🌍 Is it really green—or just good PR? In Part 2 of our deep dive on greenwashing, co-hosts Victoria Cornelio and Jensen Cummings unravel how companies use public relations, blame-shifting, and surface-level sustainability to manipulate public perception. This episode of Tangelic Talks dives into the tactics behind the headlines—and why it’s up to all of us to ask better questions and demand better action.
🎙️ Episode Highlights:
🎭 What PR really means—and how it’s used to cover environmental harm
♻️ Why plastic recycling is a myth—and what behavioral changes it actually sparked
👜 Tote bags, guilt, and the illusion of “green” consumption
⚽ FIFA's “carbon neutral” World Cup vs. Coldplay’s real sustainability practices
🧃 Coca-Cola’s bottle campaigns & surface-level green initiatives
📦 Nestlé and the danger of shifting all responsibility onto the consumer
🌳 Carbon offsets: helpful climate tool or corporate cover-up?
🌱 Why buying local may be one of the most powerful decisions you can make
🔹 About This Series:
This is Part 2 of our special Greenwashing series. In Part 1, we focused on green labels, vague claims, and misleading marketing. In this episode, we zoom out to uncover strategic PR tactics, the politics of guilt, and why systemic change must go hand-in-hand with individual action.
📌 Timestamps:
00:00–00:36 Start and Intro
00:36–01:34 Greenwashing, PR Strategy, and Public Trust
01:35–02:57 What is Greenwashing? Mismatched Messaging vs. Real Action
02:58–05:17 How PR Protects Polluters: Reframing Image Over Integrity
05:18–08:38 The Tote Bag Dilemma: Fabricated Needs vs. Real Impact
08:39–11:23 Carbon Neutral Claims: FIFA vs. Coldplay – A Case of Green Hype
11:24–14:15 Deceptive Marketing: How False Claims Damage Public Trust
14:16–17:06 Surface-Level Sustainability: Coca-Cola’s Bottle Collection Example
17:07–20:29 Behavior vs. Branding: The Gap Between Campaigns and Change
21:27–24:44 Recycling is a Lie? The Hidden Truth About Plastic Waste
30:00–33:11 Buy Local, Think Global: The Easiest Way to Reduce Emissions
33:11–35:02 Closing and End
💬 Join the Conversation: Have you ever spotted greenwashing in your everyday life? How do you decide what’s real and what’s marketing? Drop your thoughts in the comments!
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