We recently realised that April Fools Day was on a Tuesday which of course is T.E.A talks day! So we thought we’d poke some fun at the common question of creative refresh timing. In our video, different team members offer wildly different opinions – ranging from “every week and a half” to “once a year, mid-winter, whether you need it or not.”
***

Grow with Evergreen podcast:

👉 https://shorturl.at/X1WJ4

T.E.A Talks:

👉 https://shorturl.at/oxIXm

Evergreen Uncut:

👉 https://shorturl.at/f3CO6

**

You can discover more about Evergreen here:

✅ Website: https://theevergreenagency.co.uk/

✅LinkedIn:https://www.linkedin.com/company/theevergreenagency/

✅ YouTube: https://www.youtube.com/@theevergreenagency/

✅ Instagram:https://www.instagram.com/theevergreenagency/✅ TikTok: https://www.tiktok.com/@theevergreenagency/

***

Evergreen is a growth marketing agency for home, garden, and lifestyle brands.Our most recent accolades include:

🏆 Best PPC Campaign in Europe 2024

🏆 Paid Media Agency of the Year 2024

🏆 Best Integrated Search Agency in the UK

Our clients include The Easy Garden Group, The Green Reaper, Hot Tubs Oxfordshire, The Granite House, Hudson Home, Nu Look Roofs, and Aqua Warehouse to name but a few.

We're proudly a boutique agency, not a big agency. We like to think of our agency as being 'big enough to cope, small enough to care'.

#home #garden #lifestyle #brands #ecommerce

Google Ads has evolved far beyond simple text ads, now requiring strategic creative assets across multiple formats and platforms. This conversation with Lu, our head of paid search, reveals why creative elements are now as crucial as keywords and ad copy.

***

Grow with Evergreen podcast:

👉 https://shorturl.at/X1WJ4

T.E.A Talks:

👉 https://shorturl.at/oxIXm

Evergreen Uncut:

👉 https://shorturl.at/f3CO6

**

You can discover more about Evergreen here:

✅ Website: https://theevergreenagency.co.uk/

✅LinkedIn:https://www.linkedin.com/company/theevergreenagency/

✅ YouTube: https://www.youtube.com/@theevergreenagency/

✅ Instagram:https://www.instagram.com/theevergreenagency/✅ TikTok: https://www.tiktok.com/@theevergreenagency/

***

Evergreen is a growth marketing agency for home, garden, and lifestyle brands.Our most recent accolades include:

🏆 Best PPC Campaign in Europe 2024

🏆 Paid Media Agency of the Year 2024

🏆 Best Integrated Search Agency in the UK

Our clients include The Easy Garden Group, The Green Reaper, Hot Tubs Oxfordshire, The Granite House, Hudson Home, Nu Look Roofs, and Aqua Warehouse to name but a few.

We're proudly a boutique agency, not a big agency. We like to think of our agency as being 'big enough to cope, small enough to care'.

#home #garden #lifestyle #brands #ecommerce

The digital marketing experts at Evergreen emphasise that relying solely on online strategies is a critical mistake for home, garden, and lifestyle brands. An omnichannel approach combining digital and offline tactics delivers superior results.

***

Grow with Evergreen podcast:

👉 https://shorturl.at/X1WJ4

T.E.A Talks:

👉 https://shorturl.at/oxIXm

Evergreen Uncut:

👉 https://shorturl.at/f3CO6

**

You can discover more about Evergreen here:

✅ Website: https://theevergreenagency.co.uk/

✅LinkedIn:https://www.linkedin.com/company/theevergreenagency/

✅ YouTube: https://www.youtube.com/@theevergreenagency/

✅ Instagram:https://www.instagram.com/theevergreenagency/✅ TikTok: https://www.tiktok.com/@theevergreenagency/

***

Evergreen is a growth marketing agency for home, garden, and lifestyle brands.Our most recent accolades include:

🏆 Best PPC Campaign in Europe 2024

🏆 Paid Media Agency of the Year 2024

🏆 Best Integrated Search Agency in the UK

Our clients include The Easy Garden Group, The Green Reaper, Hot Tubs Oxfordshire, The Granite House, Hudson Home, Nu Look Roofs, and Aqua Warehouse to name but a few.

We're proudly a boutique agency, not a big agency. We like to think of our agency as being 'big enough to cope, small enough to care'.

