TEATIME WITH MISS LIZ SERVES: Mickey Mikkelson August 3rd | 7 PM EST Title:
Building Authors, Creating Legacies: The Power of Passion, Branding & Purpose Tagline:
Behind every unforgettable story is someone who believed in the storyteller. Description: On August 3rd at 7 PM EST, Teatime with Miss Liz proudly welcomes returning guest and longtime friend of the show, Mickey Mikkelson, founder of Creative Edge Publicity. For nearly a decade, Mickey has been one of the publishing industry’s most respected publicists, helping traditional and independent authors share their stories with readers around the world. Since launching Creative Edge Publicity in 2015, he has represented New York Times, USA Today, international bestselling, and award-winning authors, building a reputation for integrity, strategy, and unwavering dedication. A graduate of the Northern Alberta Institute of Technology with a Marketing Diploma, Mickey began his publishing career as Special Events Manager for Chapters/Indigo before creating Creative Edge Publicity, where he continues to champion authors and creatives with passion and purpose. Named Publicist of the Year 2024 by USA Global TV, Mickey believes that every great book deserves to find its audience—and every author deserves an advocate who believes in their vision. Join Miss Liz and Mickey as they celebrate four years of collaboration, discussing publishing, branding, publicity, perseverance, and the relationships that help stories reach the world. Teatime Introduction: Welcome everyone to Teatime with Miss Liz, where conversations inspire, educate, and celebrate the people working behind the scenes to make a difference one story at a time. Tonight, we are delighted to welcome back not only an outstanding publicist but also a valued friend and longtime supporter of Teatime with Miss Liz. Mickey Mikkelson is the founder of Creative Edge Publicity, an internationally respected publicity firm that has helped countless authors and creatives build meaningful careers. Through analytical thinking, strategic branding, and genuine passion for people, Mickey has become one of the publishing industry’s most trusted advocates. As we celebrate four incredible years of collaboration, we also celebrate the relationships, trust, and shared commitment to helping voices be heard around the world. His T-E-E is Analytical, Branding, and Passion—qualities that have helped transform authors into bestselling success stories and lifelong professionals. Mickey, welcome back to Teatime with Miss Liz. It is always a pleasure to share another cup of tea with you. Closing: Today’s conversation reminds us that success is rarely achieved alone. Behind every published book, every media interview, and every growing author platform are people willing to believe in others, build relationships, and work tirelessly behind the scenes. Mickey continues to demonstrate that true publicity is about more than promotion—it is about advocacy, integrity, and helping people discover the confidence to share their stories with the world. Thank you, Mickey, for your friendship, your professionalism, and for four wonderful years of collaboration with Teatime with Miss Liz. May many more stories continue to be shared because of the work you do. Mickey Mikkelson is the founder of Creative Edge Publicity, an award-winning Canadian publicity firm representing bestselling, award-winning, and independent authors worldwide. A marketing professional with decades of publishing experience, he is recognized for his strategic branding, passionate advocacy, and commitment to helping authors build lasting careers and meaningful literary legacies.
Miss Liz Reflection: “The greatest advocates don’t stand in front of the spotlight—they stand beside others, helping their light shine brighter than they ever imagined possible.”
— Miss Liz
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