Joe Kramar with AMB3R Creative will join the 2 Regular Guys this Friday to talk shop. Joe has been in production operations worldwide and worked with major retailers on decorating techniques, including embroidery, screen print, applique, and more. Join us this Friday to “talk shop” with Joe Kramer.

 Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you’ll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening!

News * Recently the good people at the Apparelist put out a resource naming their Top 10 Influencers in the decorated apparel community, and we here at the 2 Regular Guys made the list. Joining a slate of incredible decorators and previous guests of the show (as well as our intrepid producer Erich Campbell), we were featured along with a description of how we got here and where we want to go as a little timely advice.Dad Joke -  Did you know my horse is an insomniac?It’s a real nightmare.

Talking Shop Joe Kramar has been in apparel design and development for more than 27 years and has an extensive background in embroidery, applique, screen printing, graphic design and all the aspects it takes to move a customer's dream into a production-friendly environment. Having created astounding apparel designs for massive brands, he now brings his considerable expertise in corporate identity, graphic design, and premium branding to his new role as the head of Operations, Development & Design at AMB3R Creative. Welcome to the show, Joe!Aaron: Tell us a little about yourself and how you started the industry.I learned to draw in ChurchBuilt computers in 1994 for fun - led to graphicsGraphics led to making fake IDs in high schoolP.E. Coach inspired me to go into graphicsHired and fired from a local newspaper editorial department - hated itWorked for a local screen printer, embroidery, letterman jackets, vinyl wraps, banners, sticker & surf-skate retail businessWent to school for Graphic Design - Art InstituteGot hired as a Screenprint & Embroidery Technician for Abercrombie & Fitch - global support and development specialistGot to help build an entire development facility for A&F - now known as Building R - the ultimate chemistry set for every development aspect of the apparel industryI CAN talk a little about the A&F documentary but I don't have a lot of juicy things to say about it - mostly the documentary is about fluff for the questionable atmosphere CEO Mike Jefferies createdWhy I decided to join the podcast...Terry: Tell us a little about where you think the industry is headed.The industry is dying - less artists are emerging into the industry than I've ever seen.Aaron: Let’s talk high end decoration. What is it and why should our listeners understand it?The perceived value of higher-end decoration techniques and how to sell them properly to customersTerry: Let’s talk misprints and mistakes. How have you dealt with them in your career?Embroidering over mis-printed shirts - I feel like I've developed a career from this...ha ha - repairing mistakesTerry: Where are decoration trends headed today?