Today on the Co-lab Career Stories podcast we feature Tara O'Brien, Assistant Planner at Macy's, interviewed by fellow co-lab member, Sarah Ross. Tara grew up right outside the Big Apple, in Fishkill, New York. Her lifelong passion for the fashion industry ultimately led her to attend FIT and study Fashion Merchandising, where she developed a love for the business side of fashion. Her strengths in analytics and consumer insights led her to her current role as an Assistant Planner at Macy's. Listen along as Tara talks about what she's learned so far in the industry, her love for DTC brands like Glossier, and her future aspirations to create something in the health and wellness space.