We’ve all been grappling with inflation and the cost of living crisis. As a result, the hospitality sector

has come under a lot of pressure and businesses are looking at all routes for cutting costs and

boosting their bottom line, whilst still bringing customers through the door with a menu that wows

them. In this episode, we take a look at the role your drinks menu can play in mitigating the soaring

prices we’re seeing, as well as the trends and opportunities you can leverage to encourage spend.

In this episode, Joe Angliss welcomes Matt Towe, Head of Marketing at Unity Wines, Beers and

Spirits, and Carolyn Sharp, Category Support Specialist to chat through some top tips and advice on

how to boost your drinks offer so you can make your drinks menu work a lot harder in supporting

your bottom line.

Find out more here about our Unity wines, beers and spirits range: https://www.bidfood.co.uk/our-

products/own-brand/unity/

Learn more about the training support that we can provide for your teams here:

https://www.bidfood.co.uk/our-products/own-brand/unity/drinks-training/

For support on wine lists and drinks menus click here: https://www.bidfood.co.uk/our-

products/own-brand/unity/wine-lists/

Watch our fun and inspiring videos about great wine matches and wines less travelled here:

https://www.bidfood.co.uk/our-products/own-brand/unity/wines/