The Pageant Master Class: How to Win a Pageant

Talking Talent and All Things Pageants with the Dallas Cowboys Cheerleaders' Shelly Bramhall


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Episode Overview:

In this episode of The Pageant Masterclass, host Ashley Williams Allen interviews Shelly Bramhall, a veteran pageant judge, former pageant director, and choreographer for the Dallas Cowboys Cheerleaders. Shelly shares her unique journey from dance to pageantry, offering actionable advice for contestants at every level. From selecting the right talent to perfecting your interview technique, Shelly provides essential tips that will help contestants stand out while staying true to themselves. Whether you’re preparing for your first pageant or looking to refine your skills, this episode is packed with wisdom on how to present the most authentic version of yourself.

Episode Highlights with Timestamps:

  • [01:00] – Introduction to Shelly Bramhall and her career with the Dallas Cowboys Cheerleaders.
  • [01:53] – Shelly’s early start in dance and transition into choreography.
  • [02:37] – How Shelly entered the pageant world and became a judge.
  • [07:09] – Shelly’s talent advice: Stay within your expertise for a competitive edge.
  • [10:24] – Why natural, minimally retouched headshots make a strong impact.
  • [12:04] – Shelly’s tips for crafting a concise and authentic pageant bio.
  • [13:20] – How to excel in the interview portion: Being yourself is key.
  • [15:02] – Shelly’s approach to swimsuit and fitness: Confidence is everything.
  • [16:23] – Evening gown advice: Staying age-appropriate and mindful of how your gown looks from all angles.
  • [19:18] – Getting real, honest feedback on your talent before competition.
  • [21:44] – How to handle the on-stage question: Listen carefully and be concise.

Notable Quotes:

  • "Be the best version of yourself. Judges don’t want to see a painted version of who you think they want—you just need to be you." – Shelly Bramhall
  • "In the talent portion, it’s not just about being good. It’s about being entertaining and competitive on a national level." – Shelly Bramhall
  • "A well-crafted bio is real, concise, and sets the tone for your interview." – Ashley Williams Allen

Connect with Shelly Bramhall:

  • Follow Shelly Bramhall on Instagram: @shellybramhall
  • Learn more about the Dallas Cowboys Cheerleaders at: @dccheerleaders

Resources & Links:

  • Stay connected with The Pageant Masterclass: @thepageantmasterclass
  • For personalized pageant coaching and guidance, visit pageantmasterclass.com
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The Pageant Master Class: How to Win a PageantBy The Pageant Masterclass: How to Win a Pageant

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