#home #garden #lifestyle #brands #ecommerce

Creative content has become the cornerstone of successful paid social campaigns. The shift from data-driven targeting to creative-focused strategies has transformed how brands connect with audiences.

***

Grow with Evergreen podcast:

👉 https://shorturl.at/X1WJ4

T.E.A Talks:

👉 https://shorturl.at/oxIXm

Evergreen Uncut:

👉 https://shorturl.at/f3CO6

**

You can discover more about Evergreen here:

✅ Website: https://theevergreenagency.co.uk/

✅LinkedIn:https://www.linkedin.com/company/theevergreenagency/

✅ YouTube: https://www.youtube.com/@theevergreenagency/

✅ Instagram:https://www.instagram.com/theevergreenagency/✅ TikTok: https://www.tiktok.com/@theevergreenagency/

***

Evergreen is a growth marketing agency for home, garden, and lifestyle brands.Our most recent accolades include:

🏆 Best PPC Campaign in Europe 2024

🏆 Paid Media Agency of the Year 2024

🏆 Best Integrated Search Agency in the UK

Our clients include The Easy Garden Group, The Green Reaper, Hot Tubs Oxfordshire, The Granite House, Hudson Home, Nu Look Roofs, and Aqua Warehouse to name but a few.

We're proudly a boutique agency, not a big agency. We like to think of our agency as being 'big enough to cope, small enough to care'.

#home #garden #lifestyle #brands #ecommerce

Looking to launch YouTube ads? Our Head of Paid Search Lou shares essential insights on setting up and optimizing your video advertising strategy, from account setup to budget allocation.

***

Grow with Evergreen podcast:

👉 https://shorturl.at/X1WJ4

T.E.A Talks:

👉 https://shorturl.at/oxIXm

Evergreen Uncut:

👉 https://shorturl.at/f3CO6

**

You can discover more about Evergreen here:

✅ Website: https://theevergreenagency.co.uk/

✅LinkedIn:https://www.linkedin.com/company/theevergreenagency/

✅ YouTube: https://www.youtube.com/@theevergreenagency/

✅ Instagram:https://www.instagram.com/theevergreenagency/✅ TikTok: https://www.tiktok.com/@theevergreenagency/

***

Evergreen is a growth marketing agency for home, garden, and lifestyle brands.Our most recent accolades include:

🏆 Best PPC Campaign in Europe 2024

🏆 Paid Media Agency of the Year 2024

🏆 Best Integrated Search Agency in the UK

Our clients include The Easy Garden Group, The Green Reaper, Hot Tubs Oxfordshire, The Granite House, Hudson Home, Nu Look Roofs, and Aqua Warehouse to name but a few.

We're proudly a boutique agency, not a big agency. We like to think of our agency as being 'big enough to cope, small enough to care'.

#home #garden #lifestyle #brands #ecommerce

See less

Every business wants to grow, but trying to appeal to everyone often means connecting with no one. Join Aaron and Darren as they share their journey of transforming Evergreen by embracing specialization.

***

Grow with Evergreen podcast:

👉 https://shorturl.at/X1WJ4

T.E.A Talks:

👉 https://shorturl.at/oxIXm

Evergreen Uncut:

👉 https://shorturl.at/f3CO6

**

You can discover more about Evergreen here:

✅ Website: https://theevergreenagency.co.uk/

✅LinkedIn:https://www.linkedin.com/company/theevergreenagency/

✅ YouTube: https://www.youtube.com/@theevergreenagency/

✅ Instagram:https://www.instagram.com/theevergreenagency/✅ TikTok: https://www.tiktok.com/@theevergreenagency/

***

Evergreen is a growth marketing agency for home, garden, and lifestyle brands.Our most recent accolades include:

🏆 Best PPC Campaign in Europe 2024

🏆 Paid Media Agency of the Year 2024

🏆 Best Integrated Search Agency in the UK

Our clients include The Easy Garden Group, The Green Reaper, Hot Tubs Oxfordshire, The Granite House, Hudson Home, Nu Look Roofs, and Aqua Warehouse to name but a few.

We're proudly a boutique agency, not a big agency. We like to think of our agency as being 'big enough to cope, small enough to care'.

#home #garden #lifestyle #brands #ecommerce

A discussion with our paid search expert Lu reveals valuable insights about Microsoft Ads as an often-overlooked marketing channel. While Google Ads dominates the digital advertising landscape, Microsoft Ads presents unique opportunities for businesses looking to expand their reach.

