S1E3 — The Hidden Startup Playbook They Don’t Want You to See
"If you build it, they will come" is one of the biggest lies in entrepreneurship. And in this episode, we’re blowing that myth wide open.
Startups aren’t failing because the ideas suck, they’re failing because too many founders believe that building a product is the finish line. Spoiler alert: it’s not even the starting gun.
Join hosts Vince O’Gorman (Founder, Nexxt Ideas), Brady MacDonald (Chief of Sales, Nexxt Ideas), and Christa Hill (Co-Founder, Tacit Edge) as they unpack the startup graveyard—idea-first launches that flopped hard—and reveal the playbook no one talks about. The one that actually works.
You’ll hear raw, relatable stories (yes, even the faceplant moments), and walk away with tactical strategies to validate your concept, understand your market, and stop building in the dark. Because good ideas are cheap—validated ones are priceless.
In This Episode:
Why passion alone isn’t a strategy—and how to test your idea before betting the farm.
The real reason 90% of startups fail (and how to avoid joining them).
Hilarious startup war stories from the frontlines—and what they taught us.
A peek inside Nexxt Ideas’ no-fluff validation model.
What it really takes to earn traction before you ever launch.
Perfect for:
Creators with big ideas and even bigger blind spots.
Solopreneurs tired of guessing what their audience wants.
Founders who want to stop wasting time, money, and sanity.
Real talk. Real stories. Real strategies.
