Oh boy. This puppy is one rollercoaster of knowledge. This time Sarie deep dives into the "Jobs To Be Done" method/theory. Have a listen and discover why customers don't want your product or service. On top of that, you might not even know your customers, let alone your competition. The Jobs To Be Done method allows you to discover what really is driving your customers and what really is your product's competition. We'll talk about tactics and strategies within the method that will enable you to build those products and services your customers will want to buy. All of this, infused with a whole set of examples and cases. Have fun (and don't get that gym membership).

Interested in a Jobs To Be Done presentation or workshop for your business? Drop us a line: [email protected]