***

Grow with Evergreen podcast:

👉 https://shorturl.at/X1WJ4

T.E.A Talks:

👉 https://shorturl.at/oxIXm

Evergreen Uncut:

👉 https://shorturl.at/f3CO6

**

You can discover more about Evergreen here:

✅ Website: https://theevergreenagency.co.uk/

✅LinkedIn:https://www.linkedin.com/company/theevergreenagency/

✅ YouTube: https://www.youtube.com/@theevergreenagency/

✅ Instagram:https://www.instagram.com/theevergreenagency/✅ TikTok: https://www.tiktok.com/@theevergreenagency/

***

Evergreen is a growth marketing agency for home, garden, and lifestyle brands.Our most recent accolades include:

🏆 Best PPC Campaign in Europe 2024

🏆 Paid Media Agency of the Year 2024

🏆 Best Integrated Search Agency in the UK

Our clients include The Easy Garden Group, The Green Reaper, Hot Tubs Oxfordshire, The Granite House, Hudson Home, Nu Look Roofs, and Aqua Warehouse to name but a few.

We're proudly a boutique agency, not a big agency. We like to think of our agency as being 'big enough to cope, small enough to care'.

#home #garden #lifestyle #brands #ecommerce

In this episode, the first with our Head of Paid Social, Matt Rubas, who brings over 10 years of experience managing accounts from £500 to £500,000 monthly spend, we explore why paid social advertising presents a unique opportunity for small businesses looking to grow and how it compares to focusing on organic social.

***

Grow with Evergreen podcast:

👉 https://shorturl.at/X1WJ4

T.E.A Talks:

👉 https://shorturl.at/oxIXm

Evergreen Uncut:

👉 https://shorturl.at/f3CO6

**

You can discover more about Evergreen here:

✅ Website: https://theevergreenagency.co.uk/

✅LinkedIn:https://www.linkedin.com/company/theevergreenagency/

✅ YouTube: https://www.youtube.com/@theevergreenagency/

✅ Instagram:https://www.instagram.com/theevergreenagency/✅ TikTok: https://www.tiktok.com/@theevergreenagency/

***

Evergreen is a growth marketing agency for home, garden, and lifestyle brands.Our most recent accolades include:

🏆 Best PPC Campaign in Europe 2024

🏆 Paid Media Agency of the Year 2024

🏆 Best Integrated Search Agency in the UK

Our clients include The Easy Garden Group, The Green Reaper, Hot Tubs Oxfordshire, The Granite House, Hudson Home, Nu Look Roofs, and Aqua Warehouse to name but a few.

We're proudly a boutique agency, not a big agency. We like to think of our agency as being 'big enough to cope, small enough to care'.

#home #garden #lifestyle #brands #ecommerce

Digital marketing has evolved into a complex ecosystem where businesses rely heavily on platforms like Google Ads and Meta for growth. However, understanding the true impact of your marketing spend requires looking beyond individual platform metrics.

While traditional advertising aims for the head, brand films target the heart. Here's why this longer-format content is becoming essential for businesses wanting to build deeper connections with their audience.

The Key Differences:

Traditional Ads:

Brand Films:

Why Brand Films Matter

In today's digital marketplace, consumers crave authenticity. While Amazon offers convenience, people increasingly want to support businesses they feel connected to. Brand films bridge this gap by:

Brand Film Examples:

Hot Tub Showroom:

Granite Worktop Manufacturer:

Production Elements:

Great brand films incorporate:

A brand film isn't just longer advertising - it's an opportunity to tell your story in a way that resonates emotionally with viewers. Whether you're a local craftsperson or growing retailer, showing the human side of your business creates connections that traditional advertising can't match.

Remember: While ads convince people to buy, brand films make them want to belong.

*** 

Grow with Evergreen podcast: 

👉 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://shorturl.at/X1WJ4⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 

T.E.A Talks: 

👉 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://shorturl.at/oxIXm⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 

Evergreen Uncut: 

👉 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://shorturl.at/oxIXm⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 

** 

You can discover more about Evergreen here: 

✅ Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://theevergreenagency.co.uk/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 

✅ LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/theevergreenagency/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 

✅ YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@theevergreenagency/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 

✅ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/theevergreenagency/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 

✅ TikTok: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.tiktok.com/@theevergreenagency/⁠⁠⁠⁠⁠⁠