equipment, and the techniques Shine uses to get consistent results. 

30:00+ – Training, Leadership & Efficiency
Mark explains why he tells new technicians to treat window cleaning like an art—and how crew leaders organize their teams to deliver a consistent result efficiently. 

One whistle can make half the crowd cheer… and the other half lose their minds.

Logan sits down with Kevin Crampton to talk about what it’s really like officiating high school football and basketball across Mid-Michigan.

From screaming parents and packed gyms to split-second decisions and playoff pressure, Kevin shares what most fans never see behind the whistle.

They discuss:

•  Why there’s a shortage of referees and umpires 
•  The pressure of making game-changing calls 
•  How officials train and work their way up 
•  The difference between football and basketball officiating 
•  Handling angry coaches, fans, and players 
•  What happens when officials disagree on a call 
•  The mechanics behind officiating a football game 
•  And why sports officials deserve more respect than they get 

This episode is a fascinating behind-the-scenes look at one of the hardest — and most misunderstood — jobs in sports.

Stay Connected with Us!
Please like, share, and subscribe to the #TalkMidland Podcast to stay updated on future episodes and help spread the word about the amazing people and programs in Midland, Michigan.

Follow #TalkMidland on social media for the latest updates and episodes:
@TALKMIDLAND

Join the conversation and be part of the Midland, Michigan community!
#TalkMidland 

00:00 – Why Referees Matter More Than People Realize
Kevin’s journey into officiating

03:20 – The Referee Shortage Problem
Why fewer people want to do it

07:15 – Thick Skin & Tough Crowds
Handling criticism from fans and coaches

11:10 – “Blow the Whistle”
The importance of decisiveness

15:45 – How Officials Get Started
Youth sports to high school progression

20:30 – The Structure of Football Officiating Crews
Breaking down each position

27:10 – What Officials Actually Watch During a Play
Zones, keys, and mechanics explained

35:20 – How Calls Are Made & Communicated
Inside referee decision-making

42:00 – Basketball vs Football Officiating
Why basketball is harder

48:10 – Big Games & High Pressure Situations
10,000 fans and playoff intensity

54:45 – Coaches, Fans, and Ejections
Handling conflict during games

1:00:30 – Respect for Officials & the Future of Sports
What needs to change

Kevin Crampton, Talk Midland podcast, High school sports officiating, Midland Michigan sports, Football referee, Basketball official, Youth sports referees, MHSA officials, Sports officiating shortage, High school football Michigan, Basketball refereeing, Midland MI podcast, Sports leadership, Referee stories, Behind the whistle