By Cam MacMurchy and Ewan Christie
5
22 ratings
The podcast currently has 67 episodes available.
With everything going digital in workplaces, it's getting harder and harder to keep secrets or speak with others in confidence. Three leaders in Netflix's marketing team found this out the hard way after they were fired for making disparaging remarks about the executive team at Netflix. Ewan walks us through what happened with advice on avoiding a similar fate. Cam mentions that several parts of the story haven't yet been made public, leading to damaging speculation.
In the PR segment, Cam walks listeners through creating a media brief or issues scan for executives. These are documents that companies, governments, NGOs and other organizations prepare for any executives about to do a media interview. Then he shares a list of terms of all professionals should avoid in their work. There's bound to be something in the list that you've used before!
In Check This Out, Ewan talks about the disruption facing the film industry while Cam goes hip-hop with a Canadian rapper talking about the birth of the music genre in the United States.
Don't miss any future episodes and get updates about the podcast by signing up to the PR & Law Podcast newsletter. We promise: no spam. Ever.
If you enjoy the show, please tell a friend or family member. It's the best way to get the word out and we are very grateful! We also frequently post updates to the stories we discuss on social media. You can find us on LinkedIn, Twitter, Instagram, and Facebook. You can also subscribe to our channels on YouTube and Soundcloud.
If you have a question we would be happy to answer it on the show! Just post it to social media with the hashtag #PRLawPod.
Links and Show Notes
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Hosts
Ewan Christie is an employment lawyer in Toronto, Canada.
Cam MacMurchy is a corporate communications executive with a multinational technology company listed in Hong Kong and curator of the Digital Bits PR and Communications newsletter....
Companies have more tools than ever to broadcast their own messages, whether it's via a website, podcasts, newsletters, social media, or all of the above. Breene Murphy from Carbon Collective and the Forbes Communications Council joins the show this week to share his own experience with content marketing, as well as examine Andreessen Horowitz's decision to launch its own publication called Future (which we discussed at length in Episode #61). Content can help give a company a louder voice in a noisy marketplace, but Murphy talks about some other benefits that comms people and marketers might overlook.
We talk a lot about the future of work these days, particularly as we emerge from the global pandemic. Ewan shares a new study done in Iceland about a four-day work week, something that was obviously popular with workers. The thing is, the experiment also proved to be useful for employers. Ewan explains why.
In Check This Out we return to Britney Spears and her controversial conservatorship, while Cam brings up cancel culture and the case of a brave musician from the band Mumford and Sons.
Don't miss any future episodes and get updates about the podcast by signing up to the PR & Law Podcast newsletter. We promise: no spam. Ever.
If you enjoy the show, please tell a friend or family member. It's the best way to get the word out and we are very grateful! We also frequently post updates to the stories we discuss on social media. You can find us on LinkedIn, Twitter, Instagram, and Facebook. You can also subscribe to our channels on YouTube and Soundcloud.
If you have a question we would be happy to answer it on the show! Just post it to social media with the hashtag #PRLawPod.
Links and Show Notes
Check This Out
Guest
Breene Murphy is the vice president of strategy and marketing for Carbon Collective, an...
Episode #62 marks our last show in June, so what better way to welcome in the summer months than by examining two high profile and embarrassing scandals.
Cam and Ewan return to the awkward Jeffrey Toobin apology and explanation live on CNN, but this time look at it from CNN's perspective. Unlike the New Yorker, where Toobin worked for 27 years, CNN didn't fire Toobin and found a way to bring him back onto the channel's airwaves. They didn't try and bury Toobin's return, either -- they went head-first into the scandal and asked Toobin very direct and personal questions to try and clear the air. It seems to have worked. The same can't be said for Chrissy Teigen, who is also mired in scandal after trolling people on Twitter for years. She hasn't found the same acceptance despite her apology, and the hosts discuss why.
We also look at the changing workplace and how COVID continues to change expectations and preferences for both companies and their employees. One trend on the rise - and was even gaining steam before the pandemic - is contract or freelance workers. Ewan walks us through what's happening, why this might be a good choice for employees, and what the pitfalls might be.
In Check This Out, Ewan shares an in-depth look at Amazon and its employee relations in light of the failed union drive in Bessemer, Alabama, while Cam shares this crazy thing. Yeah, we're not sure what it means either.
Don't miss any future episodes and get updates about the podcast by signing up to the PR & Law Podcast newsletter. We promise: no spam. Ever.
If you enjoy the show, please tell a friend or family member. It's the best way to get the word out and we are very grateful! We also frequently post updates to the stories we discuss on social media. You can find us on LinkedIn, Twitter, Instagram, and Facebook. You can also subscribe to our channels on YouTube and Soundcloud.
If you have a question we would be happy to answer it on the show! Just post it to social media with the hashtag #PRLawPod.
Links and Show Notes
We've talked a lot about legal cases on the show, but this week Ewan brings our attention to other effective ways to handle disputes. Mediation can be a useful part of any dispute resolution process and help lower the temperature, especially in particularly charged cases. Ewan argues it's also a great way for companies to manage bad press as the mediation process is usually kept confidential. He shares why mediation is often a better choice and why it's not used as much as it should be.
Then Cam dives into the ugly saga of BrewDog, a popular beer brewer that hails from Scotland. Hundreds of former and current employees published an open letter blasting the company and its CEO, James Watt, for creating a toxic work environment driven by fear. The allegations are serious and could damage the brand, but maybe not as much as Watt's reply. The CEO published a hasty response to Twitter around the same time staff leaked an internal memo, exposing the contradiction in the beer brand's messages. As the old PR adage goes, when you're in a hole, stop digging! Unfortunately, Watt appears to only have a shovel. We look at each sordid twist and turn in the dispute, which is likely to give the company's leaders and investors the ultimate hangover.
In Check This Out, Ewan talks about the race to space while Cam looks at internet culture and how Gen Zers are ridiculing millennials.
Don't miss any future episodes and get updates about the podcast by signing up to the PR & Law Podcast newsletter. We promise: no spam. Ever.
If you enjoy the show, please tell a friend or family member. It's the best way to get the word out and we are very grateful! We also frequently post updates to the stories we discuss on social media. You can find us on LinkedIn, Twitter, Instagram, and Facebook. You can also subscribe to our channels on YouTube and Soundcloud.
If you have a question we would be happy to answer it on the show! Just post it to social media with the hashtag #PRLawPod.
Links and Show Notes
Check This Out
The podcast currently has 67 episodes available.