When it’s used right, social media can be a powerful tool to spread awareness.

Before Tavares Speers was diagnosed with ALS, he already had a big social media following. His tens of thousands of Instagram followers would give him enormous numbers of likes on every picture he posted – images of him out partying with friends, hanging at the beach, or out to dinner with his then-partner, now husband Erik.

Today – more than a year after his diagnosis – Tavares’ feed looks a little different. Mixed in with the pictures of the “self-described” “happy-go-lucky guy” having a good time, there’s a lot of content promoting ALS awareness, including telling his followers about ALS TDI’s Precision Medicine Program (PMP).

Today, Tavares joins us to talk about his story, and how he puts his status as an influencer to work for a great cause – supporting ALS TDI’s research to find treatments for everyone living with ALS.

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