What if the people targeting your parents and grandparents aren’t foreign scammers… but folks who look and sound exactly like someone they trust? We don’t like talking about this stuff. It feels uncomfortable, heavy, maybe even a little depressing. But the truth is simple: if you don’t know how elders are being quietly targeted, you can’t protect them. And the people running these scams are getting smarter, faster and more convincing by the day.
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In today’s episode, we pull back the curtain on the quiet epidemic of elder financial exploitation, the kind nobody wants to talk about until it’s too late. Forget the headlines about nursing-home abuse - this is the stuff that never makes the 7 p.m. news, but drains bank accounts and destroys families in silence. Rusty Reynolds, a 25-year legal veteran, shows us exactly how these scammers operate and why the system rarely goes after them.
We dig into the tricks, the tactics, the psychology and the tech - from spoofed phone calls to AI-generated voices that sound almost exactly like your loved one. And we dig into the real answer: relationships. Time. Trust. The stuff your government can’t fix but your family can. This is practical, real-world protection, not more “theory world” nonsense.
If you’ve got aging parents, grandparents or even older friends, this is an episode you literally cannot afford to skip. Because the question isn’t if scammers will target them… but whether you’ll recognize the signs before the damage is done.

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